▁years , ▁it ▁has ▁been ▁the ▁largest ▁and ▁most ▁expensive ▁f alla , ▁winning ▁the ▁prize ▁for ▁the ▁best ▁f alla ▁in ▁the ▁city ▁six ▁years ▁in ▁a ▁row ▁from ▁ 2 0 0 4 ▁to ▁ 2 0 0 9 ▁and ▁consequ ently ▁was ▁often ▁the ▁pen ult imate ▁f alla ▁to ▁be ▁burn ed . ▁It ▁won ▁the ▁first ▁prize ▁of ▁the ▁big ▁f alla ▁for ▁seven ▁times ▁and ▁so ▁for ▁the ▁small ▁f alla , ▁all ▁that ▁in ▁only ▁ten ▁years ▁of ▁history . ▁ ▁Its ▁president ▁was ▁the ▁real ▁estate ▁business man ▁Juan ▁Ar mi ñ ana , ▁who ▁had ▁large ▁amounts ▁of ▁money ▁to ▁invest ▁in ▁the ▁f alla , ▁leading ▁to ▁afford ▁the ▁best ▁artists ▁and ▁engine ers ▁and ▁be ating ▁many ▁records ▁( like ▁being ▁the ▁first ▁f alla ▁sur pass ing ▁the ▁ 3 0 ▁m ▁of ▁high ), ▁which ▁caused ▁criticism ▁from ▁other ▁fall as , ▁claim ing ▁that ▁this ▁difference ▁made ▁competition ▁impossible . ▁In ▁ 2 0 0 6 , ▁the ▁big ▁f alla ▁cost ▁approximately ▁ 6 0 0 . 0 0 0 ▁Eu ros , ▁while ▁the ▁small ▁f alla ▁cost ▁around ▁ 1 2 0 . 0 0 0 ▁Eu ros , ▁which ▁is ▁the ▁approximate ▁cost ▁of ▁most ▁big ▁fall as ▁in ▁the ▁top ▁Section . ▁The ▁cost ▁of ▁the ▁big ▁f alla ▁raised ▁to ▁more ▁than ▁ 7 2 0 . 0 0 0 ▁Eu ros ▁in ▁ 2 0 0 7 , ▁ 8 0 0