vention ▁of ▁the ▁wheel . ▁With ▁the ▁ 1 9 4 8 ▁launch ▁of ▁the ▁ 4 8 – 2 1 5 , ▁Hold en ▁re vised ▁its ▁logo . ▁It ▁commission ed ▁another ▁red es ign ▁in ▁ 1 9 7 2 ▁to ▁better ▁represent ▁the ▁company . ▁The ▁em blem ▁was ▁re work ed ▁once ▁more ▁in ▁ 1 9 9 4 . ▁ ▁Ex ports ▁ ▁Hold en ▁began ▁to ▁export ▁vehicles ▁in ▁ 1 9 5 4 , ▁sending ▁the ▁F J ▁to ▁New ▁Zealand . ▁Ex ports ▁to ▁New ▁Zealand ▁continued , ▁but ▁to ▁bro aden ▁their ▁export ▁potential , ▁Hold en ▁began ▁to ▁c ater ▁their ▁Com mod ore , ▁Mon aro ▁and ▁States man / Cap rice ▁models ▁for ▁both ▁right - ▁and ▁left - hand ▁drive ▁mark ets . ▁The ▁Middle ▁East ▁was ▁Hold en ' s ▁largest ▁export ▁market , ▁with ▁the ▁Com mod ore ▁sold ▁as ▁the ▁Che v ro let ▁L um ina ▁from ▁ 1 9 9 8 , ▁and ▁the ▁States man ▁from ▁ 1 9 9 9 ▁as ▁the ▁Che v ro let ▁Cap rice . ▁Com mod ores ▁were ▁also ▁sold ▁as ▁the ▁Che v ro let ▁L um ina ▁in ▁Br une i , ▁F iji ▁and ▁South ▁Africa , ▁and ▁as ▁the ▁Che v ro let ▁Om ega ▁in ▁Brazil . ▁Pont iac ▁in ▁North ▁America ▁also ▁imported ▁Com mod ore ▁sed ans ▁from ▁ 2 0 0 8 ▁through ▁to ▁ 2 0 0 9