Below is an context that describes a sql query, paired with an question that provides further information. Write an answer that appropriately completes the request.  # noqa: E501
### Context:
CREATE TABLE table_11222744_3 (format VARCHAR, title VARCHAR)
### Question:
what is the format of "callanetics: 10 years younger in 10 hours"?
### Answer:
SELECT format FROM table_11222744_3 WHERE title = "Callanetics: 10 years Younger In 10 Hours"