 Have owned 5 Toyotas and 2 Hondas, Hyundai beats both on price for features. Several consumer publications state the reliability is on par to Toyota and Honda. Replaced an 02 Corolla with 157,000 miles with Elantra Touring. Potential buyers should note the Touring is based on a Hyundai i30 sold in Germany, not the Elantra sedan sold in US. The ride is firmer and the steering tighter. The Touring feels more like a Civic than a Corolla.  Got a great deal and service from Hyundai of St. Augustine, FL. No typical car dealer tactics.