 They had me at the heated seats and panoramic sunroof.  With the roof all the way open and windows down, it feels like a convertible--without any of the hassle. Would have liked TDI mileage without the added expense, but have gone from 25 MPG new to 30 MPG overall at 8,000 miles.  It is sporty yet spacious enough to seat 5 people, or a bicycle, with the rear seats folded down. The right-angle holders with Velcro bases for the matted cargo area -- very clever!  They hold things in place and can be tailored to whatever you put there--not one size fits all. Many well-considered details make the car a pleasure to own.    