▁Sub sequently , ▁he ▁entered ▁the ▁luc r ative ▁control ▁over ▁the ▁fruit ▁and ▁veget able ▁business ▁in ▁Nap les . ▁In ▁the ▁early ▁ 1 9 5 0 s ▁the ▁Cam or ra ▁controlled ▁the ▁entire ▁chain ▁of ▁the ▁fruit ▁and ▁veget able ▁mark ets . ▁They ▁im posed ▁themselves ▁as ▁the ▁protect ors ▁of ▁the ▁pe asant ▁far mers ▁and ▁shop keep ers , ▁demand ing ▁in ▁exchange ▁the ▁right ▁to ▁fix ▁the ▁price ▁of ▁products ▁and ▁control ▁the ▁business . ▁They ▁set ▁whatever ▁price ▁they ▁wanted ▁and ▁were ▁called ▁‘ the ▁Pres idents ▁of ▁prices ’ . ▁ ▁Emer ging ▁Cam or ra ▁b oss ▁ ▁This ▁type ▁of ▁med iation ▁ra cket ▁developed ▁in ▁the ▁immediate ▁post - war ▁period . ▁We ak ▁modern ▁market ▁structures ▁were ▁reg ulated ▁by ▁violent ▁medi ators ▁who ▁im posed ▁their ▁own ▁business ▁rules . ▁Farm ers ▁who ▁did ▁not ▁accept ▁the ▁conditions ▁would ▁be ▁threatened ▁or ▁their ▁farm ▁would ▁go ▁up ▁in ▁fl ames . ▁B igger ▁companies ▁like ▁Ci rio , ▁a ▁large ▁t inned ▁tom atoes ▁company ▁in ▁Camp ania , ▁also ▁fell ▁victim ▁to ▁these ▁practices . ▁It ▁was ▁very ▁complicated , ▁if ▁not ▁impossible , ▁to ▁collect ▁sufficient ▁evidence ▁to ▁prove ▁the ▁criminal ▁aspect ▁of ▁this ▁business . ▁He ▁became ▁a ▁partner ▁of ▁Antonio ▁Esp os ito , ▁known ▁as ▁Tot on no ▁' e ▁Pom igli ano , ▁a ▁Cam or ra ▁b oss ▁from ▁Pom igli ano ▁d ' Ar co . ▁ ▁Simon etti ▁became