' s ▁most ▁well ▁known ▁product . ▁▁▁▁ ▁In ▁ 1 9 6 0 , ▁the ▁company ▁built ▁a ▁second ▁plant ▁in ▁Id aho ▁at ▁Bur ley , ▁where ▁some ▁of ▁their ▁pot ato ▁fields ▁were ▁located . ▁' ▁The ▁company ' s ▁name ▁is ▁a ▁sy ll ab ic ▁abbre viation ▁of ▁the ▁first ▁few ▁letters ▁of ▁Oregon ▁and ▁Id aho ▁and ▁the ▁original ▁logo ▁consisted ▁of ▁the ▁out lines ▁of ▁Oregon ▁and ▁Id aho ▁with ▁O re - Id a ▁super im posed ▁in ▁ital ic ized ▁letters . ▁ ▁After ▁going ▁public ▁in ▁ 1 9 6 1 , ▁the ▁O re - Id a ▁brand ▁was ▁acquired ▁by ▁the ▁H . ▁J . ▁Hein z ▁Company ▁in ▁ 1 9 6 5 . ▁The ▁Hein z ▁company ▁co ined ▁O re - Id a ' s ▁long ▁time ▁advert ising ▁s log an : ▁“ When ▁it ▁says ▁O re - Id a , ▁it ’ s ▁All ▁Right a .” ▁ ▁McC ain ▁Food s ▁purchased ▁O re - Id a ' s ▁food service ▁division ▁in ▁ 1 9 9 7 , ▁acqu iring ▁five ▁of ▁the ▁company ' s ▁plants , ▁including ▁the ▁Bur ley ▁location . ▁O re - Id a ' s ▁division ▁headquarters ▁were ▁located ▁in ▁Bo ise ▁until ▁ 1 9 9 9 , ▁when ▁a ▁new ▁fro zen ▁food s ▁division ▁was ▁created ▁based ▁at ▁Hein z ' s ▁corpor ate ▁headquarters ▁in ▁Pitts burgh , ▁Pennsylvania . ▁ ▁Sports ▁spons