 I do a lot of research before I buy anything, usually spend more time on the internet reading reviews and visiting car sites than I do at the dealerships.  I narrowed my search down to the Audi A4, Mazda6, Hyundai Sonata, and the Ford Fusion.  Drove them all, ran the numbers, and the Fusion came out on top.  So far (its been a month), I'm really happy with my decision.  Things I love about the car: unbelievably quiet and smooth ride; interior details like the navigation and entertainment console; comfortable seats; the exterior design is awesome , white platinum paint, and great leg/head room for a 6'3" guy.  Its really a fun car to drive too, plenty of power, but again, its the quiet smooth ride that sold me.Things I like about the car: fuel economy (about 31 average right now), perks that come with the Luxury package.Things I wish it had:  the a/c and heater controls are up/down arrows - but everyone keeps trying to use the radio knobs to adjust the temperature.  Also, the seat heaters require you to reset them each time the car is turned off - my other cars retain the seat heater setting until you change it, or turn it off yourself.  I also would have liked a push button start; auto lock/unlock via the door handles like the Titanium version.  My son's Scion has those features - come on Ford!  That should be part of the Luxury package.But all things considered, I would have bought this car again without question.  I got a better deal on the Ford, and my family loves it as much as I do.  I think the SE is a better deal than the Titanium, you seem to get almost the same options, just at a better price.