- ris k ▁sh ar ers , ▁and ▁Emer gency ▁sh ar ers . ▁The ▁identification ▁of ▁lat ent ▁classes ▁based ▁on ▁behav iors ▁of ▁interest ▁facil itated ▁tail oring ▁ha z ard - mit ig ation ▁efforts ▁to ▁specific ▁groups . ▁Although ▁their ▁study ▁is ▁limited , ▁in ▁that ▁all ▁participants ▁were ▁between ▁the ▁ages ▁of ▁twelve ▁and ▁forty - four ▁and ▁were ▁from ▁heavily ▁populated ▁urban ▁area ▁( so ▁the ▁general iz ability ▁of ▁the ▁data ▁to ▁rural ▁settings ▁has ▁not ▁been ▁generated ), ▁this ▁study ▁establish es ▁that ▁lat ent ▁class ▁analysis ▁can ▁play ▁a ▁vital ▁role . ▁They ▁conclude ▁that ▁lat ent ▁analysis ▁is ▁a ▁worth while ▁addition ▁to ▁the ▁analyt ical ▁tool box ▁because ▁it ▁allows , ▁in ▁this ▁case , ▁risk ▁reduction ▁and ▁ha z ard - mit ig ation ▁efforts ▁to ▁tail or ▁inter vent ions ▁to ▁a ▁diverse ▁target ▁audience . ▁For ▁the ▁technical ▁writer , ▁analyz ing ▁lat ent ▁classes ▁would ▁enable ▁them ▁to ▁better ▁identify ▁hom ogen ous ▁groups ▁within ▁the ▁bro ader ▁population ▁of ▁readers ▁and ▁across ▁many ▁variables ▁to ▁tail or ▁messages ▁to ▁these ▁better - spec ified ▁groups . ▁ ▁The ▁population ▁of ▁older ▁adult s ▁is ▁growing , ▁and ▁G ail ▁Li pp inc ott ▁as ser ts ▁that ▁technical ▁communic ators ▁have ▁not ▁account ed ▁for ▁the ▁needs ▁of ▁these ▁aud ien ces , ▁nor ▁drawn ▁from ▁the ▁wide ▁range ▁of ▁research ▁on ▁ag ing . ▁In ▁her ▁article ▁" G ray ▁Mat ters : ▁Where ▁are ▁the