▁that ▁year ▁and ▁led ▁the ▁Pac ers ▁past ▁the ▁Kn icks ▁in ▁the ▁round ▁prior , ▁was ▁pa ired ▁against ▁the ▁Miami ▁He at ’ s ▁Le B ron ▁James . ▁From ▁tr ash - t alk ing ▁to ▁“ mind ▁games ,” ▁to ▁even ▁blow ing ▁in ▁James ▁ear ▁at ▁one ▁point , ▁Steph enson ▁did ▁whatever ▁he ▁could ▁to ▁get ▁into ▁James ’ ▁head ▁and ▁under ▁his ▁skin . ▁ ▁In ▁celebr ation ▁of ▁their ▁ 2 0 - year ▁anni versary , ▁the ▁brand ▁hosted ▁the ▁AND 1 ▁Labor ▁Day ▁Summer ▁Rem ix , ▁a ▁$ 1 0 0 , 0 0 0 ▁winner - take - all ▁basketball ▁tournament ▁in ▁August ▁ 2 0 1 3 . ▁The ▁tournament ▁took ▁place ▁in ▁Temple ▁University ▁in ▁Philadelphia , ▁and ▁also ▁included ▁a ▁$ 1 0 , 0 0 0 ▁d unk ▁contest . ▁ ▁Pay ing ▁hom age ▁to ▁Brook lyn ▁street ball ▁culture , ▁AND 1 ▁partner ed ▁with ▁S LA M ▁magazine ▁to ▁host ▁numerous ▁events ▁surrounding ▁the ▁ 2 0 1 5 ▁NBA ▁All - Star ▁Game ▁( play ed ▁at ▁the ▁Bar cl ays ▁Center ▁in ▁dow nt own ▁Brook lyn ). ▁Vari ous ▁char ity ▁events ▁with ▁two ▁of ▁New ▁York ' s ▁greatest ▁street ball ▁leg ends ▁L ance ▁Steph enson ▁and ▁Ra fer ▁" Sk ip ▁to ▁My ▁Lou " ▁Al ston ▁were ▁followed ▁by ▁the ▁launch ▁of ▁an ▁exclusive ▁pop - up ▁ret ail ▁l oun ge ▁on ▁Fl at b ush