1. Short title This Act may be cited as the Preventing Opportunities for Teen E–Cigarette and Tobacco Addiction Act or the PROTECT Act . 2. Reducing Youth Use of E–Cigarettes Initiative The Public Health Service Act is amended by inserting after section 317V of such Act ( 42 U.S.C. 247b–24 ) the following: 317W. Reducing Youth Use of E–Cigarettes Initiative (a) In general The Secretary, acting through the Director of the Centers for Disease Control and Prevention, shall carry out an initiative, to be known as the Reducing Youth Use of E–Cigarettes Initiative, which shall include the following: (1) Conducting research, (including by enhancing State-level surveillance and by using rapid surveillance methods) on use by youth and young adults of electronic cigarettes and emerging tobacco products, including research on— (A) the types of products youth and young adults use; (B) patterns of products used by youth and young adults, including initiation, frequency of use, use in combination with other tobacco products, and use of flavors; (C) the association between the use by youth and young adults of electronic cigarettes and the initiation of smoking with cigarettes or cigars; (D) use of electronic cigarettes and emerging tobacco products among different demographic groups; (E) the means by which youth and young adults access electronic cigarettes and emerging tobacco products, and methods of distribution of electronic cigarettes and emerging tobacco products; (F) youth and young adult exposure to advertising of electronic cigarettes and emerging tobacco products; (G) marketing and advertising strategies used by manufacturers, including the channels and messaging used and strategies that target different demographic groups; (H) the reasons youth and young adults use such products; (I) the extent to which youth and young adult electronic cigarette users are nicotine dependent