, ▁which ▁launched ▁in ▁September ▁ 1 9 9 8 ▁to ▁provide ▁the ▁network ' s ▁programming ▁to ▁mark ets ▁where ▁it ▁would ▁otherwise ▁not ▁be ▁able ▁to ▁gain ▁ade qu ate ▁over - the - air ▁coverage ), ▁which , ▁as ▁a ▁cost - effect ive ▁method ▁that ▁reduces ▁programming ▁respons ib ilities ▁on ▁pros pective ▁affili ate ▁stations , ▁fills ▁air time ▁not ▁occupied ▁by ▁C W ▁network ▁programming ▁with ▁synd ic ated ▁programs ▁and ▁inf omer ci als ; ▁The ▁C W ▁Plus ▁is ▁distributed ▁via ▁digital ▁sub channel ▁and ▁cable - only ▁affili ates , ▁making ▁it ▁also ▁one ▁of ▁the ▁only ▁networks ▁that ▁has ▁local ▁affili ates ▁that ▁do ▁not ▁broadcast ▁over - the - air . ▁ ▁My Network TV ▁originally ▁started ▁as ▁a ▁conventional ▁network ▁with ▁a ▁format ▁primarily ▁consisting ▁of ▁English ▁language ▁t elen ov el as ; ▁however , ▁after ▁experien cing ▁continued ▁low ▁ratings ▁for ▁its ▁prime ▁time - ex clus ive ▁schedule ▁( even ▁after ▁several ▁programming ▁rev amps ▁that ▁followed ▁over ▁the ▁next ▁three ▁years ▁after ▁the ▁initial ▁format ▁fal tered ), ▁it ▁converted ▁into ▁a ▁" bro ad cast ▁synd ic ation ▁service " ▁in ▁September ▁ 2 0 0 9 , ▁adopt ing ▁a ▁format ▁made ▁up ▁of ▁r er uns ▁of ▁series ▁originally ▁a ired ▁on ▁other ▁networks ▁for ▁ten ▁hours ▁a ▁week ▁on ▁Monday ▁through ▁Frid ays . ▁I on ▁broadcast s ▁ 2 4 ▁hours ▁a ▁day , ▁seven ▁days ▁a ▁week ▁( though ▁only ▁eigh