I was excited when I saw the commercial for Krave.  Being a genetic chocoholic (my entire family as far back as we know) I knew I'd try it as soon as it hit the shelves in spite of not being truly satisfied with *any* chocolate flavored cereal - ever - even as a kid.

I purchased a box of each variety and tried the "plain" one first. Of course the first thing I had to do was bite one in half to see the chocolate center.  I had to really look to see the very small, thin strip of chocolate on one side of the inside of the hollow pillow.  Nothing like the box photo which seems to show a full chocolate center (could that be considered false advertising?).  I ate a few dry.  They were "just OK".  The outer shell is somewhat bland but the chocolate seemed to come through a bit, however nothing as strong or full as I'd expected.  Considering the size of the strip I wasn't totally surprised at this result.  So out comes the milk for a bowl full.  It works OK with milk but has a very odd mouth feel.  Somewhat grainy but the chocolate stood out more and presented a more chocolate flavor than when eaten dry.  It's not a *great* chocolate, tasting much like a chocolate syrup mixed with a chocolate spread, but acceptable for a breakfast cereal having a bit more chocolate flavor than most.  Then the side effects hit.  The chocolate didn't really melt as much as it combined with the shell turning into a paste that stuck to my teeth much like a gummy snack.  Bummer.  Then, after only a few spoonfuls, the shell began to get soggy.  The mouth feel was a bit better when soggy (not as grainy) but the gummy effect seemed to intensify.  I was very disappointed with the cereal and couldn't wait for the box to empty so I could move on to something better.  The sad part is I still have a box of the chocolate outer shell variety that I just can't bring myself to open.

I *did* cut the product coupon off the box just in case the chocolate outer shell version is better than the "plain" version.  I have a strong feeling that coupon will expire.
I was excited when I saw the commercial for Krave. Being a genetic chocoholic (my entire family as far back as we know) I knew I'd try it as soon as it hit the shelves in spite of not being truly satisfied with *any* chocolate flavored cereal - ever - even as a kid. I purchased a box of each variety and tried the "plain" one first. Of course the first thing I had to do was bite one in half to see the chocolate center. I had to really look to see the very small, thin strip of chocolate on one side of the inside of the hollow pillow. Nothing like the box photo which seems to show a full chocolate center (could that be considered false advertising? ). I ate a few dry. They were "just OK". The outer shell is somewhat bland but the chocolate seemed to come through a bit, however nothing as strong or full as I'd expected. Considering the size of the strip I wasn't totally surprised at this result. So out comes the milk for a bowl full. It works OK with milk but has a very odd mouth feel. Somewhat grainy but the chocolate stood out more and presented a more chocolate flavor than when eaten dry. It's not a *great* chocolate, tasting much like a chocolate syrup mixed with a chocolate spread, but acceptable for a breakfast cereal having a bit more chocolate flavor than most. Then the side effects hit. The chocolate didn't really melt as much as it combined with the shell turning into a paste that stuck to my teeth much like a gummy snack. Bummer. Then, after only a few spoonfuls, the shell began to get soggy. The mouth feel was a bit better when soggy (not as grainy) but the gummy effect seemed to intensify. I was very disappointed with the cereal and couldn't wait for the box to empty so I could move on to something better. The sad part is I still have a box of the chocolate outer shell variety that I just can't bring myself to open. I *did* cut the product coupon off the box just in case the chocolate outer shell version is better than the "plain" version. I have a strong feeling that coupon will expire.