. ▁On ▁September ▁ 2 3 , ▁ 2 0 1 1 , ▁W X M G ▁changed ▁their ▁call ▁letters ▁to ▁W J K R ▁( at ▁the ▁same ▁time , ▁the ▁W X M G ▁calls ▁moved ▁to ▁W J Y D ). ▁The ▁station ▁was ▁one ▁of ▁three ▁non - urban ▁radio ▁stations ▁owned ▁by ▁Radio ▁One ▁( the ▁others ▁being ▁all - news ▁K RO I / H ou ston ▁and ▁Top ▁ 4 0 ▁W NO U / Ind ian apolis ), ▁until ▁the ▁company ▁sold ▁it ▁on ▁October ▁ 2 3 , ▁ 2 0 1 2 , ▁to ▁S alem ▁Communic ations . ▁ ▁On ▁November ▁ 1 , ▁ 2 0 1 2 , ▁at ▁approximately ▁ 1 2 : 0 1 ▁am , ▁" Jack ▁FM " ▁signed ▁off ▁after ▁playing ▁" It ' s ▁The ▁End ▁Of ▁The ▁World ▁As ▁We ▁Know ▁It " ▁by ▁R . E . M .. ▁S alem ▁Communic ations ▁took ▁over ▁after ▁a ▁few ▁seconds ▁of ▁dead ▁air ▁with ▁a ▁speech ▁from ▁Ron ald ▁Re agan , ▁with ▁the ▁official ▁launch ▁of ▁" 9 8 . 9 ▁The ▁Answer " ▁at ▁ 6 ▁that ▁morning . ▁ ▁On ▁February ▁ 1 5 , ▁ 2 0 1 3 , ▁W J K R ▁changed ▁their ▁call ▁letters ▁to ▁W TO H . ▁ ▁The ▁" Jack ▁FM " ▁format ▁and ▁W J K R ▁call sign ▁returned ▁to ▁Columb us ▁on ▁July ▁ 2 4 , ▁