; and (B) serve as a baseline for purposes of the evaluation. (e) Planning grants (1) In general Except as provided in paragraph (3), the Attorney General may make a grant to an eligible entity of not more than $75,000 to develop a strategic, collaborative plan for an adult or juvenile offender reentry demonstration project as described in subsection (h) that includes— (A) a budget and a budget justification; (B) a description of the outcome measures that will be used to measure the effectiveness of the program in promoting public safety and public health; (C) the activities proposed; (D) a schedule for completion of the activities described in subparagraph (C); and (E) a description of the personnel necessary to complete the activities described in subparagraph (C). (2) Maximum total grants and geographic diversity (A) Maximum amount The Attorney General may not make initial planning grants and implementation grants to 1 eligible entity in a total amount that is more than a $1,000,000. (B) Geographic diversity The Attorney General shall make every effort to ensure equitable geographic distribution of grants under this section and take into consideration the needs of underserved populations, including rural and tribal communities. (3) Period of grant A planning grant made under this subsection shall be for a period of not longer than 1 year, beginning on the first day of the month in which the planning grant is made. (f) Implementation grants (1) Applications An eligible entity desiring an implementation grant under this subsection shall submit to the Attorney General an application that— (A) contains a reentry strategic plan as described in subsection (h), which describes the long-term strategy and incorporates a detailed implementation schedule, including the plans of the applicant to fund the program after Federal funding is discontinued