▁Pers il ▁products ▁into ▁Canada ▁and ▁the ▁United ▁States , ▁where ▁they ▁could ▁be ▁purchased ▁only ▁at ▁lic ensed ▁app liance ▁deal ers . ▁It ▁was ▁market ed ▁as ▁a ▁prem ium ▁German ▁d eter gent ▁that ▁was ▁the ▁" o fficial ly ▁recommended " ▁d eter gent ▁for ▁its ▁was hing ▁machines . ▁Due ▁to ▁this ▁exclusive ▁import ▁agreement ▁and ▁special ty ▁position ing ▁at ▁app liance ▁deal ers hips , ▁it ▁re ta iled ▁for ▁up ▁to ▁$ 4 0 / box ▁in ▁Canada . ▁It ▁was ▁later ▁replaced ▁by ▁M iele ' s ▁own ▁brand ▁la und ry ▁products . ▁ ▁In ▁April ▁ 2 0 0 7 , ▁Hen kel ▁announced ▁a ▁global ▁rela unch ing ▁of ▁the ▁Pers il ▁brand ▁and ▁pack aging ▁to ▁mark ▁its ▁ 1 0 0 th ▁anni versary . ▁Pers il ' s ▁other ▁sub - br ands ▁( Le ▁Ch at , ▁D ix an , ▁and ▁W ipp ) ▁were ▁to ▁be ▁red es igned ▁shortly ▁after ward . ▁The ▁anni versary ▁also ▁marked ▁ 1 0 0 ▁years ▁of ▁self - act ing ▁d eter g ents — of ▁which ▁Pers il ▁was ▁a ▁pione er . ▁ ▁Pers il ▁was ▁introduced ▁to ▁Mexico ▁in ▁ 2 0 1 1 . ▁ ▁In ▁March ▁ 2 0 1 5 , ▁Hen kel ▁introduced ▁Pers il ▁Pro C lean ▁in ▁the ▁United ▁States , ▁a ▁line ▁of ▁prem ium ▁d eter g ents ▁available ▁in ▁Power - L iqu id ,