ed ▁at ▁a ▁less ▁main stream ▁audience . ▁However , ▁it ▁never ▁managed ▁to ▁become ▁a ▁financial ▁success ▁and ▁p iled ▁up ▁losses ▁that ▁led ▁to ▁its ▁dis continu ation . ▁The ▁main ▁channel ▁VI VA ▁was ▁dis cont in ued ▁at ▁the ▁end ▁of ▁ 2 0 1 8 . ▁ ▁History ▁▁ 1 9 9 5 ▁– ▁ 1 9 9 6 : ▁The ▁beginning ▁ ▁One ▁of ▁the ▁first ▁shows ▁on ▁V iva ▁Zwe i ▁was ▁Gesch m ack ss ache , ▁a ▁German ▁TV ▁show ▁that ▁featured ▁sing ers ▁from ▁around ▁the ▁world . ▁The ▁singer ▁would ▁talk ▁about ▁himself ▁or ▁herself ▁and ▁would ▁show ▁some ▁of ▁their ▁favorite ▁music ▁videos ▁to ▁the ▁view ers . ▁V iva ▁Zwe i ' s ▁logo ▁at ▁the ▁time ▁was ▁a ▁logo ▁in ▁a ▁trans verse ▁wave ▁form ▁similar ▁to ▁the ▁VI VA ▁logo ▁with ▁a ▁Roman ▁numer al ▁ 2 ▁( II ) ▁sign ▁beside ▁it , ▁and ▁it ▁was ▁put ▁into ▁the ▁upper ▁right ▁corner ▁of ▁the ▁screen . ▁In ▁mid ▁ 1 9 9 6 , ▁the ▁logo ▁was ▁changed ▁to ▁a ▁logo ▁similar ▁of ▁a ▁plus ▁sign ▁with ▁the ▁upper case ▁word ▁" Z WE I " ▁beside ▁it , ▁and ▁it ▁was ▁put ▁into ▁the ▁lower ▁left ▁corner ▁of ▁the ▁screen . ▁ ▁The ▁ 1 9 9 5 – 1 9 9 6 ▁original ▁V iva ▁Zwe i ▁channel ▁( more ▁known ▁as ▁V iva ▁II ▁at ▁the ▁time ) ▁a ired ▁mostly ▁classic ▁ 6