Median sunscreen price was US$1.70 per 10 g. Assuming that standard sunscreen application recommendations (2 mg/cm 2) were followed, the median cost to the family varied from $178.20 per week (if children were 2-year-olds) to $238.40 per week (if children were 10-year-olds).ltraviolet (UV) radiation is a known carcinogen and sun-protection strategies, including sunscreen use, have long been advocated. However, many individuals fail to use sunscreen adequately. Sunscreen cost may contribute to poor compliance.