by ▁audience ▁and ▁advert ising ▁market ▁share ) ▁and ▁Pacific ▁Mag az ines , ▁publish er ▁of ▁leading ▁l ifest yle ▁br ands ▁including ▁Marie ▁Cla ire , ▁Better ▁Hom es ▁and ▁Gard ens ▁and ▁New ▁Ide a . ▁It ▁also ▁own s ▁The ▁West ▁Australian ▁and ▁Kal go or lie ▁Min er ▁( the ▁two ▁daily ▁newsp apers ▁in ▁Western ▁Australia ) ▁and ▁The ▁Sunday ▁Times ▁( that ▁state ' s ▁sole ▁Sunday ▁paper ), ▁acquired ▁in ▁ 2 0 1 6 , ▁and ▁ 2 1 ▁Western ▁Australian ▁regional ▁newsp apers , ▁including ▁Community ▁New sp aper ▁Group ▁in ▁a ▁joint ▁vent ure ▁with ▁News ▁Cor p ▁Australia , ▁and ▁nine ▁regional ▁radio ▁lic ences . ▁ ▁Seven ▁West ▁Media ▁is ▁also ▁creating ▁a ▁significant ▁presence ▁in ▁online ▁and ▁new ▁communic ations ▁techn ologies , ▁such ▁as ▁through ▁its ▁ 5 0 % ▁interest ▁in ▁Y ahoo ! 7 , ▁with ▁global ▁and ▁local ▁content ▁across ▁online , ▁mobile ▁and ▁IP TV . ▁ ▁On ▁ 2 1 ▁February ▁ 2 0 1 1 , ▁Seven ▁Media ▁Group ▁announced ▁its ▁intention ▁to ▁merge ▁with ▁West ▁Australian ▁New sp apers ▁Hold ings ▁Limited ▁( W AN ). ▁W AN ▁purchased ▁Seven ▁Media ▁Group ▁from ▁Seven ▁Group ▁Hold ings ▁and ▁partner ▁K ohl berg ▁Kra vis ▁Roberts , ▁and ▁announced ▁the ▁new ▁company ▁would ▁be ▁known ▁as ▁" Se ven ▁West ▁Media ". ▁On ▁ 1 1 ▁April ▁ 2 0 1 1 , ▁the ▁ac quisition ▁was ▁approved ▁by ▁W AN ▁share