▁following . ▁In ▁ 2 0 1 0 , ▁Lee ▁founded ▁a ▁record ▁label ▁for ▁i am ami who ami , ▁To ▁whom ▁it ▁may ▁concern ., ▁which ▁she ▁runs . ▁One ▁of ▁their ▁videos ▁called ▁" y " ▁is ▁listed ▁at ▁the ▁first ▁place ▁of ▁Google ▁search ▁under ▁the ▁search ▁results ▁for ▁the ▁letter ▁" y ", ▁which ▁generated ▁more ▁than ▁ 4 5 ▁million ▁views ▁already , ▁since ▁it ▁is ▁the ▁first ▁link ▁Google ▁would ▁get ▁you ▁to ▁if ▁the ▁web ▁browser ▁doesn ' t ▁auto complete ▁" youtube " ▁properly . ▁This ▁slowly ▁became ▁the ▁vir al ▁internet ▁m eme . ▁ ▁Since ▁December ▁ 2 0 0 9 , ▁i am ami who ami ' s ▁music ▁videos ▁have ▁been ▁released ▁in ▁several ▁series ▁on ▁the ▁project ' s ▁YouTube ▁channel , ▁while ▁their ▁music ▁is ▁available ▁through ▁digital ▁music ▁ret ail ers . ▁By ▁May ▁ 2 0 1 3 , ▁a ▁total ▁of ▁ 2 4 ▁videos ▁had ▁been ▁released ▁on ▁i am ami who ami ' s ▁YouTube ▁channel . ▁Running ▁from ▁an ▁initial ▁set ▁of ▁pre l ude ▁videos ▁to ▁a ▁series ▁of ▁full - length ▁songs , ▁the ▁videos ▁and ▁songs ▁form ▁a ▁continuous ▁story ▁featuring ▁Lee ▁as ▁a ▁protagon ist . ▁i am ami who ami ▁released ▁their ▁debut ▁physical ▁album , ▁the ▁audi ovis ual ▁album ▁Kin , ▁in ▁June ▁ 2 0 1 2 , ▁while ▁the ▁initial ▁full - length ▁series , ▁B ount y ▁( 2 0 1 0