; (B) improved quality and sorting of residential recyclable materials through opportunities such as— (i) education and awareness programs; (ii) improved infrastructure, including new equipment and innovative technologies for processing of recyclable materials; (iii) enhanced markets for recycled material; and (iv) standardized measurements; and (C) increasing capacity for more types of plastic (including plastic films) and other materials to be collected, processed, and recycled or repurposed into usable materials or products; (2) the development of new strategies and programs that prioritize engagement and cooperation with States and the private sector to expedite efforts and assistance in States to partner with, encourage, advise, and facilitate the development and execution, where practicable, of projects, programs, and initiatives— (A) to improve the capacity, security, and standards of operations for post-consumer materials management; (B) to monitor and track how well post-consumer materials management entities are functioning, based on uniform and transparent standards developed in cooperation with municipal, industrial, Federal, and civil society stakeholders; (C) (i) to identify the operational challenges of post-consumer materials management; and (ii) to develop policy and programmatic solutions to those challenges; and (D) to end intentional and unintentional incentives for municipalities, industries, and individuals to improperly dispose of municipal post-consumer materials; and (3) strengthening markets for products with high levels of recycled plastic content. (d) Complementary activities It is the sense of Congress that the strategy developed under subsection (a) should include guidance on activities that are complementary to the activities described in subsection (c), such as— (1) reducing waste at the source of the waste, including anti-litter initiatives