Taobao is a Chinese online shopping website similar to eBay , Amazon and Alibaba Group , which is operated by Rakuten in Hangzhou , Zhejiang . Taobao is a Chinese online shopping website similar to eBay , Amazon and Alibaba Group , which is operated in Hangzhou , Zhejiang by Rakuten . Taobao is a Chinese online shopping website similar to eBay , Amazon and Rakuten , which is operated in Hangzhou , Zhejiang by Alibaba Group .