How to display your own name in publications list when you are a middle-author on a publication with a large number of authors?
The bolding trick suggested by others is fine up to a point, but eventually it will get to be silly.

I'm coming from a nuclear and particle physics background and have papers with hundreds of coauthors. So I didn't take care that my name showed up. I just built my publication list using bibtex in the standard format for my discipline and assumed that readers who wanted to check that I was on those papers know how to use InSpire (the go-to publication database for these disciplines). 

That means that my name appears on my publication list only a few times, but it is also there in big letters at the top of the page.