The line is considered a `` bridge line '' as it features higher-end products than Armani Exchange or Armani Jeans but is not as expensive as the exclusive Armani Collezioni or Giorgio Armani ( ` black label ' ) lines . Armani Jeans is a bridge-line collection of denim-related clothing created in 1981 by Giorgio Armani . Armani Jeans is mainly sold in department stores , although there are 15 freestanding Armani Jeans stores in the world , in addition to an Armani Jeans Cafe in Milan .