▁season al ▁collections , ▁as ▁is ▁still ▁done ▁to ▁this ▁day . ▁ ▁For ▁the ▁ 1 9 5 8 ▁Br uss els ▁World ▁Fair , ▁Del v aux ▁introduced ▁the ▁" Le ▁Br ill ant " ▁hand bag , ▁designed ▁by ▁P au le ▁Go eth als . ▁The ▁range - to pping ▁" Le ▁Br ill ant ", ▁still ▁produced ▁today , ▁marked ▁the ▁first ▁time ▁the ▁brand ▁would ▁create ▁a ▁product ▁displaying ▁the ▁brand ▁logo , ▁in ▁this ▁case ▁a ▁bu ck le ▁in ▁the ▁shape ▁of ▁a ▁" D " ▁letter . ▁ ▁When ▁Franz ▁Schw enn ic ke ▁died ▁in ▁ 1 9 7 0 , ▁his ▁wife ▁Sol ange ▁succeeded ▁him , ▁foc using ▁on ▁strength ening ▁the ▁cre ativity ▁and ▁expand ing ▁intern ation ally . ▁A ▁light ▁hold all ▁model , ▁the ▁" Le ▁Pin " ▁was ▁introduced ▁to ▁meet ▁the ▁needs ▁of ▁the ▁new ▁generation ▁of ▁career ▁women ▁who ▁were ▁looking ▁for ▁larger ▁hand b ags ▁to ▁carry ▁their ▁access ories ▁and ▁personal ▁effects . ▁ ▁In ▁ 1 9 8 8 , ▁a ▁second ▁work shop ▁opened ▁to ▁meet ▁rising ▁demand , ▁this ▁time ▁in ▁Bour g - Ar gent al , ▁France . ▁ ▁At ▁the ▁end ▁of ▁the ▁ 8 0 s , ▁François ▁Schw enn ic ke , ▁the ▁el dest ▁son ▁of ▁Franz ▁and ▁Sol ange , ▁became ▁Executive ▁Chair man . ▁ ▁In ▁ 1 9 9 4 , ▁the ▁headquarters ▁were ▁moved ▁back ▁to ▁Br uss els