 as associate people with jobs by tracking keywords in résumés. It will keep track of open jobs by means of integration hooks between data on the technology consulting company's computers and the applicant tracking software at the developer's site SO that client data such as job requirements can be pulled into the applicant tracking software. Figure 1-7 presents an example of links between a developer's site and a client database. Computing and Enabling Technologies Other SaaS providers include Salesforce.com and NetSuite. Salesforce.com offers its customer relationship management (CRM) services for managing relationships concerning customers and sales prospects. Its software can be used to automate writ- ing sales proposals. It also profiles and targets customers based on these profiles. Net- Suite offers businesses an end-to-end software suite that includes CRM, inventory, and e-commerce applications that integrate web sales with back-office functions such as billing and accounts receivable. Both Salesforce.com and NetSuite sell directly to business customers and devel- opers. The services to developers are considered PaaS offerings because developers use the Salesforce.com and NetSuite platforms to customize and support software for their own customers. At a 2009 forum held at the Churchill Club in San Jose, Cali- fornia, NetSuite CEO Zach Nelson indicated his belief that developers' customized NetSuite software is compatible with NetSuite's software when it is upgraded. ("The Trade-Off: A New Way to See Your Strategic Plan Without the Use of Psychedelic Drugs," October 9, 2009.) A video of his talk is available on YouTube. Software as a Service Job applicants send résumés to the XYZ Corp. web site, where a developer maintains the application the company has written. The application communicates with the database at XYZ headquarters. Résumé tracking web site in the cloud Ms. Stone XYZ Corp. headquarters Firewall Internet Mr. Adams Link between database at XYZ Corp. and résumé tracking application on the web si