y ▁Australian ▁when ▁the ▁quality ▁was ▁equal ▁and ▁the ▁price ▁compar able ▁to ▁imported ▁products . ▁Nevertheless , ▁it ▁is ▁notable ▁given ▁that ▁Cho ice ▁is ▁well ▁regarded ▁as ▁an ▁im partial ▁source ▁of ▁information ▁for ▁Australian ▁consum ers , ▁but ▁the ▁Australian ▁Cons um ers ' ▁Association ▁refused ▁to ▁make ▁a ▁commit ment ▁to ▁favour ▁an ▁Australian ▁product ▁over ▁a ▁better ▁product ▁from ▁over se as . ▁ ▁This ▁could ▁be ▁class ified ▁as ▁a ▁typical ▁means ▁of ▁moral ▁su asion , ▁which ▁can ▁be ▁seen ▁as ▁bene vol ent ▁comp ulsion , ▁or ▁making ▁others ▁conform ▁without ▁enfor cing ▁rules ▁directly . ▁It ▁is ▁also ▁term ed ▁simply ▁su asion ▁( in ▁Japan ▁it ▁is ▁known ▁as ▁window ▁guidance ) ▁which ▁has ▁been ▁used ▁to ▁persu ade ▁consum ers ▁and ▁institutions ▁to ▁keep ▁to ▁official ▁gu idel ines . ▁The ▁moral ▁aspect ▁st ems ▁from ▁pressing ▁on ▁the ▁targets ▁of ▁the ▁su asion ▁their ▁moral ▁responsibility ▁to ▁operate ▁in ▁a ▁way ▁that ▁is ▁consistent ▁with ▁further ing ▁the ▁national ▁good . ▁In ▁the ▁United ▁States ▁it ▁is ▁known ▁as ▁j aw bon ing ▁– ▁it ▁means ▁exer cis ing ▁the ▁persu as ive ▁power ▁of ▁talk ▁rather ▁than ▁legisl ation . ▁ ▁In ▁countries ▁experien cing ▁economic ▁decl ine , ▁especially ▁those ▁with ▁a ▁high ▁un emp loyment ▁level ▁and ▁trade ▁def ic it , ▁consum ers ▁are ▁ur ged ▁to ▁buy ▁locally ▁made ▁products ▁to ▁help ▁create ▁jobs , ▁assist ▁in ▁defe ating ▁un emp loyment ▁and ▁to ▁avoid ▁import