Apple checks all the boxes on the here’s how to make a streaming music service checklist. Apple Music is $9.99 a month, or $14.99 for families with up to six users. The music catalog exceeds 30 million songs, matching that of Spotify. You can watch music videos just like you can on Tidal. But Apple Music’s biggest advantage is its For You section, and specifically the discovery engine, which is one of the best you will find in any music streaming service.