Psychology of disrespect and being proud of law breaking. How does it work and how to combat it?
This question can be unswered from the field of sociology.


  Sociology is the study of social behaviour or society, including its
  origins, development, organisation, networks, and institutions. It is
  a social science that uses various methods of empirical investigation
  and critical analysis to develop a body of knowledge about social
  order, disorder, and change.


Specifically what you describe here are the social norms formed by society.


  From a sociological perspective, social norms are informal
  understandings that govern the behavior of members of a society.
  Social psychology recognizes smaller group units, such as a team or an
  office, may also endorse norms separately or in addition to cultural
  or societal expectations. In other words, norms are regarded as
  collective representations of acceptable group conduct as well as
  individual perceptions of particular group conduct. They can be viewed
  as cultural products (including values, customs, and traditions) which
  represent individuals' basic knowledge of what others do and think
  that they should do.


The values and expectations that you experience are formed in the socio-economical environment of the specific nation througout many years of interactions among members of that society.

EDIT:
It is very very difficult to change deep rooted cultural habits and norms, and usually will take many years to do so. But I will give some practical advices that may help :


Lead by example. If a higly regarded individual of the society, consistently demonstrates a different behavior, this may have a long lasting effect on other members of the society and may gradually change their behavior.
Don’t push information, engage in active dialogue to change their goals and beliefs.
Changing the environment. The environment have subtle ways in which they reinforce our habits.
Create activities (like social gatherings, competitions etc) that indirectly falsify the bad sticky idea.


References of the EDIT:

Made to Stick

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