s ▁enthus ias m ▁and ▁ability ▁to ▁promote ▁Cre ation ▁releases ▁in ▁the ▁week ly ▁music ▁media ▁ens ured ▁a ▁health y ▁following . ▁Following ▁an ▁un success ful ▁attempt ▁to ▁run ▁an ▁off sh oot ▁label ▁for ▁Warner ▁Brothers , ▁McG ee ▁re group ed ▁Cre ation ▁and ▁imm ers ed ▁himself ▁in ▁the ▁bur geon ing ▁dance ▁and ▁acid ▁house ▁scene , ▁the ▁legacy ▁of ▁which ▁saw ▁him ▁release ▁era - def ining ▁albums ▁from ▁Cre ation ▁main st ays ▁Pr imal ▁S cre am ▁and ▁new ▁arrival s ▁like ▁My ▁Blo ody ▁Valent ine ▁and ▁Te en age ▁F an club . ▁ ▁During ▁this ▁time ▁Cre ation ▁had ▁run ▁up ▁considerable ▁deb ts , ▁which ▁forced ▁McG ee ▁to ▁sell ▁half ▁of ▁the ▁label ▁to ▁Sony ▁Music ▁in ▁ 1 9 9 2 . ▁McG ee ▁calls ▁the ▁Sony ▁years ▁as ▁the ▁beginning ▁of ▁the ▁end ▁of ▁the ▁real ▁Cre ation ▁Records , ▁which ▁was ▁driven ▁by ▁Joe ▁F oster , ▁Tim ▁Abb ot , ▁Dick ▁Green ▁and ▁McG ee ▁himself , ▁and ▁not ▁by ▁Sony ▁account ants ▁and ▁market ing ▁man agers . ▁At ▁the ▁point ▁it ▁seemed ▁Cre ation ▁would ▁collapse ▁into ▁receiver ship , ▁the ▁recently ▁signed ▁Manchester ▁band ▁O asis ▁began ▁s elling ▁albums ▁in ▁huge ▁quantities , ▁as ▁one ▁of ▁the ▁leading ▁lights ▁of ▁the ▁Brit pop ▁movement ▁of ▁the ▁mid - 1 9 9 0 s . ▁The ▁success ▁of ▁O asis ▁was ▁un pre ced ented ▁for ▁an ▁act ▁on ▁an ▁independent