 I previously owned a Mazda RX-8, so I can't really compare these two vehicles, since they are from two different categories.However, after pricing other brands:Audi, Acura, VW, BMW, Infiniti, and Nissan, there were no other vehicles at this price point that offered the style, performance, safety, and technology.To get what comes standard with the Genesis 4.6, I would have had to add several option packages, putting the price of the vehicle at or above $50K.Also, check out everything about a car and research before I buy it.I really went through this car looking for where they used the cheap parts to save money. I couldn't find anything. Very well done Hyundai. 