▁it !' ▁▁ ▁The ▁book ▁sold ▁ 2 5 , 0 0 0 ▁copies ▁in ▁the ▁first ▁month ▁after ▁its ▁release . ▁Its ▁popular ity ▁can ▁be ▁seen ▁in ▁the ▁context ▁of ▁the ▁rise ▁of ▁regional ▁vari eties ▁of ▁ch ick - lit . ▁Sometimes ▁referred ▁to ▁as ▁' lad ki - lit ', ▁Indian ▁ch ick - lit ▁seems ▁to ▁be ▁coming ▁of ▁age . ▁ ▁In ▁an ▁interview ▁to ▁the ▁New ▁York ▁Times , ▁Helen ▁Field ing ▁said , ▁' I ▁think ▁it ▁had ▁far ▁more ▁to ▁do ▁with ▁zeit ge ist ▁than ▁im itation .' ▁If ▁the ▁ch ick ▁lit ▁explos ion ▁has ▁' led ▁to ▁great ▁new ▁female ▁writers ▁emer ging ▁from ▁Eastern ▁Europe ▁and ▁India , ▁then ▁it ' s ▁worth ▁any ▁number ▁of ▁fee ble ▁band w agon ▁jump ers .' ▁ ▁Sun ain a ▁K umar ▁wrote ▁in ▁the ▁Indian ▁Express , ▁' T en ▁years ▁after ▁the ▁publication ▁of ▁Br idget ▁Jones ' s ▁Di ary , ▁the ▁genre ▁of ▁fiction ▁most ▁recogn is able ▁for ▁its ▁p ink ▁cover ▁art ▁of ▁st ile tt os , ▁mart ini ▁glass es ▁and ▁lip st icks , ▁is ▁now ▁being ▁colour fully ▁inf used ▁with ▁bind is , ▁s aris , ▁and ▁b angles . ▁' ▁ ▁Public ation ▁history ▁▁ 2 0 0 6 , ▁India , ▁R up a , ▁, ▁P aper back ▁ ▁References ▁ ▁External ▁links ▁ ▁Raj ash ree ' s ▁website ▁ ▁Raj as ind raj it k arm