shareholders only need to see stock price go up, not cashflow go up. the reason dei is working so hard is because blackrock, state street, and vanguard offer companies to be added to mutual funds that everyone's retirement account invests in if they tow the line. those who don't get removed from those mutual funds and kicked out of a multi-trillion dollar market. the days of sales are over, we've entered a much gayer era where stock price is separated from performance and instead tied into whether or not the faglords decide to add you to the easy money club (sp500).
Canada