Redzepi is hailed as a great chef - but he should really be hailed as a great marketer.s Unsustainable? He's been doing it this way for 20 years. Maybe business is down, maybe as he can't continue to engage slave labor so he needs to find an easy way to significantly raise prices. Because the only point of saying  today he's closing in 2 YEARS! is to drive traffic & so the patrons will say what many have said in the comments below - if they pay $500 a person, they'll pay $1000. The truth is what he's really done is help raise the bar so now even upscale pizza joints can charge $35 for a pie. While I have enjoyed many fine dining meals, and appreciate the lux service and quality, I've had so many outstanding meals in mom & pop ethnic restaurants.

Redzepi is hailed as a great chef - but he should really be hailed as a great marketer.s Unsustainable? He's been doing it this way for 20 years. Maybe business is down, maybe as he can't continue to engage slave labor so he needs to find an easy way to significantly raise prices. Because the only point of saying  today he's closing in 2 YEARS! is to drive traffic & so the patrons will say what many have said in the comments below - if they pay $500 a person, they'll pay $1000. The truth is what he's really done is help raise the bar so now even upscale pizza joints can charge $35 for a pie. While I have enjoyed many fine dining meals, and appreciate the lux service and quality, I've had so many outstanding meals in mom & pop ethnic restaurants.

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