What is the strategy behind a sell wall?
A large investor might be trying to move the market.

Sell walls create an impression of a strong supply. This makes some people, unwilling to wait for the wall to break down, pitch their sales offers below the wall. By moving the wall closer to the current bid again, a large investor might be able to move the market to a small extent and then buy at a lower price. The investor's goal is to move the market, not to actually sell his supply at that price, so when the price gets too close, such walls often disappear or move to a higher price. Especially, if you see the same amount popping up at different prices, there is probably someone trying to move the market without actually fulfilling orders or bids.

Another type of sell wall is composed of many combined sales offers at certain landmark prices, e.g. $600. These usually don't move around.