, ▁the ▁project ▁also ▁involved ▁a ▁number ▁of ▁sub - projects ▁aim ed ▁at ▁introdu cing ▁uniform ▁and ▁standard ized ▁communication , ▁among ▁other ▁things ▁on ▁a ▁lingu istic ▁level . ▁At ▁C oca - Col a ▁H BC ▁Cro atia ▁he ▁held ▁the ▁position ▁of ▁public ▁affairs ▁manager ▁from ▁ 2 0 1 1 ▁to ▁ 2 0 1 5 ▁and ▁was ▁responsible ▁for ▁man aging ▁external ▁communic ations , ▁media ▁relations ▁as ▁well ▁as ▁soci ally ▁responsible ▁projects ▁and ▁practices ▁in ▁accord ance ▁with ▁the ▁strateg ic ▁gu idel ines ▁of ▁C oca - Col a ▁H ellen ic ▁Group . ▁He ▁became ▁a ▁cert ified ▁public ▁relations ▁special ist ▁in ▁ 2 0 1 8 . ▁▁ ▁He ▁is ▁particularly ▁interested ▁in ▁lingu istic ▁issues ▁in ▁business ▁communication ▁and ▁has ▁published ▁a ▁number ▁of ▁scientific ▁papers , ▁both ▁as ▁an ▁author ▁and ▁co - author , ▁in ▁the ▁Cro at ian ▁scientific ▁journ als ▁Med ij ska ▁ist ra ž ivan ja , ▁Communic ations ▁Management ▁Review , ▁Je zik ▁and ▁Lib urn a . ▁ ▁Between ▁ 2 0 0 9 ▁and ▁ 2 0 1 5 ▁he ▁was ▁a ▁member ▁of ▁the ▁Management ▁Board ▁of ▁the ▁Cro at ian ▁Business ▁Council ▁for ▁S ust ain able ▁Development . ▁He ▁has ▁been ▁a ▁member ▁of ▁the ▁Man aging ▁Board ▁of ▁the ▁Cro at ian ▁Association ▁for ▁Public ▁Rel ations ▁since ▁January ▁ 2 0 1 5 , ▁and ▁since ▁July ▁ 1 5 ▁of ▁the ▁same ▁year ▁he ▁has