; (4) to promote the rapid deployment of proven solutions that provide greater accountability for public investments and encourage greater private sector involvement; and (5) to create a culture of innovation within the highway community. (b) Every Day Counts initiative To advance the policy described in subsection (a), the Administrator of the Federal Highway Administration shall continue the Every Day Counts initiative to work with States, local transportation agencies, and industry stakeholders to identify and deploy proven innovative practices and products that— (1) accelerate innovation deployment; (2) expedite the project delivery process; (3) improve environmental sustainability; (4) enhance roadway safety; (5) reduce congestion; and (6) reduce greenhouse gas emissions. (c) Considerations In carrying out the Every Day Counts initiative, the Administrator shall consider any innovative practices and products in accordance with subsections (a) and (b), including— (1) research results from the university transportation centers program under section 5505 of title 49