ed ▁in ▁ 1 9 1 4 , ▁and ▁raised ▁to ▁the ▁baron et cy ▁of ▁Cow ley ▁Man or . ▁ ▁New ▁manufact uring ▁plants ▁were ▁opened ▁in ▁R ac ine ▁in ▁ 1 9 0 2 ▁and ▁ 1 9 0 5 . ▁William ▁served ▁as ▁the ▁company ' s ▁tre as urer ▁until ▁his ▁brother ' s ▁death ▁in ▁ 1 9 2 1 , ▁at ▁which ▁time ▁he ▁became ▁company ▁president , ▁holding ▁that ▁position ▁until ▁his ▁death ▁in ▁ 1 9 3 6 . ▁ ▁Phil anth ropy ▁Hor lick ▁was ▁a ▁prominent ▁phil anth rop ist , ▁especially ▁in ▁the ▁R ac ine ▁area . ▁G ifts ▁in ▁R ac ine ▁include ▁Memorial ▁Hall , ▁a ▁mat ern ity ▁wing ▁at ▁St . ▁Luke ' s ▁Hospital ▁( in ▁memory ▁of ▁his ▁daughter ▁Alice ), ▁Island ▁Park , ▁and ▁Hor lick ▁Athlet ic ▁Field , ▁and ▁the ▁land ▁for ▁the ▁high ▁school ▁named ▁in ▁his ▁honour ▁( Will iam ▁Hor lick ▁High ▁School ). ▁ ▁Hor lick ▁also ▁supported ▁several ▁polar ▁exped itions , ▁including ▁one ▁to ▁the ▁Ant ar ctic ▁by ▁Richard ▁By rd ▁and ▁another ▁to ▁the ▁North ▁P ole ▁by ▁Ro ald ▁Am und sen . ▁Hor lick ▁not ▁only ▁supported ▁the ▁exped itions ▁finan cially , ▁but ▁his ▁m alt ed ▁milk ▁also ▁provided ▁non - per ish able ▁nut r ition ▁for ▁the ▁expl or ers . ▁Because ▁of ▁his ▁contributions , ▁By rd ▁named ▁the ▁Hor lick ▁Mountains ▁in ▁Ant arct