0 5 ▁and ▁was ▁replaced ▁by ▁Ta ek ▁K won . ▁Ta ek ▁K won ▁was ▁then ▁succeeded ▁by ▁Kent ▁Lind st rom , ▁following ▁a ▁capital ization ▁by ▁Kle iner ▁and ▁Ben chmark ▁that ▁val ued ▁Friend ster ▁at ▁less ▁than ▁ 5 % ▁of ▁its ▁ 2 0 0 3 ▁valu ation . ▁ ▁In ▁ 2 0 0 8 ▁Friend ster ▁had ▁a ▁membership ▁base ▁of ▁more ▁than ▁ 1 1 5 ▁million ▁registered ▁users ▁and ▁continued ▁to ▁grow ▁in ▁Asia . ▁According ▁to ▁Alex a , ▁the ▁site ▁has ▁suffered ▁an ▁exponential ▁decl ine ▁in ▁traffic ▁in ▁America ▁since ▁ 2 0 0 9 . ▁From ▁a ▁peak ▁ 4 0 ▁ranking ▁it ▁reached ▁ 8 0 0 ▁in ▁November ▁ 2 0 1 0 . ▁Most ▁people ▁have ▁since ▁attributed ▁this ▁decl ine ▁to ▁the ▁rise ▁of ▁Facebook , ▁a ▁rival ▁social ▁networking ▁site . ▁In ▁August ▁ 2 0 0 8 , ▁Friend ster ▁h ired ▁ex - Google ▁executive ▁Richard ▁Kim ber ▁as ▁the ▁CE O . ▁Kim ber ▁focused ▁on ▁Friend ster ' s ▁expansion ▁in ▁Asia . ▁ ▁On ▁December ▁ 9 , ▁ 2 0 0 9 , ▁it ▁was ▁announced ▁that ▁Friend ster ▁was ▁acquired ▁for ▁$ 2 6 . 4   mill ion ▁by ▁M OL ▁Global , ▁one ▁of ▁Asia ' s ▁largest ▁Internet ▁companies . ▁ ▁In ▁June ▁ 2 0 1 1 , ▁the ▁company ▁re position ed ▁itself ▁as ▁a ▁social ▁g aming ▁site ▁and ▁dis cont