▁of ▁various ▁vertical ▁mark ets . ▁ ▁Add - on ▁products ▁became ▁available ▁using ▁the ▁built - in ▁custom izing ▁features , ▁the ▁Develop er ' s ▁Kit , ▁and ▁completely ▁stand alone ▁products . ▁ ▁Tele Mag ic ▁is ▁sold ▁through ▁a ▁network ▁of ▁V AR s ▁Value ▁Added ▁Res ellers ▁who ▁provide ▁on - site ▁support , ▁integration ▁services , ▁training , ▁etc . ▁ ▁Tele Mag ic ▁was ▁invent ed ▁by ▁Michael ▁McC af fer ty ▁in ▁ 1 9 8 5 ▁and ▁market ed ▁by ▁his ▁company ▁Rem ote ▁Control ▁International . ▁On ▁October ▁ 2 , ▁ 1 9 9 2 , ▁the ▁company ▁was ▁purchased ▁by ▁The ▁S age ▁Group . ▁Tele Mag ic ▁is ▁no ▁longer ▁developed ▁or ▁supported ▁by ▁S age . ▁ ▁Market ▁Re ception ▁ ▁The ▁product ▁received ▁pra ise ▁around ▁its ▁release ▁as ▁well ▁as ▁beyond ▁its ▁lif es pan . ▁In ▁ 1 9 9 5 , ▁" PC ▁Magazine " ▁app la ud ed ▁its ▁custom ization ▁stating ▁" T ele Mag ic ▁is ▁hard ▁to ▁beat ". ▁ ▁The ▁Baltimore ▁S uns ▁Patrick ▁Ross ello ▁called ▁Tele Mag ic ▁the ▁" hot ▁software ▁for ▁this ▁effort ▁and ▁is ▁reason ably ▁pr iced ▁at ▁many ▁software ▁stores ." ▁including ▁from ▁a ▁writer ▁for ▁For bes . com ▁who ▁stated ▁that ▁Tele Mag ic ▁felt ▁that ▁" had ▁seen ▁more ▁robust ▁solutions ▁ 2 0 ▁years ▁ago ▁in ▁Tele Mag ic , ▁than ▁were ▁readily ▁available ▁on ▁the ▁Sales force .