) ▁" E arth ▁H our " ▁campaign . ▁The ▁cast ▁was ▁present ▁at ▁the ▁launch ▁of ▁the ▁ 2 0 1 4 ▁event ▁in ▁Singapore . ▁Disney ▁Cons umer ▁Product s ▁announced ▁a ▁mer ch and ise ▁product ▁line ▁for ▁the ▁film ▁at ▁the ▁American ▁International ▁Toy ▁Fair ▁on ▁February ▁ 1 7 , ▁ 2 0 1 4 . ▁ ▁In ▁March ▁ 2 0 1 4 , ▁Gam elo ft ▁and ▁Marvel ▁announced ▁the ▁launch ▁of ▁a ▁mobile ▁game ▁of ▁the ▁same ▁name ▁for ▁smart ph ones ▁and ▁table ts . ▁It ▁was ▁released ▁on ▁cons oles ▁after ward . ▁Kel log g ' s ▁released ▁an ▁application ▁featuring ▁the ▁film . ▁Ev ian ▁served ▁as ▁a ▁prom ot ional ▁partner ▁of ▁the ▁film . ▁On ▁April ▁ 1 , ▁ 2 0 1 4 , ▁the ▁brand ▁released ▁an ▁advert is ement ▁" The ▁Ama zing ▁Baby ▁& ▁Me ▁ 2 " ▁featuring ▁Spider - Man ▁and ▁a ▁baby ▁version ▁of ▁him , ▁as ▁a ▁follow - up ▁to ▁their ▁original ▁" B aby ▁& ▁Me " ▁campaign . ▁The ▁film ▁partner ed ▁with ▁N BC Univers al ▁for ▁advert ising . ▁Sp ots ▁for ▁the ▁film ▁appeared ▁on ▁Bra vo , ▁E !, ▁USA , ▁Sy f y , ▁Te lem undo , ▁and ▁m un 2 . ▁A ▁custom ized ▁page ▁was ▁created ▁on ▁F and ango . ▁In ▁May ▁ 2 0 1 4 , ▁Marvel ▁announced ▁that ▁Spider - Man ' s ▁cost ume ▁from