; (II) celebrities who appeal to children; (III) teen celebrities; or (IV) celebrities who appeal to minors; (vii) the language used on the website, online service, online application, or mobile application; (viii) advertising content used on, or used to advertise, the website, online service, online application, or mobile application; or (ix) reliable empirical evidence relating to— (I) the composition of the audience of the website, online service, online application, or mobile application; and (II) the intended audience of the website, online service, online application, or mobile application. (B) Rules of construction (i) Services deemed directed to children or minors For the purposes of this title, a website, online service, online application, or mobile application shall be deemed to be directed to children or minors if the operator of the website, online service, online application, or mobile application has actual knowledge that the website, online service, online application, or mobile application collects personal information directly from users of any other website, online service, online application, or mobile application that is directed to children or minors under the criteria described in subparagraph (A). (ii) Services deemed directed to mixed audiences (I) In general A website, online service, online application, or mobile application that is directed to children or minors under the criteria described in subparagraph (A), but that does not target children or minors as the primary audience of the website, online service, online application, or mobile application, shall not be deemed to be directed to children or minors for purposes of this title if the website, online service, online application, or mobile application— (aa) does not collect personal information from any user of the website, online service, online application, or mobile application before verifying age information of the user