How to do incremental backup every hour in Postgres?
There is an existing tool that'll help you a great deal, WAL-E. It provides an archive_command and restore_command for PITR to S3.

There are no commands to do incremental or differential logical backups. pg_dump can't take an incremental or differential. The only way to do that is via log archiving.

In theory you could take a new full backup, do a binary diff between it and the last backup, and upload the diff. This strikes me as a fragile and inefficient way to do things, though, and I really wouldn't recommend it.

Additionally, PgBarman supports integration with S3 via hook scripts, and will automate much of the backup rotation and management for you. Again, this may not be an option on Windows.