am ▁is ▁the ▁company ▁that ▁helps ▁people ▁recognize ▁and ▁eng age ▁with ▁the ▁world ▁around ▁them ", ▁R iley ▁said ▁at ▁the ▁time . ▁R iley ▁replaced ▁Andrew ▁Fish er , ▁who ▁was ▁h ired ▁from ▁Inf os pace ▁into ▁the ▁CE O ▁role ▁in ▁ 2 0 0 5 ▁to ▁strength en ▁industry ▁partners hips ▁and ▁grow ▁the ▁user base . ▁Fish er ▁is ▁now ▁executive ▁chairman . ▁ ▁In ▁addition ▁to ▁music , ▁Sh az am ▁has ▁announced ▁collabor ations ▁with ▁partners ▁across ▁television , ▁advert ising ▁and ▁cinema . ▁In ▁May ▁ 2 0 1 4 , ▁National ▁C ine Media ▁announced ▁a ▁partners hip ▁with ▁Sh az am ▁to ▁incorpor ate ▁Sh az am ▁into ▁First Look ▁pre - show ▁segments ▁that ▁run ▁in ▁Reg al , ▁A MC ▁and ▁Cin emark ▁cin emas . ▁In ▁November ▁ 2 0 1 4 , ▁N CM ▁and ▁Sh az am ▁announced ▁that ▁N CM ▁First Look ▁pre - sh ows ▁are ▁now ▁Sh az am ▁enabled ▁on ▁over ▁ 2 0 , 0 0 0 ▁movie ▁screens ▁across ▁the ▁United ▁States . ▁ ▁In ▁August ▁ 2 0 1 4 , ▁Sh az am ▁announced ▁the ▁launch ▁of ▁Res on ate , ▁a ▁sales ▁product ▁that ▁allows ▁TV ▁networks ▁to ▁access ▁its ▁technology ▁and ▁user ▁base . ▁The ▁news ▁included ▁the ▁announ cement ▁of ▁partners hips ▁with ▁A MC , ▁A & E , ▁Dick ▁Clark ▁Produ ctions ▁and ▁F use . ▁ ▁Sh az am ▁recently ▁announced ▁a ▁partners