everybody wants to consume more than their share. just because it's something besides hamburgers doesn't make better. if you were rich maybe you would start a shoe collection or something. the 1/4 tonner don't give a fuck about shoes, they'd rather have another double stack. you only need one pair of shoes, anything else is over consumption. you have to want something more than a yugo and 2 bedroom house. whatever it is probably isn't the same as mine. that desire is what pushes us foward.
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