Alan Leslie `` Fluff '' Freeman ( born 6 July 1927 in Melbourne , Australia , died 27 November 2006 in London , England ) was a famous Australian radio presenter but worked most of his career in the United Kingdom . Alan Leslie `` Fluff '' Freeman , MBE ( 6 July 1927 -- 27 November 2006 ) was a British disc jockey and radio personality in the United Kingdom for 40 years .