▁C ele br ity ▁ 1 0 0 ▁List ▁for ▁the ▁year ▁ 2 0 1 3 , ▁with ▁ear nings ▁of ▁, ▁and ▁No . ▁ 2 5 ▁in ▁the ▁list ▁for ▁ 2 0 1 7 , ▁with ▁ear nings ▁of ▁. ▁ ▁In ▁ 2 0 0 7 , ▁S uri ya ▁was ▁the ▁brand ▁amb assador ▁of ▁T ank er ▁Foundation ▁and ▁acted ▁in ▁a ▁short ▁film ▁on ▁A ID S ▁aw aren ess . ▁In ▁ 2 0 0 6 , ▁S uri ya ▁began ▁the ▁Ag aram ▁Foundation , ▁working ▁to ▁help ▁children ▁who ▁drop ▁out ▁of ▁school ▁early ▁in ▁T amil ▁N adu . ▁S uri ya ▁revealed ▁that ▁he ▁was ▁inspired ▁to ▁begin ▁the ▁movement ▁as ▁a ▁result ▁of ▁his ▁father ' s ▁own ▁organisation , ▁S iv ak umar ▁Edu c ational ▁Trust , ▁which ▁had ▁been ▁operating ▁similar ▁benefits ▁on ▁a ▁smaller ▁scale ▁since ▁the ▁ 1 9 8 0 s . ▁With ▁the ▁Ministry ▁of ▁Education ▁in ▁T amil ▁N adu , ▁he ▁created ▁a ▁short ▁commercial ▁video ▁out lin ing ▁child ▁pover ty , ▁labour ▁and ▁lack ▁of ▁education , ▁titled ▁Her ova ? ▁Z er ova ?. ▁The ▁film ▁was ▁written ▁and ▁produced ▁by ▁S iv ak umar ▁and ▁also ▁star red ▁V ij ay , ▁Mad hav an ▁and ▁J y oth ika . ▁Ag aram ▁spons ored ▁ 1 5 9 ▁under prev ile ged ▁students ▁in ▁ 2 0 1 0 ▁for ▁their ▁higher ▁education ▁in ▁various