▁the ▁process . ▁People ▁who ▁had ▁only ▁cas ually ▁followed ▁baseball ▁began ▁going ▁to ▁the ▁games ▁in ▁person . ▁In ▁ 1 9 4 8 , ▁Major ▁League ▁Baseball ' s ▁total ▁attend ance ▁reached ▁a ▁record ▁high ▁of ▁ 2 1 ▁million . ▁ ▁Year - by - year ▁break down ▁▁ 1 9 4 7 ▁G illet te , ▁which ▁produced ▁World ▁Series ▁tele cast s ▁from ▁roughly ▁ 1 9 4 7 - 1 9 6 5 ▁( before ▁ 1 9 6 6 , ▁local ▁announ cers , ▁who ▁were ▁chosen ▁by ▁the ▁G illet te ▁Company , ▁the ▁Commission er ▁of ▁Baseball , ▁and ▁N BC ▁television , ▁exclus ively ▁called ▁the ▁World ▁Series ), ▁paid ▁for ▁air time ▁on ▁Du Mont ' s ▁owned - and - oper ated ▁Pitts burgh ▁affili ate , ▁W D TV ▁( now ▁K DK A - TV ) ▁to ▁air ▁the ▁World ▁Series . ▁In ▁the ▁meant ime , ▁G illet te ▁also ▁bought ▁air time ▁on ▁ABC , ▁CBS , ▁and ▁N BC . ▁More ▁to ▁the ▁point , ▁in ▁some ▁cities , ▁the ▁World ▁Series ▁was ▁broadcast ▁on ▁three ▁different ▁stations ▁at ▁once . ▁For ▁example , ▁the ▁ 1 9 4 7 ▁World ▁Series ▁( for ▁which ▁Du Mont ▁only ▁tele vised ▁Games ▁ 2 , ▁ 6 – 7 ▁with ▁Bill ▁Sl ater ▁on ▁the ▁call ) ▁was ▁only ▁seen ▁in ▁four ▁mark ets ▁via ▁co ax ial ▁inter - connected ▁stations : ▁New ▁York ▁City