▁adult s ▁through ▁its ▁A é rop ost ale ▁stores . ▁A é rop ost ale ▁maintain s ▁control ▁over ▁its ▁propriet ary ▁br ands ▁by ▁design ing , ▁s our cing , ▁market ing ▁and ▁s elling ▁all ▁of ▁its ▁own ▁mer ch and ise . ▁The ▁company ▁oper ates ▁A é rop ost ale ▁stores ▁in ▁the ▁United ▁States ▁and ▁the ▁e - commerce ▁site ▁aer op ost ale . com . ▁A é rop ost ale ' s ▁license es ▁operate ▁A é rop ost ale ▁and ▁P . S . ▁from ▁A é rop ost ale ▁locations ▁in ▁the ▁Middle ▁East , ▁Asia , ▁Europe , ▁and ▁Latin ▁America . ▁The ▁first ▁A é rop ost ale ▁stores ▁were ▁opened ▁in ▁ 1 9 8 7 ▁by ▁R ▁H ▁M acy ▁& ▁Co . ▁in ▁Th ous and ▁O aks , ▁California ; ▁and ▁Short ▁Hills , ▁New ▁Jersey . ▁ ▁Pr on unci ation ▁Many ▁different ▁pron unci ations ▁of ▁the ▁brand ▁name ▁have ▁developed ▁in ▁the ▁United ▁States : ▁arrow - PA USE - t all , ▁arrow - P US - t all - ee , ▁Y OR - oh - PO HS - tal - A Y , ▁etc ., ▁but ▁according ▁to ▁a ▁video ▁posted ▁by ▁the ▁company ▁on ▁YouTube , ▁the ▁English ▁pron unci ation ▁is ▁a ▁simplified ▁version ▁of ▁the ▁French ▁word , ▁which ▁means ▁" F rench ▁air mail ▁service ." ▁In ▁French , ▁it ' s ▁/ a ▁e ▁