▁national , ▁EU ▁authorities ▁and ▁other ▁st ake hold ers ▁towards ▁a ▁well - reg ulated ▁online ▁g amb ling ▁market ▁which ▁provides ▁a ▁high ▁level ▁of ▁consumer ▁protection ▁and ▁takes ▁into ▁account ▁digital ▁real ities ▁and ▁consumer ▁demand . ▁Today , ▁E G BA ’ s ▁member ▁companies ▁have ▁more ▁than ▁ 1 6 . 5 ▁million ▁customers ▁in ▁Europe . ▁▁ ▁E G BA ▁is ▁registered ▁to ▁the ▁EU ▁Trans par ency ▁Register ▁since ▁ 2 0 0 9 . ▁ ▁History ▁ ▁E G BA ▁was ▁created ▁in ▁February ▁ 2 0 0 7 ▁and ▁was ▁formerly ▁known ▁as ▁the ▁European ▁Bet ting ▁Association . ▁Ma arten ▁Ha ij er ▁serves ▁as ▁the ▁association ’ s ▁Secretary - General ▁since ▁April ▁ 2 0 1 3 . ▁ ▁M emb ership ▁ ▁E G BA ▁currently ▁has ▁five ▁member ▁companies : ▁▁ ▁Bet 3 6 5 ▁ ▁Bet sson ▁ ▁G VC ▁Hold ings ▁ ▁Kind red ▁Group ▁▁▁ ▁William ▁Hill ▁One ▁national ▁association ▁is ▁an ▁affili ate ▁member : ▁ ▁B OS , ▁Sweden ▁ ▁Object ives ▁ ▁E G BA ▁works ▁towards ▁a ▁safe , ▁fun ▁and ▁responsible ▁environment ▁for ▁online ▁g amb ling ▁in ▁the ▁EU , ▁through ▁the ▁promotion ▁of ▁well - reg ulated ▁online ▁g amb ling ▁mark ets ▁which ▁provide ▁a ▁high ▁level ▁of ▁consumer ▁protection ▁and ▁take ▁into ▁account ▁digital ▁real ities ▁and ▁consumer ▁demand . ▁E G BA ▁encourag es ▁EU ▁countries ▁to ▁ensure ▁their ▁national ▁online ▁g amb ling ▁mark ets