▁Mont ana , ▁John ▁O z ier , ▁and ▁Ben ▁Glo ver ▁and ▁recorded ▁by ▁American ▁country ▁music ▁artist ▁Lee ▁Br ice . ▁It ▁was ▁released ▁in ▁May ▁ 1 4 , ▁ 2 0 1 2 ▁as ▁the ▁second ▁single ▁from ▁Br ice ' s ▁album ▁Hard ▁ 2 ▁Love . ▁ ▁The ▁song ▁received ▁positive ▁reviews ▁from ▁critics ▁who ▁pra ised ▁Br ice ' s ▁performance ▁of ▁someone ▁else ' s ▁lyr ics . ▁" H ard ▁to ▁Love " ▁gave ▁Br ice ▁his ▁second ▁number - one ▁country ▁hit ▁on ▁the ▁US ▁Billboard ▁Country ▁Air play ▁chart . ▁It ▁also ▁pe aked ▁at ▁numbers ▁ 4 ▁and ▁ 2 7 ▁on ▁the ▁Hot ▁Country ▁Songs ▁and ▁Hot ▁ 1 0 0 ▁charts , ▁respectively . ▁It ▁received ▁minor ▁chart ▁success ▁in ▁Canada , ▁pe aking ▁at ▁number ▁ 5 1 ▁on ▁the ▁Canadian ▁Hot ▁ 1 0 0 . ▁The ▁song ▁was ▁cert ified ▁Pl atin um ▁by ▁both ▁the ▁Rec ording ▁Indust ry ▁Association ▁of ▁America ▁( RI AA ) ▁and ▁Music ▁Canada ▁for ▁s elling ▁over ▁a ▁number ▁of ▁units ▁from ▁their ▁respective ▁countries . ▁ ▁The ▁accomp any ing ▁music ▁video ▁for ▁the ▁song ▁was ▁directed ▁by ▁Eric ▁Wel ch . ▁ ▁Content ▁In ▁the ▁song , ▁the ▁male ▁narr ator ▁states ▁that ▁he ▁is ▁" hard ▁to ▁love " ▁and ▁questions ▁why ▁his ▁lo ver ▁still ▁toler ates ▁him . ▁Co - writer ▁Ben ▁Glo ver ▁said , ▁" We ▁thought ▁we ’ d ▁write ▁a