It was released on August 7 , 2006 as the fourth single , but is the third advertised single ( `` The Only Difference Between Martyrdom and Suicide Is Press Coverage '' was not commercially released as a single ) . Released on August 7 , 2006 , it is the third commercially released single from that album and fourth overall ( `` The Only Difference Between Martyrdom and Suicide Is Press Coverage '' was only released promotionally ) .