▁own ▁flask s ▁of ▁alco hol ▁were ▁too ▁row dy . ▁ ▁When ▁Pro hib ition ▁was ▁repe aled ▁in ▁ 1 9 3 3 , ▁L uch ow ' s ▁was ▁the ▁recip ient ▁of ▁the ▁first ▁c afé ▁liqu or ▁license ▁in ▁New ▁York ▁City . ▁ ▁The ▁um la ut ▁in ▁" L ü ch ow ' s " ▁was ▁restored ▁in ▁ 1 9 5 0 , ▁when ▁Jan ▁Mitchell , ▁an ▁entrepr ene ur ▁who ▁res cu ed ▁several ▁New ▁York ▁restaur ants ▁– ▁including ▁the ▁Long ch amps ▁chain ▁– ▁bought ▁the ▁restaurant ▁from ▁E ck stein ▁after ▁five ▁years ▁of ▁persu asion . ▁Mitchell ▁restored ▁the ▁tradition ▁of ▁holding ▁week - long ▁gal as ▁such ▁as ▁the ▁annual ▁Ven ison ▁Festival , ▁B ock ▁Be er ▁Festival , ▁a ▁go ose ▁fest , ▁and ▁so ▁on , ▁but ▁one ▁of ▁the ▁biggest ▁attra ctions ▁at ▁Lü ch ow ' s , ▁and ▁a ▁trem end ous ▁customer ▁draw , ▁was ▁the ▁night ly ▁light ing ▁of ▁the ▁Christmas ▁tree , ▁which ▁began ▁around ▁Thanks g iving ▁and ▁last ed ▁till ▁New ▁Year ' s . ▁ ▁By ▁the ▁time ▁Lü ch ow ' s ▁reached ▁its ▁final ▁iteration ▁on ▁ 1 4 th ▁Street , ▁it ▁was ▁owned ▁by ▁one ▁of ▁the ▁two ▁big ▁restaurant ▁con gl omer ates ▁in ▁New ▁York ▁City ▁at ▁the ▁time , ▁R estaur ant ▁Associ ates , ▁having ▁passed ▁from ▁the ▁hands ▁of ▁the ▁other , ▁R iese ▁Brothers ,