How to translate a word in <a title (tpl)?
Try: &lt;?php print t('Menu') ?&gt;

Like so:

&lt;a title="Navigation Icon" href="javascript:void(0);" class="tb-main-menu-button responsive-menu-button"&gt;&lt;?php print t('Menu') ?&gt;&lt;/a&gt;


This will make the string translatable in the admin interface.