ove ▁Story ▁Me ets ▁V iva ▁la ▁V ida " ▁– ▁bl ending ▁the ▁Taylor ▁Swift ▁country ▁pop ▁" L ove ▁Story " ▁with ▁Cold play ' s ▁Bar o que ▁pop ▁" V iva ▁la ▁V ida ", ▁which ▁Schmidt ▁performed ▁as ▁a ▁du et ▁with ▁cell ist ▁Steven ▁Sh arp ▁Nelson . ▁The ▁video ▁collected ▁over ▁one ▁million ▁hits . ▁Anderson ▁suggested ▁that ▁he ▁produce ▁professional ▁videos ▁of ▁the ▁mus icians ▁performing ▁and ▁upload ▁them ▁to ▁his ▁store ' s ▁YouTube ▁channel . ▁Nelson ▁brought ▁his ▁neighbor ▁Al ▁van ▁der ▁Be ek , ▁a ▁song writer ▁and ▁music ▁arr anger , ▁onto ▁the ▁project , ▁and ▁Tel ▁Stewart ▁assist ed ▁with ▁video ▁production . ▁ ▁After ▁producing ▁a ▁number ▁of ▁videos ▁that ▁failed ▁to ▁gar ner ▁much ▁interest , ▁the ▁group ▁posted ▁" Michael ▁Me ets ▁Moz art " ▁( 2 0 1 1 ), ▁and ▁Schmidt ▁invited ▁the ▁nearly ▁ 3 0 , 0 0 0 ▁people ▁on ▁his ▁fan ▁ma iling ▁list ▁" to ▁watch ▁it ▁and ▁share ▁it ". ▁View s ▁took ▁off ▁beyond ▁the ▁region . ▁The ▁group ▁continued ▁to ▁upload ▁new ▁videos ▁for ▁the ▁next ▁two ▁years , ▁gain ing ▁thousands ▁of ▁fans ▁each ▁time . ▁The ▁group ▁signed ▁with ▁Sony ▁Master works ▁in ▁ 2 0 1 2 ▁and ▁went ▁on ▁to ▁release ▁seven ▁number - one ▁albums . ▁As ▁of ▁August ▁ 2 0 1 8 ▁the ▁group ▁has ▁sur pass ed ▁ 1 . 6 ▁billion ▁views ▁on ▁their ▁YouTube ▁channel ▁and ▁have