▁Mark ▁L . ▁Rock ef eller ▁left ▁Mil bank ▁L LP ▁to ▁establish ▁Street Sh ares ▁with ▁Mic key ▁K ons on , ▁a ▁former ▁Capital ▁One ▁senior ▁executive . ▁According ▁to ▁Start ▁Up ▁Gr ind , ▁Rock ef eller ▁and ▁K ons on ▁initially ▁operated ▁out ▁of ▁the ▁bas ement ▁of ▁Rock ef eller ’ s ▁home ▁and ▁launched ▁Street Sh ares ▁public ly ▁in ▁ 2 0 1 4 . ▁Street Sh ares ▁started ▁as ▁a ▁peer - to - pe er ▁l ending ▁platform ▁that ▁applied ▁the ▁social ▁b onds ▁between ▁military ▁veter ans ▁to ▁reduce ▁the ▁risk ▁and ▁price ▁of ▁lo ans , ▁an ▁aff inity ▁fin ance ▁theory ▁similar ▁to ▁that ▁of ▁international ▁micro cred it ▁programs ▁such ▁as ▁Gr ame en ▁Bank . ▁Street Sh ares ’ ▁technology ▁was ▁developed ▁to ▁provide ▁an ▁alternative ▁to ▁traditional ▁bank ing ▁or ▁high - cost ▁l enders ▁that ▁were ▁target ing ▁military ▁veter an ▁borrow ers . ▁In ▁ 2 0 1 6 , ▁Street Sh ares ▁created ▁a ▁new ▁public ▁social ▁impact ▁invest ing ▁model ▁that ▁allowed ▁members ▁of ▁the ▁general ▁public ▁to ▁fund ▁business es ▁on ▁the ▁Street Sh ares ▁platform ▁for ▁a ▁fixed ▁return , ▁rather ▁than ▁taking ▁the ▁risk ▁of ▁the ▁underlying ▁loan . ▁To ▁make ▁this ▁innov ation ▁work , ▁Street Sh ares ▁used ▁a ▁new ▁provision ▁called ▁Reg ulation ▁A + ▁of ▁the ▁J ump start ▁Our ▁Business ▁Start ups ▁Act ▁( J O BS ▁Act ). ▁In ▁June ▁ 2 0 1 9