; and (2) shall strive to make each regulation reasonable, flexible, and risk-based for different sizes and practices of social media platforms covered by this Act. 4. Enforcement by Commission (a) Unfair or deceptive acts or practices A violation of a regulation issued under section 3 shall be treated as an unfair and deceptive act or practice in violation of a regulation under section 18(a)(1)(B) of the Federal Trade Commission Act ( 15 U.S.C. 57a(a)(1)(B) ) regarding unfair or deceptive acts or practices. (b) Powers of commission The Commission shall enforce this Act in the same manner, by the same means, and with the same jurisdiction, powers, and duties as though all applicable terms and provisions of the Federal Trade Commission Act ( 15 U.S.C. 41 et seq.) were incorporated into and made a part of this Act, and any social media company subject to the Commission’s authority who violates this Act shall be subject to the penalties and entitled to the privileges and immunities provided in the Federal Trade Commission Act ( 15 U.S.C. 41 et seq.). Nothing in this Act shall be construed to limit the authority of the Federal Trade Commission under any other provision of law. (c) Effect of guidance No guidance issued by the Commission with respect to this Act shall confer any rights on any person, State, or locality, nor shall operate to bind the Commission or any person to the approach recommended in such guidelines. The Commission shall not base an enforcement action on, or execute a consent order based on, practices that are alleged to be inconsistent with any such guidelines, unless the practices allegedly violate a provision of such regulations. (d) Opportunity To cure Before being assessed any civil penalty for a violation of such regulations, a social media company shall be afforded a reasonable opportunity to bring itself into compliance with such regulations. If a social media company does not meet the requirements of such regulations, the social media company shall have an opportunity to explain to the