After releasing three EPs without a hit song , Coldplay charted into the Top 40 with the lead single from Parachutes , `` Shiver '' . Released in March 2000 , it reached number 35 on the UK Singles Chart . After releasing three EPs without a hit song , Coldplay sparked their first Top 40 hit with the lead single from Parachutes , `` Shiver '' , released in March 2000 to a number 35 peak position on the UK Singles Chart .