▁prof an ity ▁was ▁also ▁ton ed ▁down ▁and ▁modified ▁from ▁Hal per n ' s ▁Twitter ▁fe eds . ▁ ▁On ▁May ▁ 1 9 , ▁ 2 0 1 0 , ▁CBS ▁announced ▁the ▁show ' s ▁official ▁name ▁and ▁ 8 : 3 0 ▁pm ▁time ▁slot ▁at ▁its ▁up front ▁presentation ▁of ▁the ▁fall ▁ 2 0 1 0 ▁schedule . ▁Address ing ▁rep or ters ' ▁concerns ▁regarding ▁the ▁title , ▁the ▁network ▁assured ▁them ▁that ▁the ▁ex ple t ive ▁would ▁not ▁be ▁used ▁in ▁prom os . ▁So on ▁there after , ▁the ▁Par ents ▁Television ▁Council ▁announced ▁that ▁it ▁was ▁protest ing ▁the ▁title ▁because ▁it ▁all ud ed ▁to ▁an ▁obsc en ity . ▁The ▁P TC ▁threatened ▁CBS ▁with ▁broadcast ▁license ▁challeng es ▁for ▁any ▁affili ate ▁air ing ▁the ▁show ▁or ▁its ▁prom os ▁before ▁ 1 0 ▁pm . ▁ ▁Res pond ing ▁to ▁the ▁controvers y , ▁CBS ▁stated , ▁"[ The ▁show ] ▁will ▁in ▁no ▁way ▁be ▁inde cent ▁and ▁will ▁ad here ▁to ▁all ▁CBS ▁standards . ▁Par ents ▁who ▁choose ▁to ▁do ▁so ▁will ▁find ▁the ▁show ▁can ▁be ▁easily ▁blocked ▁using ▁their ▁V ▁Ch ip ." ▁Show ▁star ▁Sh at ner ▁commented ▁on ▁the ▁show ' s ▁title , ▁saying ▁" We ▁say ▁sp it ; ▁why ▁can ' t ▁we ▁say ▁sh it ?" ▁ ▁In ▁addition , ▁Bill ▁G orm an ▁from ▁TV by the Numbers ▁wrote ▁that ▁the ▁P TC ▁protest ▁was