▁the ▁Super ▁League ▁History . ▁ ▁The ▁spons or ship ▁shall ▁see ▁the ▁Help - Link ▁name ▁emb la zon ed ▁on ▁the ▁reverse ▁of ▁the ▁playing ▁sh ir ts , ▁as ▁well ▁as ▁on ▁ 2 5 , 0 0 0 ▁rep lica ▁sh ir ts , ▁pitch ▁side ▁bo ards ▁at ▁the ▁ground ▁and ▁seen ▁as ▁a ▁regular ▁presence ▁in ▁the ▁match ▁day ▁programme . ▁The ▁deal ▁will ▁mark ▁the ▁first ▁time ▁that ▁any ▁company ▁has ▁been ▁the ▁secondary ▁sh irt ▁spons or ▁of ▁both ▁the ▁Le eds ▁Rh inos ▁and ▁Le eds ▁United ▁simultaneously . ▁ ▁In ▁March ▁ 2 0 1 4 , ▁Help - Link ▁spons ored ▁Johnny ▁Ball ' s ▁attempt ▁at ▁the ▁Gu in ness ▁World ▁Record ▁for ▁the ▁largest ▁math s ▁less on . ▁ ▁Miller ▁P att ison ▁purchase ▁ ▁The ▁ 2 4 ▁April ▁saw ▁Help - Link ▁announ ce ▁their ▁latest ▁vent ure ▁in ▁the ▁ac quisition ▁of ▁the ▁lo ft ▁and ▁cav ity ▁ins ulation ▁special ist ▁Miller ▁P att ison , ▁formerly ▁known ▁as ▁S IG ▁Energy ▁Management , ▁from ▁S IG ▁P LC . ▁ ▁As ▁part ▁of ▁the ▁ac quisition , ▁which ▁takes ▁place ▁a ▁year ▁since ▁Help - Link ▁received ▁invest ment ▁from ▁private ▁equ ity ▁firm ▁North Edge ▁Capital , ▁Help - Link ▁will ▁take ▁on ▁Miller ▁P att ison ’ s ▁network ▁of ▁ 1 1 ▁branches ▁across ▁the ▁UK , ▁their ▁fleet ▁of ▁vehicles ▁and ▁ 3 0 0 ▁strong ▁work force . ▁