▁of ▁social ▁games ▁for ▁phil anth rop ic ▁initi atives . ▁It ▁was ▁incorpor ated ▁as ▁a ▁separate ▁legal ▁entity ▁in ▁March ▁ 2 0 1 2 . ▁ ▁History ▁Z y ng a . org ▁works ▁with ▁Z y ng a , ▁Inc ., ▁and ▁more ▁than ▁ 5 0 ▁non pro fit ▁partners , ▁corpor ate ▁partners , ▁and ▁other ▁game ▁mak ers . ▁As ▁of ▁early ▁ 2 0 1 3 , ▁Z y ng a . org ▁had ▁generated ▁more ▁than ▁$ 1 5 ▁million ▁for ▁char itable ▁organizations ▁glob ally ▁and ▁launched ▁more ▁than ▁ 9 5 ▁in - game ▁social ▁impact ▁campaign s ▁for ▁a ▁variety ▁of ▁international ▁relief ▁ag encies , ▁to ▁which ▁ 3 ▁million ▁players ▁had ▁contributed . ▁ ▁Early ▁Z y ng a . org ▁campaign s ▁enabled ▁players ▁to ▁contribute ▁to ▁char itable ▁causes ▁by ▁purch asing ▁spe cially ▁created ▁virtual ▁goods ▁within ▁Z y ng a ▁games . ▁For ▁example , ▁in ▁October ▁ 2 0 0 9 , ▁virtual ▁sugar ▁be ets ▁were ▁available ▁for ▁players ▁to ▁purchase ▁in ▁Farm V ille . ▁Pro ceed s ▁benef ited ▁two ▁H ait i - based ▁char ities : ▁F ATE M . org ▁and ▁F ON K O ZE . org . ▁Within ▁the ▁month , ▁the ▁sugar ▁be et ▁promotion ▁had ▁raised ▁$ 4 2 7 , 0 0 0 . ▁▁ ▁In ▁January ▁ 2 0 1 0 , ▁Z y ng a . org ▁raised ▁$ 1 .