The other principal grape variety of central Italy is Montepulciano. Montepulciano is the second most planted red grape variety in Italy and is grown in every region, but its home is the Adriatic coast of central Italy, as shown above.entral Italy is quite a bit simpler than either the north or the south when it comes to grape varieties, especially red grape varieties. Without a doubt, the primary red grape of central Italy is Sangiovese.