i can understand why they do things like matchmaking but there are better ways to manage difficulty. like leagues or ladders or whatever. at least then you'd get a sense of progression if you moved up through them. i think the only downside is that if someone has been putting many hours into the game and is still at the bottom it's clear that they suck at the game. which, plenty of people used to be able to just accept, now zoomers simply can't do that. the appeal of wow is that your character just gets better because you grind out tapping buttons, numbers goes up, so even a shit player feels like they're getting better even though the core gameplay is like tapping two buttons like a retard. those "clicker" games explain the psychology behind it, if you can reduce it down to literally just clicking a button on the screen over and over and get people "playing" for hours because they see numbers going up. reminds me of boomers and slot machines.   it has the appeal of a skinner box. playing a game is like pulling a lever with some variable amount of reward. maybe you get placed 100th, or placed in the top 10. it's that uncertainty that gets them coming back. what's happening behind the scenes is that the server is keeping track of all the players, and making sure that nobody gets too many "bad" games in a row (where they're killed early). likewise, if someone is placing too highly they'll get matched with better players. it's the variability/uncertainty which makes people keep coming back and getting addicted.
Ireland