▁DR M ▁has ▁been ▁removed ▁from ▁ 8 0 % ▁of ▁the ▁music ▁catalog ▁and ▁that ▁it ▁would ▁be ▁removed ▁from ▁all ▁music ▁by ▁April ▁ 2 0 0 9 . ▁ ▁i P ods ▁cannot ▁play ▁music ▁files ▁from ▁compet ing ▁music ▁stores ▁that ▁use ▁rival - DR M ▁techn ologies ▁like ▁Microsoft ' s ▁protected ▁W MA ▁or ▁Real Network s ' ▁Hel ix ▁DR M . ▁Example ▁stores ▁include ▁Nap ster ▁and ▁MS N ▁Music . ▁Real Network s ▁claims ▁that ▁Apple ▁is ▁creating ▁problems ▁for ▁itself ▁by ▁using ▁Fair Play ▁to ▁lock ▁users ▁into ▁using ▁the ▁i T unes ▁Store . ▁Steve ▁Job s ▁stated ▁that ▁Apple ▁makes ▁little ▁profit ▁from ▁song ▁sales , ▁although ▁Apple ▁uses ▁the ▁store ▁to ▁promote ▁i Pod ▁sales . ▁However , ▁i P ods ▁can ▁also ▁play ▁music ▁files ▁from ▁online ▁stores ▁that ▁do ▁not ▁use ▁DR M , ▁such ▁as ▁e Music ▁or ▁Am ie ▁Street . ▁ ▁Universal ▁Music ▁Group ▁decided ▁not ▁to ▁renew ▁their ▁contract ▁with ▁the ▁i T unes ▁Store ▁on ▁July ▁ 3 , ▁ 2 0 0 7 . ▁Universal ▁will ▁now ▁supply ▁i T unes ▁in ▁an ▁' at ▁will ' ▁capacity . ▁ ▁Apple ▁deb uted ▁the ▁i T unes ▁Wi - Fi ▁Music ▁Store ▁on ▁September ▁ 5 , ▁ 2 0 0 7 , ▁in ▁its ▁Media ▁Event ▁entitled ▁" The ▁Beat ▁Go es ▁On ... ". ▁This ▁service ▁allows ▁users ▁to ▁access ▁the ▁Music ▁Store ▁from ▁either ▁an ▁iPhone ▁or ▁an ▁i