▁from ▁the ▁re cess ion ▁and ▁had ▁already ▁suffered ▁from ▁a ▁result ant ▁decrease ▁in ▁sales , ▁and ▁the ▁low ▁exchange ▁rate ▁from ▁y en ▁to ▁US ▁dollars . ▁On ▁the ▁day ▁the ▁recall ▁was ▁announced ▁in ▁the ▁US , ▁it ▁was ▁also ▁announced ▁that ▁ 7 5 0 ▁jobs ▁would ▁be ▁cut ▁at ▁Toy ota ' s ▁British ▁plant ▁at ▁Burn ast on , ▁near ▁Derby .< ref ▁name =" job s "></ ref > ▁Also , ▁it ▁was ▁estimated ▁that ▁each ▁Toy ota ▁deal ership ▁in ▁the ▁US ▁could ▁lose ▁between ▁ ▁to ▁ ▁a ▁month ▁in ▁re venue , ▁a ▁total ▁loss ▁of ▁ ▁across ▁the ▁country ▁from ▁the ▁entire ▁incident . ▁Additionally , ▁Toy ota ▁Mot ors ▁as ▁a ▁whole ▁announced ▁that ▁it ▁could ▁face ▁losses ▁total ing ▁as ▁much ▁as ▁ ▁from ▁lost ▁output ▁and ▁sales ▁world wide . ▁Between ▁ 2 5 ▁January ▁and ▁ 2 9 ▁January ▁ 2 0 1 0 ▁Toy ota ▁shares ▁fell ▁in ▁value ▁by ▁ 1 5 %. ▁ ▁According ▁to ▁anal yst s , ▁Toy ota ▁own ers ▁( including ▁own ers ▁of ▁cars ▁not ▁re called ) ▁may ▁also ▁be ▁econom ically ▁affected ▁by ▁the ▁recall , ▁as ▁the ▁damage ▁to ▁Toy ota ' s ▁reputation ▁could ▁neg atively ▁affect ▁the ▁res ale ▁value ▁of ▁used ▁cars . ▁ ▁Man ufact urer ▁changes ▁In ▁addition ▁to ▁its ▁recall ▁efforts , ▁a ▁new ▁global ▁quality ▁committee ▁to ▁coordinate ▁defect ▁analysis ▁and ▁future ▁recall ▁announ c ements ▁was ▁announced ▁by ▁Toy