E astern ▁B loc " ▁a est h etic . ▁The ▁commercial ▁and ▁its ▁associated ▁campaign ▁proved ▁h ug ely ▁successful ; ▁on ▁the ▁week ▁of ▁its ▁launch , ▁H alo ▁ 3 : ▁O D ST ▁became ▁the ▁top - s elling ▁game ▁for ▁the ▁X box ▁ 3 6 0 ▁world wide , ▁and ▁over ▁ 2 . 5 ▁million ▁copies ▁were ▁sold ▁within ▁the ▁first ▁few ▁weeks ▁of ▁release . ▁The ▁Life ▁went ▁on ▁to ▁win ▁a ▁number ▁of ▁hon ours ▁from ▁the ▁advert ising ▁and ▁entertain ment ▁indust ries , ▁including ▁two ▁C lio ▁Awards , ▁a ▁London ▁International ▁Ad vert ising ▁Award ▁and ▁several ▁hon ours ▁from ▁the ▁C annes ▁L ions ▁International ▁Ad vert ising ▁Festival , ▁the ▁most ▁pr estig ious ▁awards ▁ceremony ▁in ▁the ▁advert ising ▁industry . ▁ ▁Se quence ▁The ▁Life ▁opens ▁to ▁a ▁military ▁fun eral ▁of ▁an ▁O D ST . ▁R ows ▁of ▁cand les ▁arranged ▁along ▁the ▁floor ▁burn ▁as ▁a ▁bag pi per ▁plays ▁a ▁dir ge . ▁The ▁assemble d ▁m ourn ers , ▁a ▁mix ▁of ▁military ▁personnel ▁and ▁civ ili ans , ▁attend ▁as ▁the ▁c asket ' s ▁red ▁O D ST ▁flag ▁is ▁removed , ▁reve aling ▁the ▁name ▁of ▁the ▁dece ased . ▁A ▁young ▁man ▁looks ▁on ▁as ▁the ▁cloth ▁is ▁cer emon ial ly ▁fol ded ▁and ▁passed ▁to ▁a ▁woman ▁among ▁the ▁m ourn ers . ▁A ▁song ▁in ▁Wel sh ▁begins ▁to ▁play ▁as ▁the ▁att ending ▁officer