▁personal ▁fin ance ▁blog . ▁The ▁website ' s ▁focus ▁was ▁transition ed ▁to ▁a ▁Y el p - like ▁model , ▁to ▁help ▁users ▁compare ▁and ▁review ▁financial ▁services . ▁ ▁In ▁April ▁ 2 0 1 7 , ▁Super M oney ▁launched ▁its ▁personal ▁loan ▁offer ▁engine ▁/ ▁market place ▁which ▁helped ▁consum ers ▁submit ▁a ▁single ▁loan ▁application ▁and ▁get ▁back ▁real - time ▁pre - appro ved ▁offers ▁with ▁transparent ▁terms ▁from ▁integrated ▁l ending ▁partners . ▁▁ ▁In ▁August ▁ 2 0 1 7 , ▁Super M oney ▁launched ▁an ▁auto ▁loan ▁offer ▁engine ▁/ ▁market place ▁that ▁enabled ▁consum ers ▁to ▁have ▁a ▁similar ▁experience ▁for ▁auto ▁purchase ▁and ▁ref in ance ▁lo ans . ▁ ▁In ▁November ▁ 2 0 1 8 , ▁Super M oney ▁launched ▁a ▁student ▁loan ▁ref in ancing ▁offer ▁engine ▁/ ▁market place ▁to ▁help ▁consum ers ▁get ▁compet ing ▁transparent ▁offers ▁from ▁l enders ▁who ▁want ▁to ▁ref in ance ▁their ▁student ▁loan ▁deb t . ▁ ▁Product s ▁and ▁Services ▁ ▁Super M oney ▁Com parison ▁Site ▁Super M oney ▁is ▁not ▁a ▁direct ▁supp lier ▁of ▁financial ▁services ; ▁it ▁is ▁instead ▁a ▁comparison ▁platform . ▁The ▁company ' s ▁goal ▁is ▁to ▁provide ▁a ▁transparent ▁data ▁source ▁for ▁financial ▁product ▁information ▁that ▁helps ▁consum ers ▁make ▁better ▁informed ▁financial ▁dec isions . ▁Its ▁comparison ▁tools ▁provide ▁information ▁on ▁credit ▁card ▁selection , ▁college ▁lo ans , ▁bank ing , ▁mort g age ▁lo ans , ▁personal ▁lo