t to Netflix and others in favor of streaming their own offerings. Both Amazon and Netflix are building up their collections of original content as well as attempting to license rights to content from other studios. Netflix announced plans at their October 2017 third quarter investor conference to spend up to $8 billion in 2017 for original content. This is riskier than purchasing existing known hits, but with less licensed content available, it is a necessary strategy. Disney, with whom Netflix previously had a contract, opted to not renew its licensing agreement with Netflix in 2017. Disney has instead started its own streaming service with content from its movies, TV shows, and its ESPN sports division. In 2017, Disney purchased the studio library of 21st Century Fox. The content that Disney gained includes Fox's movies (Star Wars, Avatar, and X-Men), television (The Simpsons, This is Us and Modern Family). Importantly, the Fox acquisition strengthens Disney's international presence in India and other non-European countries. In a similar strategy, Comcast purchased Universal Studios in 2011 for their NBC television and Universal Studios' libraries of movies. They recognized the importance of content to round out their offerings of cable TV service. The issue of content is also complicated by the fact that some cable TV providers also own rights to movies and TV series and/or national broadcasters. In January 2011, Comcast received approval from United States regulators to purchase a controlling stake (51 percent) in NBC Universal, which owns Universal Media Studios and Universal Pictures' Focus Features; the NBC broadcast network; and cable networks USA, Bravo, and CNBC. It is part owner of the Weather Channel and majority owner of MSNBC. Major content providers and a partial list of what they own include the following. www.TechnicalPDF.com Time Warner owned the most content in the United States and Canada. Some of its properties were HBO Films, CNN, New Line Cinema, 10 percent of Hulu, TBS, Turner Entertainme