First TV Ad for Crystal Clear
Professional skincare brands Crystal Clear, is launching its first ever TV ad campaign, commencing from 1st November 2017, for its range of skincare products and salon treatments. The series of 30-minute infomercials will air six times a day on shopping channels on Sky and Freeview.
The infomercials will be hosted by Sharon Hilditch MBE, Founder and MD of Crystal Clear, who will advise and guide the viewers through Crystal Clear's extensive, results-driven skincare collection and beauty gadgets, highlighting key benefits, ingredients and results, as well as their cutting edge professional treatments.
With over 20 years' experience, Sharon has an extensive knowledge in the skin and skincare and developed the UK's first ever in-salon microdermabrasion system. This bridged the gap between salon facials and medical procedures, thereby creating a new market in the beauty sector, with Microdermabrasion being the UK's favourite beauty treatment.
"This is our first ever TV campaign," says Sharon. "It is all part of the ongoing commitment Crystal Clear has to offer unparalleled support to our salons. National TV is a great way to increase brand recognition and enable us to reach new consumers on behalf of our salons."
During the 30 minute slots, viewers will be directed to the Crystal Clear website where they will be able to locate their nearest salon to book a professional treatment.
Pic 1: Sharon Hilditch