9 1 7 , ▁designed ▁for ▁young ▁women ▁waiting ▁for ▁the ▁return ▁of ▁their ▁bel oved ▁who ▁had ▁gone ▁to ▁war . ▁ ▁In ▁ 1 9 1 9 , ▁World ▁War ▁I ▁is ▁over , ▁women ▁discovered ▁the ▁pleasure ▁of ▁sm oking ▁to b acco . ▁Car on ▁invent ed ▁the ▁perf ume ▁Tab ac ▁Bl ond . ▁ ▁In ▁ 1 9 3 2 , ▁after ▁the ▁explo its ▁of ▁the ▁first ▁female ▁pil ots , ▁Ernest ▁D alt ro ff ▁launched ▁En ▁Av ion . ▁ ▁As ▁women ▁discover ▁sport ▁and ▁speed , ▁Ernest ▁D alt ro ff ▁created ▁a ▁light ▁and ▁dynamic ▁fra gr ance ▁that ▁reflected ▁the ▁new ▁l ifest yle . ▁In ▁ 1 9 3 3 , ▁he ▁launched ▁Fle urs ▁de ▁Roc aille , ▁which ▁represents ▁the ▁modern ▁femin inity ▁of ▁the ▁ 1 9 3 0 s . ▁ ▁In ▁ 1 9 3 4 , ▁at ▁a ▁time ▁when ▁men ▁mainly ▁used ▁col ogn es , ▁Ernest ▁D alt ro ff , ▁who ▁was ▁always ▁convinced ▁that ▁a ▁man ▁should ▁wear ▁perf ume , ▁bold ly ▁launched ▁a ▁mascul ine ▁fra gr ance ▁Pour ▁un ▁homme . ▁ ▁After ▁World ▁War ▁II , ▁in ▁ 1 9 5 4 , ▁F é lic ie ▁W an p ou ille ▁launched ▁a ▁new ▁explos ive ▁sp icy ▁orient al ▁perf ume ▁Po iv re ▁ ▁. ▁ ▁The ▁production ▁of ▁Car on ▁fra gr ance ▁bott les ▁was ▁at ▁times ▁entr usted ▁to ▁work