▁" Ar row ▁ 9 4 . 7 " ▁with ▁the ▁call ▁letters ▁W TY X . ▁Ar ound ▁ 2 0 0 2 , ▁the ▁station ▁would ▁be ▁purchased ▁by ▁Jackson ville - based ▁Back yard ▁Broadcast ing . ▁On ▁Friday , ▁September ▁ 3 , ▁ 2 0 0 4 ▁( at ▁ 3 pm ▁CD T ), ▁under ▁the ▁direction ▁of ▁program ▁director ▁Russ ▁Sch ell , ▁Ar row ▁became ▁adult ▁hits ▁" 9 4 - 7 ▁Jack ▁FM ", ▁the ▁first ▁U . S . ▁Jack ▁FM ▁station ▁east ▁of ▁the ▁Mississippi ▁River ▁under ▁the ▁W W J K ▁call ▁sign . ▁Sch ell ▁left ▁W W J K ▁in ▁ 2 0 0 5 . ▁He ▁was ▁replaced ▁by ▁Don ▁Wayne . ▁Ang ela ▁Roland ▁managed ▁the ▁traffic . ▁ ▁In ▁July , ▁ 2 0 0 8 , ▁after ▁six ▁years ▁( 2 0 0 2 – 2 0 0 8 ) ▁in ▁the ▁Jackson ▁radio ▁market , ▁Back yard ▁Broadcast ing ▁sold ▁W W J K ▁to ▁Mer id ian - based ▁New ▁South ▁Radio , ▁but ▁the ▁deal ▁was ▁called ▁off ▁shortly ▁there after . ▁ ▁On ▁January ▁ 1 7 , ▁ 2 0 1 2 , ▁after ▁approximately ▁seven ▁years ▁as ▁Jack ▁FM , ▁W W J K ▁changed ▁formats ▁to ▁Contempor ary ▁Christian ▁" K - LO VE " ▁after ▁being ▁sold ▁to ▁EM F . ▁The ▁last ▁song ▁played ▁on ▁Jack ▁FM ▁was ▁Good bye ▁by ▁Night ▁R anger . ▁Jack