 Being a Korean, I had many cars from Hyundai before comming to US 10 yrs ago. This one is the best of all (including Avalon I owned in the US). Silky ride and super quietness and the reliability also seems to reach the level of other big name brands. Let me tell you one thing. Some folks even compared this one with Lexus GS, but that's actually not a super surprising comparison. When I visited Korea last summer, I found that the MSRP of Azera GLS (Limited edition is not even available) is around USD 4k in Korea. That said, this car actually is not a cheap car at all, just provided in low price to get into the US market. 