com s ▁career ▁at ▁British ▁Tele com , ▁before ▁becoming ▁a ▁Com mer cial ▁Director ▁at ▁One 2 One , ▁a ▁fast ▁growing ▁mobile ▁operator , ▁and ▁then ▁Opt us , ▁a ▁Sydney ▁based ▁mobile ▁and ▁pay ▁TV ▁business . ▁ ▁Career ▁ ▁V od af one ▁( 1 9 9 9 - 2 0 0 8 ) ▁Don ovan ▁returned ▁from ▁Australia ▁to ▁join ▁V od af one ▁in ▁ 1 9 9 9 ▁as ▁a ▁Com mer cial ▁Man aging ▁Director ▁for ▁the ▁UK . ▁A ▁year ▁later , ▁he ▁negoti ated ▁the ▁country ’ s ▁then ▁largest ▁sport ing ▁spons or ship ▁deal ▁with ▁Manchester ▁United ▁FC ▁for ▁£ 3 6 m . ▁ ▁He ▁was ▁promoted ▁to ▁CE O ▁of ▁V od af one ▁Ireland ▁in ▁ 2 0 0 1 , ▁where , ▁following ▁the ▁company ’ s ▁ac quisition ▁and ▁re brand ing ▁of ▁E irc ell ▁he ▁helped ▁launch ▁Ireland ’ s ▁most ▁successful ▁ 3 G ▁service . ▁ ▁In ▁ 2 0 0 4 , ▁he ▁was ▁promoted ▁to ▁V od af one ▁Group ’ s ▁Executive ▁Committee , ▁becoming ▁Regional ▁Chief ▁Executive . ▁ ▁In ▁ 2 0 0 6 , ▁he ▁assumed ▁responsibility ▁for ▁the ▁Group ’ s ▁operations ▁across ▁the ▁E MA PA ▁region , ▁which ▁included ▁Hung ary , ▁Czech ▁Republic , ▁Roman ia , ▁Turkey , ▁Egypt , ▁Ken ya , ▁South ▁Africa , ▁Moz amb ique , ▁Les oth o , ▁Democratic ▁Republic ▁of ▁Congo , ▁India ,