Sorry, something has gone wrong. Best Answer: The Committee on Public Information (CPI), also known as the Creel Committee, organized publicity on behalf of U.S. objectives during World War I.In 1917, U.S. President Woodrow Wilson tapped muckraking journalist George Creel [1] to head the CPI.n a 1920 memoir, titled How We Advertised America, Creel wrote that the war was not fought in France alone: It was the fight for the minds of men, for the conquest of their convictions, and the battle-line ran through every home in every country.