▁was ▁released ▁as ▁the ▁lead ▁single ▁from ▁the ▁album ▁on ▁January ▁ 2 5 , ▁ 2 0 1 3 , ▁world wide ▁outside ▁North ▁America . ▁The ▁single ▁premier ed ▁in ▁North ▁America ▁on ▁Saturday ▁Night ▁Live ▁on ▁January ▁ 2 6 , ▁and ▁released ▁as ▁a ▁single ▁the ▁following ▁day . ▁ ▁Background ▁and ▁composition ▁ ▁The ▁title ▁and ▁lyr ics ▁of ▁the ▁song ▁reference ▁the ▁popular ▁mot to ▁and ▁internet ▁m eme ▁" Y O LO " ▁(" You ▁Only ▁Live ▁Once "), ▁a ▁phrase ▁popular ized ▁by ▁Dra ke ▁and ▁Rick ▁Ross ▁on ▁such ▁songs ▁as ▁" The ▁Mot to ", ▁which ▁were ▁intended ▁to ▁promote ▁a ▁mi xt ape ▁originally ▁titled ▁Y O LO . ▁The ▁phrase ▁has ▁since ▁become ▁a ▁cultural ▁phenomen on ▁and ▁has ▁been ▁re work ed ▁to ▁be ▁an ▁exc use ▁for ▁ir respons ible ▁and ▁out land ish ▁behaviour , ▁but ▁most ▁of ▁the ▁time ▁it ▁is ▁used ▁sar cast ically ▁in ▁this ▁manner . ▁ ▁" Y O LO " ▁par od ies ▁the ▁phrase , ▁and ▁once ▁again ▁re works ▁the ▁phrase ▁to ▁mean ▁something ▁else . ▁The ▁song ' s ▁lyr ics ▁interpret ▁" You ▁Only ▁Live ▁Once " ▁to ▁mean ▁the ▁complete ▁opposite ▁of ▁dangerous ▁and ▁ir respons ible ▁behavior , ▁and ▁to ▁instead ▁be ▁over ▁secure ▁and ▁protect ive ▁of ▁life , ▁in ▁a ▁p ess im istic ▁view point . ▁The ▁song ▁ur ges ▁the ▁public ▁to ▁be ▁fully ▁aware ▁of ▁their ▁surr ound ings ▁and ▁the