▁opened ▁in ▁ 1 7 0 3 , ▁continued ▁up ▁to ▁ 1 1 7 th ▁Street ▁and ▁contributed ▁to ▁the ▁development ▁of ▁the ▁modern ▁Upper ▁West ▁Side ▁into ▁an ▁ups c ale ▁area ▁with ▁m ans ions . ▁In ▁ 1 8 6 8 , ▁Blo oming dale ▁Road ▁between ▁ 5 9 th ▁Street ▁( at ▁the ▁Grand ▁Circle , ▁now ▁Columb us ▁Circle ) ▁and ▁ 1 5 5 th ▁Stre ets ▁would ▁be ▁p aved ▁and ▁w iden ed , ▁becoming ▁an ▁a venue ▁with ▁land sc aped ▁med ians . ▁It ▁was ▁called ▁" West ern ▁Bou lev ard " ▁or ▁" The ▁Bou lev ard ". ▁An ▁ 1 8 9 7 ▁official ▁map ▁of ▁the ▁city ▁shows ▁a ▁segment ▁of ▁what ▁is ▁now ▁Broadway ▁as ▁" K ings bridge ▁Road " ▁in ▁the ▁vic inity ▁of ▁Washington ▁He ights . ▁ ▁On ▁February ▁ 1 4 , ▁ 1 8 9 9 , ▁the ▁name ▁" B road way " ▁was ▁extended ▁to ▁the ▁entire ▁Broadway ▁/ ▁Blo oming dale ▁/ ▁Bou lev ard ▁/ ▁Kings bridge ▁complex . ▁ ▁Tra ffic ▁flow ▁Broadway ▁once ▁was ▁a ▁two - way ▁street ▁for ▁its ▁entire ▁length . ▁The ▁present ▁status , ▁in ▁which ▁it ▁runs ▁one - way ▁south bound ▁south ▁of ▁Columb us ▁Circle ▁( 5 9 th ▁Street ), ▁came ▁about ▁in ▁several ▁stages . ▁On ▁June ▁ 6 , ▁ 1 9 5 4 , ▁Se vent h ▁Avenue ▁became ▁south bound ▁and ▁E