; and (2) on price and quality information on health care providers (including physicians, hospitals, and other health care institutions). (b) Prohibitions (1) Direct Enrollment A plan portal may not directly enroll individuals in health insurance plans or under a State Medicaid plan or a State children’s health insurance plan. (2) Conflicts of interest (A) Companies A health insurance issuer offering a health insurance plan through a plan portal may not— (i) be the private entity developing and maintaining a plan portal under this section; or (ii) have an ownership interest in such private entity or in the plan portal. (B) Individuals An individual employed by a health insurance issuer offering a health insurance plan through a plan portal may not serve as a director or officer for— (i) the private entity developing and maintaining a plan portal under this section; or (ii) the plan portal. (c) Construction Nothing in this section shall be construed to prohibit health insurance brokers and agents from— (1) utilizing the plan portal for any purpose