▁costs ▁they ▁are ▁causing , ▁which ▁pro ponents ▁argue ▁is ▁more ▁fair . ▁In ▁theory , ▁this ▁tax ▁could ▁be ▁set ▁at ▁such ▁a ▁level ▁that ▁reduces ▁consumption ▁until ▁the ▁collect ive ▁private ▁benefit ▁bal ances ▁the ▁collect ive ▁costs ▁of ▁poor er ▁health , ▁though ▁this ▁could ▁be ▁accomplished ▁at ▁a ▁lower ▁tax ▁level ▁by ▁using ▁the ▁tax ▁re venue ▁to ▁create ▁child hood ▁nut r ition ▁programs ▁or ▁ob es ity - pre vention ▁programs . ▁This ▁would ▁less en ▁the ▁tax ▁bur den ▁on ▁people ▁who ▁consume ▁s oda ▁moder ately ▁enough ▁not ▁to ▁cause ▁health ▁problems . ▁ ▁Count ries ▁ ▁Australia ▁The ▁Australian ▁B ever ages ▁Council ▁announced ▁in ▁June ▁ 2 0 1 8 ▁that ▁the ▁industry ▁would ▁cut ▁sugar ▁content ▁by ▁ 1 0 % ▁by ▁ 2 0 2 0 , ▁and ▁by ▁another ▁ 1 0 % ▁ ▁by ▁ 2 0 2 5 . ▁This ▁was ▁seen ▁as ▁an ▁attempt ▁to ▁st ave ▁off ▁a ▁sugar ▁tax . ▁There ▁were ▁no ▁plans ▁to ▁reduce ▁the ▁sugar ▁content ▁in ▁the ▁high ▁sugar ▁drink s . ▁The ▁plan ▁is ▁primarily ▁to ▁increase ▁consumption ▁of ▁low - s ug ar ▁or ▁no - s ug ar ▁drink s . ▁Sales ▁of ▁C oca - Col a ▁Am at il ' s ▁f iz zy ▁drink s ▁have ▁fallen ▁ 8 . 1 % ▁by ▁volume ▁from ▁ 2 0 1 6 ▁to ▁ 2 0 1 8 . ▁The ▁Australian ▁Medical ▁Association ▁continued ▁to ▁press ▁for