Share Links via Bluetooth without it being converted to HTML?
Same idea as roxan: Go to the market (oops, playstore) and look for an app named Pocket (formerly known as "ReadItLater"). This allows you to store URLs from many apps via the share menu to your free Pocket account.

As for your PC, there is e.g. a Firefox Addon available (for alternative choices, see the Pocket website. This is much more convenient than sharing via Bluetooth.