2 0 0 8 . ▁ ▁A ▁ 1 9 9 7 ▁advert is ement ▁campaign ▁for ▁the ▁then - int rodu ced ▁N iss an ▁Front ier ▁featured ▁actor ▁D ale ▁I sh im oto ▁port ray ing ▁Kat ay ama ▁with ▁a ▁Jack ▁Russell ▁Ter rier , ▁stating ▁" D ogs ▁Love ▁Tru cks !" ▁The ▁campaign ▁was ▁further ▁expanded ▁to ▁the ▁entire ▁N iss an ▁line ▁in ▁the ▁United ▁States ▁with ▁the ▁tag line ▁" En jo y ▁The ▁R ide ." ▁ ▁Personal ▁life ▁ ▁His ▁son ▁H iro sh i ▁was ▁an ▁Olympic ▁bronze ▁medal ist ▁in ▁s occer ▁in ▁the ▁ 1 9 6 8 ▁Mexico ▁City ▁Summer ▁Games . ▁Kat ay ama ▁died ▁at ▁a ▁hospital ▁in ▁Tokyo ▁February ▁ 2 0 1 5 ▁and ▁was ▁surv ived ▁by ▁his ▁wife , ▁Mas ako , ▁two ▁sons ▁and ▁two ▁daughters , ▁ 1 1 ▁grand children ▁and ▁ 1 8 ▁great - grand children . ▁ ▁References ▁ ▁External ▁links ▁ ▁D ats un ▁Heritage ▁Museum ▁The ▁Str ange ▁Od ys sey ▁of ▁Y ut aka ▁Kat ay ama : ▁The ▁D ats un ▁ 5 1 0 ▁and ▁the ▁R ise ▁of ▁Japanese ▁C ars ▁in ▁America ▁at ▁A te ▁Up ▁With ▁Motor ▁Y ut aka ▁Kat ay ama ▁( n iss an - global . com ) ▁ ▁Category : 1 9 0 9 ▁birth s ▁Category : 2 0 1 5 ▁death s ▁Category : Autom ot ive ▁pione ers ▁Category : J