▁very ▁positive ▁review ▁from ▁critics , ▁who ▁pra ised ▁the ▁album ' s ▁amb ition ▁as ▁a ▁collect ive ▁as ▁well ▁as ▁its ▁style , ▁incorpor ating ▁several ▁styles ▁of ▁electronic ▁music ▁and ▁Lee ' s ▁vocals . ▁i am ami who ami ▁was ▁nominated ▁for ▁" The ▁Best ▁Te ase ▁of ▁the ▁Past ▁ 1 2 ▁Month s " ▁category ▁by ▁BBC ▁Radio ' s ▁ 6 ▁Music ▁B log ▁Awards , ▁with ▁fellow ▁cont enders ▁being ▁L ana ▁Del ▁Rey , ▁Elli ph ant , ▁Battle k at , ▁Sav oir ▁Ad ore ▁and ▁The ▁Sound ▁of ▁Ar rows . ▁On ▁ 2 ▁March ▁ 2 0 1 2 , ▁i am ami who ami ▁was ▁declared ▁the ▁winner ▁on ▁BBC ▁Radio ▁by ▁Tom ▁Robinson , ▁and ▁the ▁project ▁received ▁their ▁first ▁large ▁air play ▁debut ▁with ▁" O " ▁after ▁the ▁announ cement . ▁This ▁was ▁followed ▁by ▁the ▁release ▁of ▁i am ami who ami ' s ▁first ▁air play ▁prom ot ional ▁single , ▁" Play ", ▁on ▁ 3 0 ▁July ▁ 2 0 1 2 . ▁i am ami who ami ▁won ▁the ▁MTV ▁O ▁Music ▁Awards ▁Digital ▁Gen ius ▁Award , ▁fellow ▁cont enders ▁being ▁Am anda ▁Pal mer , ▁Gor illa z , ▁OK ▁Go , ▁Radio head ▁and ▁The ▁Fl aming ▁Li ps . ▁The ▁project ▁emb ark ed ▁on ▁a ▁European ▁tour ▁for ▁kin ▁in ▁ 2 0 1 2 , ▁playing ▁festiv als ▁and ▁ven ues ▁across ▁Europe . ▁ ▁Origin