▁described ▁the ▁magazine ▁as : ▁" Wh ether ▁it ▁is ▁advent ure , ▁sport , ▁fashion , ▁travel , ▁music , ▁boys ' ▁to ys , ▁beautiful ▁women , ▁or ▁life ' s ▁essential ▁how - t os , ▁Ralph ▁provides ▁an ▁environment ▁that ▁is ▁purely ▁Australian ." ▁Ralph ▁featured ▁photo ▁sho ots ▁of ▁Australian ▁cele brit ies ▁as ▁well ▁as ▁international ▁stars . ▁The ▁magazine ▁was ▁often ▁cross - prom oted ▁on ▁other ▁A CP ▁and ▁P BL ▁properties , ▁such ▁as ▁prom ot ional ▁parties ▁held ▁in ▁conj unction ▁with ▁Cos m opol itan , ▁and ▁as ▁a ▁spons or ▁of ▁home ▁vie wer ▁compet itions ▁during ▁the ▁Fox ▁Network ' s ▁rugby ▁league ▁coverage . ▁ ▁It ▁contained ▁the ▁same ▁kinds ▁of ▁articles ▁published ▁in ▁similar ▁titles , ▁and ▁ran ▁its ▁own ▁poll ▁to ▁find ▁" Austral ia ' s ▁se xi est ▁woman ". ▁The ▁results ▁were ▁published ▁in ▁an ▁attachment ▁to ▁the ▁regular ▁magazine ▁each ▁year . ▁Un like ▁F H M , ▁it ▁featured ▁ 2 0 0 ▁women ▁instead ▁of ▁F H M ' s ▁ 1 0 0 , ▁but ▁Ralph ' s ▁pol ling ▁only ▁took ▁in ▁Australia ▁and ▁New ▁Zealand ▁( where ▁a ▁separate ▁edition ▁was ▁produced ), ▁whereas ▁F H M ' s ▁poll ▁is ▁world wide . ▁ ▁Cir cul ation ▁Ralph ▁was ▁reported ▁to ▁have ▁had ▁a ▁circul ation ▁of ▁ 6 3 , 1 5 5 ▁at ▁the ▁end ▁of ▁ 2 0 0 9 , ▁with ▁a ▁read