▁Thompson ' s ▁F ear ▁and ▁Lo ath ing ▁in ▁Las ▁Veg as . ▁Mov ing ▁to ▁Pan ▁Books ▁in ▁ 1 9 7 2 , ▁Me ht a ▁added ▁to ▁its ▁list ▁of ▁best - s elling ▁authors ▁by ▁publishing ▁writers ▁who ▁went ▁on ▁to ▁become ▁household ▁names , ▁including ▁Jack ie ▁Collins ▁and ▁Douglas ▁Adams , ▁and ▁rela unch ed ▁there ▁the ▁Pic ador ▁im print , ▁publishing ▁Book er ▁Prize ▁w inners ▁Ian ▁Mc E wan , ▁Sal man ▁R ush die , ▁Edmund ▁White , ▁Julian ▁Bar nes ▁and ▁Graham ▁Swift , ▁as ▁well ▁as ▁R ysz ard ▁Kap u ści ński , ▁Ang ela ▁Carter , ▁Bret ▁East on ▁Ell is ▁and ▁Michael ▁Herr , ▁leading ▁The ▁Times ▁to ▁describe ▁his ▁ten ure ▁as ▁producing ▁" the ▁Pic ador ▁Generation ". ▁ ▁In ▁ 1 9 8 7 , ▁Me ht a ▁moved ▁from ▁London ▁to ▁New ▁York ▁ ▁City ▁to ▁head ▁the ▁American ▁literary ▁im print ▁Alfred ▁A . ▁Kn opf ▁as ▁president ▁and ▁editor - in - ch ief . ▁Me ht a ▁was ▁chosen ▁by ▁Robert ▁Gott lie b , ▁who ▁was ▁leaving ▁Kn opf ▁to ▁edit ▁The ▁New ▁York er . ▁On ▁Me ht a ' s ▁watch , ▁Kn opf ▁published ▁six ▁Nobel ▁literature ▁la ure ates ▁( K azu o ▁I sh ig uro , ▁Alice ▁Mun ro , ▁Or han ▁Pam uk , ▁Im re ▁K ert ész , ▁V . ▁S . ▁Na ip a ul , ▁and ▁T oni