text: Below is an context that describes a sql query, paired with an question that provides further information. Write an answer that appropriately completes the request.  # noqa: E501
  ### Context:
  CREATE TABLE table_10333757_1 (format VARCHAR, branding VARCHAR)
  ### Question:
  What is the Format for Branding of 1290 wkbk w281au 104.1?
  ### Answer:
  SELECT format FROM table_10333757_1 WHERE branding = "1290 WKBK W281AU 104.1"