also women's psychology is fucking weird. all their consumer choices are around attracting men, but they do not want to believe that this is the case. they know what a conventionally attractive woman is to a man, and they want to be this. but they don't want to think they want to be this. so using a model that is not conventionally attractive to sell your product is just good marketing. it feeds into the delusion women have that their choice to buy a revealing outfit isn't to attract men but is in fact some form of empowering self expression exclusively for their own benefit.
Australia