▁as ▁a ▁w inger ▁between ▁ 1 9 8 1 ▁and ▁ 1 9 8 7 , ▁playing ▁ 1 0 3 ▁games ▁and ▁kick ing ▁ 4 7 ▁goals . ▁ ▁He ▁had ▁a ▁brief ▁move ▁to ▁Haw th orn ▁in ▁ 1 9 8 8 , ▁but ▁played ▁only ▁three ▁games ▁and ▁k icked ▁one ▁goal . ▁ ▁Administration ▁career ▁Between ▁ 1 9 9 8 ▁and ▁ 2 0 0 0 , ▁Dem et ri ou ▁was ▁CE O ▁of ▁the ▁A FL ▁Play ers ▁Association . ▁ ▁Dem et ri ou ▁is ▁best ▁known ▁for ▁his ▁position ▁as ▁CE O ▁of ▁the ▁Australian ▁Football ▁League . ▁He ▁was ▁elected ▁by ▁the ▁board ▁of ▁direct ors ▁at ▁the ▁end ▁of ▁the ▁ 2 0 0 3 ▁season , ▁taking ▁over ▁from ▁the ▁out going ▁CE O ▁Wayne ▁Jackson . ▁ ▁In ▁ 2 0 0 8 , ▁Dem et ri ou ▁earned ▁an ▁annual ▁sal ary ▁of ▁$ 1 . 4 ▁million , ▁making ▁him ▁the ▁highest ▁paid ▁administrator ▁or ▁player ▁then ▁employed ▁by ▁the ▁A FL . ▁ ▁In ▁ 2 0 0 9 , ▁Dem et ri ou ▁earned ▁$ 1 . 8 ▁million ▁for ▁his ▁role ▁at ▁the ▁A FL . ▁ ▁Ach iev ements ▁In ▁ 2 0 0 5 ▁he ▁was ▁instrument al ▁in ▁se cur ing ▁a ▁record ▁breaking ▁A $ 7 8 0 ▁million ▁TV ▁rights ▁deal . ▁ ▁In ▁ 2 0 1 1 , ▁Dem et ri ou ▁was ▁involved ▁in