Okonomi means `` what you like '' or `` what you want '' , and yaki means `` grilled '' or `` cooked '' ( cf . yakitori and yakisoba ) . The name is derived from the word okonomi , meaning `` what you like '' or `` what you want '' , and yaki meaning `` grilled '' or `` cooked '' ( c.f. yakitori and yakisoba ) .