▁The ▁" Rest ore ▁Our ▁Future " ▁negative ▁television ▁advert ising ▁and ▁direct ▁mail ▁campaign ▁was ▁said ▁to ▁be ▁" un pre ced ented " ▁and ▁" un like ▁anything ▁in ▁Iowa ▁c au cus ▁history " ▁and ▁was ▁cred ited ▁with ▁G ing rich ' s ▁precip it ous ▁drop ▁in ▁the ▁pol ls ▁from ▁front - runner ▁into ▁fourth - place ▁finish er . ▁By ▁December ▁ 2 7 , ▁$ 2 . 8 6 ▁million ▁had ▁been ▁spent ▁on ▁television ▁advert ising ▁by ▁the ▁Perry ▁campaign , ▁and ▁$ 2 . 8 5 ▁million ▁had ▁been ▁spent ▁by ▁the ▁pro - R om ney ▁ ▁" Rest ore ▁Our ▁Future " ▁P AC . ▁ ▁The ▁New ▁York ▁Times ▁reported ▁that ▁Rom ney ▁" effect ively ▁out s our ced ▁his ▁negative ▁advert ising ▁to ▁a ▁group ▁that ▁has ▁raised ▁millions ▁of ▁dollars ▁from ▁his ▁don ors ▁to ▁in und ate ▁his ▁oppon ents ▁with ▁attacks ▁- ▁all ▁without ▁breaking ▁the ▁rules ▁that ▁forb id ▁super ▁P AC s ▁to ▁explicitly ▁coordinate ▁with ▁the ▁candidates ." ▁The ▁Detroit ▁Free ▁Press ▁editor ial ized ▁that ▁" No ▁one ▁explo ited ▁the ▁new ▁no - limits - or - account ability ▁playing ▁field ▁more ▁sh am eless ly ▁or ▁effectively ▁than ▁[ R om ney ]. ▁His ▁campaign ▁mounted ▁a ▁sun ny , ▁Mor ning ▁in ▁America - style ▁ad ▁bl itz , ▁while ▁super ▁P AC s ▁founded ▁and ▁directed ▁by ▁long time ▁Rom ney ▁loyal ists ▁buried ▁the ▁governor '