NEW YORK (CNNMoney) — Starbucks is launching a political campaign this week it hopes will get the attention of Washington policymakers who have been unable to reach a deal to avert the fiscal cliff.
Schultz told CNN earlier this month that he believed the failure to reach a deal has created uncertainty among consumers and businesses and risks hurting the economy. "This single issue has a seismic effect on the rest of the world," he said.
Starbucks plans to buy ads in the Washington Post and New York Times later in the week as part of its "Come Together" campaign.
Schultz has not formally signed on to Fix the Debt but supports the group's efforts, according to a Starbucks spokesman.