▁at ▁this ▁kind ▁of ▁site . ▁From ▁the ▁advert is ers ' ▁point ▁of ▁view , ▁the ▁networks ▁don ' t ▁seem ▁to ▁be ▁making ▁enough ▁effort ▁to ▁stop ▁this ▁problem . ▁ ▁Sc rap ers ▁tend ▁to ▁be ▁associated ▁with ▁link ▁far ms ▁and ▁are ▁sometimes ▁perce ived ▁as ▁the ▁same ▁thing , ▁when ▁multiple ▁sc rap ers ▁link ▁to ▁the ▁same ▁target ▁site . ▁A ▁frequent ▁target ▁victim ▁site ▁might ▁be ▁accused ▁of ▁link - f arm ▁participation , ▁due ▁to ▁the ▁artificial ▁pattern ▁of ▁incoming ▁links ▁to ▁a ▁victim ▁website , ▁linked ▁from ▁multiple ▁scra per ▁sites . ▁ ▁Domain ▁hij ack ing ▁ ▁Some ▁program mers ▁who ▁create ▁scra per ▁sites ▁may ▁purchase ▁a ▁recently ▁exp ired ▁domain ▁name ▁to ▁reuse ▁its ▁SE O ▁power ▁in ▁Google . ▁Wh ole ▁business es ▁focus ▁on ▁understanding ▁all ▁exp ired ▁domains ▁and ▁util ising ▁them ▁for ▁their ▁historical ▁ranking ▁ability ▁exist . ▁Do ing ▁so ▁will ▁allow ▁SE Os ▁to ▁util ize ▁the ▁already - est ab lished ▁back links ▁to ▁the ▁domain ▁name . ▁Some ▁sp amm ers ▁may ▁try ▁to ▁match ▁the ▁topic ▁of ▁the ▁exp ired ▁site ▁or ▁copy ▁the ▁existing ▁content ▁from ▁the ▁Internet ▁Archive ▁to ▁maintain ▁the ▁authentic ity ▁of ▁the ▁site ▁so ▁that ▁the ▁back links ▁don ' t ▁drop . ▁ ▁For ▁example , ▁an ▁exp ired ▁website ▁about ▁a ▁photograph er ▁may ▁be ▁re - register ed ▁to ▁create ▁a ▁site ▁about ▁phot ography ▁tips ▁or ▁use ▁the ▁domain ▁name ▁in ▁their ▁private