I was amazed by this product. USE VINYL GLOVES not to get this stuff on your hands.

It is a thick goo you squish on the tires. Stays put, look great, and lasts and lasts. I am 100% pleased with this product.

UPDATE 1
Now on another note. I used this on my new Bridgestone tires that came with my new Honda CR-V 2014.  These were the only tires that turned brown in my life and ONLY where this product was on the tires. Meguiar support explained it and led me to online searches concerning tires turning brown, and that is was not caused by their product. However, it also was supposed to help prevent tires from turning brown. Nevertheless, although I believe Meguiar that it is not cause, I just can't use the product any longer,  I have no real proof but I  lowered my 5 star rating to 3. However, the rubber turning brown was only where this product touched, so although it did not cause it, I just can't stop feeling that some how it is involved in the rubber's behavior and so do others who deal with tires locally.  Look up tire browning to learn about this. This never happened to me before, but it also happens to the first set of Bridgestone tires I ever had, not my favorite brand, but that was what came with the SUV.I got most of the brown off by using Simple Green and a brush. Read other reviews as I may be all wrong. In the end I no longer use it.

UPDATE 2 - some one I know as a 2016 Honda Pilot with Bridgestone tires, did not use this product, and their tires turned brown  too, so it is the Bridgestone tires.

With scrubbing and numerous car washes the brown never fully came off.  Once most was off, I then went back  to ARMORALL TIRE FOAM. and the brown disappeared and the tires look great.

Using the TIRE FOAM instead of the product was easier, none on my hands or gloves, I did not have to sit on the ground  as with this product to do it. It may not last as long, but it is easy to do and takes MUCH less time.
I was amazed by this product. USE VINYL GLOVES not to get this stuff on your hands. It is a thick goo you squish on the tires. Stays put, look great, and lasts and lasts. I am 100% pleased with this product. UPDATE 1
Now on another note. I used this on my new Bridgestone tires that came with my new Honda CR-V 2014. These were the only tires that turned brown in my life and ONLY where this product was on the tires. Meguiar support explained it and led me to online searches concerning tires turning brown, and that is was not caused by their product. However, it also was supposed to help prevent tires from turning brown. Nevertheless, although I believe Meguiar that it is not cause, I just can't use the product any longer,  I have no real proof but I  lowered my 5 star rating to 3. However, the rubber turning brown was only where this product touched, so although it did not cause it, I just can't stop feeling that some how it is involved in the rubber's behavior and so do others who deal with tires locally. Look up tire browning to learn about this. This never happened to me before, but it also happens to the first set of Bridgestone tires I ever had, not my favorite brand, but that was what came with the SUV. I got most of the brown off by using Simple Green and a brush. Read other reviews as I may be all wrong. In the end I no longer use it. UPDATE 2 - some one I know as a 2016 Honda Pilot with Bridgestone tires, did not use this product, and their tires turned brown  too, so it is the Bridgestone tires. With scrubbing and numerous car washes the brown never fully came off. Once most was off, I then went back  to ARMORALL TIRE FOAM. and the brown disappeared and the tires look great. Using the TIRE FOAM instead of the product was easier, none on my hands or gloves, I did not have to sit on the ground  as with this product to do it. It may not last as long, but it is easy to do and takes MUCH less time.