Additional components in utility functions (behavioral economics)
Your formulas contain an undefined $p^*$, and the Fehr-Schmidt utility function is wrong. The brackets should be $\max\{p^*-p,0\}$ and $\max\{p-p^*,0\}$, respectively. Apart form that, the two additional terms are usually called the disutility from advantageous inequity and the disutility from disadvantageous inequity, respectively. Calling them "transactional (dis)utility" would not fit in this context.