One of the most vibrant and enticing parts of central London, Fitzrovia is perfectly placed within the capital both geographically and commercially.An alluring hub at the heart of the city, Fitzrovia is just a short walk from Mayfair, Oxford Street and the exclusivity of Regent Street.The grandeur of Bond Street and the district of Soho, with its rich identity and character, are also a short walk away.n alluring hub at the heart of the city, Fitzrovia is just a short walk from Mayfair, Oxford Street and the exclusivity of Regent Street. The grandeur of Bond Street and the district of Soho, with its rich identity and character, are also a short walk away.