embers know what to do and what to think from years of interaction with each other. We have primarily considered Arabic and Urdu speaking countries. Next Generation Mobile Communications Ecosystem Norway at the top of the gender equality chart whereas Saudi Arabia and Pakistan were at the bottom of the pyramid. Equality is not practiced in most of the developing nations. In most cases, the religion, cast, creed and ethnicity becomes more important than the person's credentials in these countries. Sometimes the subordinates are treated as close to "slaves" and the concept of "Sir" and "Boss" is considered as a norm of the business. Even leg-pulling is part of the practice in some cultures. The subordinates are also responsible for creating such discrimination and flattering on their part. These factors have led to many injustices and caused a major brain drain from the developing nations. 12.7.1.3 Relationships and Resourcefulness Business relations in high context cultures are generally followed firstly by establishment of personal relations SO there is a general resistance to do business with strangers or with people with whom they don't have any relationship. While in low context cultures such as the USA, business relations need not be followed by a personal relationship. The same reason drives the duration of the relationship. In high context cultures the stress is on a long term relationship while in low context cultures the stress in on doing business without giving much importance to long term relationships. In some developing nations individuals who are resourceful, powerful and well connected have a much better chance of getting promoted. An individual's relationships, connections and his/her clans (ethnicity) are more important when it comes to his/her performance and qualifications. In low context or high performing cultures like the USA and Western Europe such resourcefulness is not considered most of the time when evaluating individuals. Individuals and teams are judged most of the time on their perfo