Minimal context-free grammar for a regular language
Note that a CFG with $n$ non-terminals can generate a language consisting of a single (highly repetitive) word of length $2^n$, something that only a FSA with $2^n$ states will recognize. Hence in some case your minimal CFG will be much smaller than any FSA for $L$.

Actually, one can get much bigger reduction "factors". Take a deterministic Turing machine $M$ that happens to halt. One can define a CFG $G_M$ that recognizes exactly all words that are not (encodings of) the single run of $M$. This is a language $L$ consisting of all words except the single run, hence a regular language. The size of $G_M$ is polynomial in the size of $M$ while the size of a FSA for $L$ can be enormous (i.e., the single run can be very long, think Busy Beaver). Thus a regular language that requires an enormous FSA can be represented by a tiny grammar.

Your question evokes some notion of compression of regular languages. Indeed, the most popular schemes for compressing long words can be seen as some kind of CFGs, 
see J. A. Storer and T. G. Szymanski,
Data compression via textual substitution.