▁Category : B ird s ▁of ▁Bang l adesh ▁Category : B ird s ▁of ▁South ▁Asia ▁Category : B ird s ▁of ▁S out heast ▁Asia ▁greater ▁fl ame back <0x0A> </s> ▁Jord ans ▁is ▁a ▁manufact urer ▁of ▁cr unch y ▁o at ▁and ▁nut ▁c ere al ▁( similar ▁to ▁m ues li ) ▁based ▁in ▁Big g les w ade ▁in ▁Bed ford shire . ▁ ▁History ▁ ▁Hol me ▁M ills ▁on ▁Lang ford ▁Road ▁in ▁Big g les w ade , ▁situated ▁next ▁to ▁the ▁River ▁I vel , ▁was ▁bought ▁by ▁local ▁far mer ▁William ▁Herbert ▁Jordan ▁in ▁ 1 8 5 5 . ▁The ▁mill ▁caught ▁fire ▁in ▁ 1 8 9 4 ▁and ▁bur nt ▁down ▁again ▁in ▁ 1 8 9 9 . ▁It ▁produced ▁fl our ▁until ▁ 1 9 7 2 , ▁when ▁W . ▁Jordan ▁( C ere als ) ▁Ltd ▁was ▁formed . ▁It ▁was ▁run ▁by ▁Bill ▁and ▁David ▁Jordan , ▁who ▁are ▁brothers ▁and ▁were ▁partners ▁of ▁the ▁company ▁until ▁ 2 0 1 0 . ▁W . ▁Jordan ▁( C ere als ) ▁Ltd ▁has ▁been ▁d orm ant ▁since ▁ 2 0 1 0 ▁and ▁the ▁business ▁now ▁oper ates ▁as ▁The ▁Jord ans , ▁Dor set ▁& ▁Ry v ita ▁Company , ▁a ▁subs idi ary ▁of ▁Associ ated ▁British ▁Food s . ▁ ▁There ▁is ▁a ▁factory ▁shop ▁in ▁Lang ford , ▁Bed ford shire . ▁Its ▁main ▁product ▁it ▁started ▁with ,