BMW GROUP MALAYSIA INTRODUCES THE ALL-NEW BMW X3.
The third generation of the mid-sized Sports Activity Vehicle (SAV), the All-New BMW X3 impresses with enhanced dynamic design, sporting ability and state-of-the-art connectivity technology – on a mission to push boundaries in the premium segment.
Kuala Lumpur, 20th April 2018 – BMW Group Malaysia today introduced the All-New BMW X3, which will be locally assembled for the first time in the country. This demonstrates BMW Group Malaysia's commitment to growing its investments here in Malaysia, a move that further emphasises Malaysia as the hub for the BMW Group in South East Asia.
Mr. Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia said, "Today, we celebrate a new generation of the BMW X3, which in the history of the premium automotive industry, is the creator of the mid-sized premium SAV segment in 2003. This is a perfect example on the BMW belief that the best way to predict the future is to create it. With over two generations of the BMW X3, we have delivered more than 1.5 million vehicles to lead the segment all over the world. Today, the All-New BMW X3 is set to continue to write the next chapter in BMW's success story in the premium segment."
Hoelzl added that with over 1,000 units already deliveredin 2018, the BMW X Family is enjoying a significant 39% growth in Malaysia, comparedto the same period last year. Driving this performance is The Boss – the BMW X5,and the First-Ever BMW X2. Now, with the All-New BMW X3, BMW Group Malaysia looks forward to pushing the BMW X Family further this year. "For the very first time, the independent and passionate BMW X3 is made available from launch as a locally assembled vehicle to offer our customers here a wider choice and availability of products as well as a differentiation, option and a mix from our offering of fully imported models in the premium sports activity vehicle segment," Hoelzl said.
Overall, BMW Group Malaysia delivered 3,000 BMW, MINI and Motorrad vehicles in the first quarter of 2018, charting an impressive 15% growth compared to the same period last year with 2,600 vehicles delivered. In the details, the BMW brand saw an 18% growth in deliveries with over 2,500 new vehicles in the first quarter of 2018 (Q12017: 2,100 vehicles). MINI, meanwhile, grew by 6% - delivering over 220 vehicles compared to the same period in 2017 where 200 vehicles were delivered. While BMW Motorrad grew by 2% in the first quarter of 2018 with close to 260 motorcycles delivered to customers.
The All-New BMW X3 now spots an even more striking and dynamic design language, boasting class leading driving systems and dynamics – all of which attribute to All-New BMW X3's independent spirit. "It is only fair that the All-New BMW X3 is called The Independent in the BMW X Family," Hoelzl said.
The All-New BMW X3 is introduced in the variant of the BMW X3 xDrive30i Luxury. The dynamic handling qualities of the All-New BMW X3 are rooted in its ideal 50:50 weight distribution, its meticulously honed chassis and the BMW xDrive intelligent all-wheel-drive system, which made its debut in 2003 when the first generation of the BMW X3 was launched.
Sharper Design with Distinctive Looks.
The All-New BMW X3 elevates the already bold dynamic design language of its predecessor to new, even more eye-catching territory. The third generation of the pioneering premium mid-sized Sports Activity Vehicle treads a familiar BMW X family path in combining rugged off-road looks with sporting presence. The exterior dimensions of the All-New BMW X3 may be largely unchanged, but its five-centimetre-longer wheelbase, long bonnet and short front overhang with even more finely balanced proportions – which emphasise the perfect 50:50 distribution of weight between the front and rear axle – give it the edge over its predecessor.
At the front end, the "three-dimensional" kidney grille treatment and foglamps featuring a hexagonal design for the very first time on a BMW X model,underline the confident character of the All-New BMW X3. The SAV features LED headlights with low-beam and high-beam, side lights and cornering lights. The All-New BMW X3 also features high-beam assistant which switches head lights to high beam automatically when needed. The underbody protection in Frozen Grey and high-gloss Chrome. The All-New BMW X3 sits on 19" light alloy wheels Double Spoke bicolour Ferric Grey.
Moving to the rear, the light clusters (whose three-dimensional look in full-LED guise give them significant visual impact), markedly downward-sloping roof spoiler and twin exhaust tailpipes bring matters to a suitably muscular conclusion. The cargo space offers versatility as it can be expanded from 550 litres to 1,600 litres when the seats are folded down. The Comfort Access with contactless boot operation allows for added user-convenience with keyless access to the vehicle, including contactless access to the tailgate.
Supreme Driving Pleasure, Exceptional Efficiency.
The cutting-edge BMW TwinPower Turbo 2.0 in-line four-cylinder petrol engine sits at the heart of the All-New BMW X3, which comprises of TwinScroll turbocharging, High Precision Injection, Double-VANOS variable camshaft control and Valvetronic fully variable valve timing. With an 8-speed Steptronic Sport transmission, the All-New BMW X3 is capable of sprinting from 0-100km in 6.3 seconds at a top speed of 240 km/h. The All-New BMW X3 is capable of generating a maximum output of 252hp and 350Nm of torque, offering supreme driving pleasure with exceptional efficiency.
With the intelligent lightweight construction, the All-New BMW X3 is up to 55kg lighter than its predecessor, which translates to superior dynamic performance and outstanding efficiency. With that in mind, the All-New BMW X3 also has the lowest aerodynamics with a Cd factor of 0.29. The lower the factor, the less drag the body will induce. As a result, a balance between a dynamic yet efficient design is achieved.
Furthermore, the standard Driving Experience Control switch allows the driver choose between various configurations – i.e. ECO PRO, COMFORT, SPORT and SPORT+ modes, all of which are designed to make the vehicle more dynamic, more comfortable or more efficient to drive.
Perfect Off-Road Prowess.
The dynamic handling qualities of the All-New BMW X3 are rooted in its ideal 50:50 weight distribution, its meticulously honed chassis and the xDrive intelligent all-wheel-drive system. Not only has the system been offering superior grip on slippery surfaces ever since, it has had a beneficial effect on driving dynamics, too. It is interlinked with the Dynamic Stability Control (DSC) meaning that the power split between all four wheels can be constantly varied to always produce the handling characteristics for which BMW is renowned, even when the driver is pressing on. Complementing the off-road capabilities of the All-New BMW X3 is Hill Descent Control which helps maintain the SAV at a steady pace when driving down a steep incline.
Comfort-Oriented Interior with a Luxurious Ambience.
The interior of the All-New BMW X3 follows BMW tradition with its driver-focused and ergonomically optimised cockpit layout and carries over many aspects of the car's exterior design. For instance, hexagonal forms and precise, bevelled edges play a central role in the interior. The interior displays exceptional material quality, fit and finishing, and impresses functionality-wise. One example here is the well-thought-out storage concept, which offers more storage space than ever before and ensures it is easier to access as well as galvanised plating on the air conditioning, audio and steering controls which is luxury to the sight and touch within the premium vehicle.
Evidence of the attention to detail lavished by the designers on the interior of the All-New BMW X3 includes the exclusive BMW X embossing which is highly visible on the B-pillar, enter console and rear door trim. Partially hidden BMW X embossing can also be spotted between the front door and dashboard end.
Upon entering the All-New BMW X3, the driver will be welcomed into the Leather Vernasca with contrast stitching sports seat, with padded side bolsters and eye-catching shoulder section. The dashboard is also set low to offer the distinctive "Command Position", leaving the driver with a feeling of being in control with a good all-round vision.
With the Luxury Line, the All-New BMW X3 offers leather upholstery, a Sensatec-covered instrument panel with contrast stitching and Dark Oak fine wood interior trim strips with accent strip in Pearl Chrome. The All-New BMW X3 also comes with 6 ambient light colours tones (orange, lilac, mint, bronze, blue and white) with selectable contour and mood lighting.
The All-New BMW X3 also features a rear camera, with Park Distance Control which provides an acoustic and visual (distance only) warning of the obstacle behind the vehicle. To assist the driver further, the Parking Assistant aids with automatic parking into parallel and lateral parking spaces.
Technology and Communication.
In the All-New BMW X3, the new Multifunctional instrument display with Black Panel technology replaces the traditional gauge cluster which has been a common fixture in the page. Besides displaying a breadth of information such as navigation, the three different driving modes – ECO PRO, COMFORT, and SPORT – and their specific displays have their own colour scheme and graphic style.
The 10.25-inch Central Information Display is located above the instrument panel of the All-New BMW X3 with touch control functionality, providing a quick overview of the most pertinent information and offers users intuitive access. With the BMW ConnectedDrive, owners will have seamless connectivity to their car and the world outside. To further enhance driver experience, the All-New BMW X3 also comes with the Welcome Light Carpet, creating a sophisticated atmosphere when approaching the vehicle.
In terms of external colour offering, the All-New BMW X3 offers new and bold colours of Terra Brown, Black Sapphire, Glacier Silver and Alpine White. On the interior, the Leather Vernasca Black is best paired with Alpine White, Black Sapphire, Glacier Silver and Terra Brown; whereas the Leather Vernasca Mokka is best paired with Alpine White and Black Sapphire. The All-New BMW X3 will be available at all authorised BMW dealerships nationwide from Wednesday, 25th April 2018*, with deliveries commencing in July 2018*.
Complete Premium Ownership Experience.
Customers of the All-New BMW X3 can also experience the complete BMW Group Malaysia Premium Ownership experience which includes:
BMW 5-Year Unlimited Mileage Warranty with Free Scheduled Service Program.
BMW 2-Year/ 24 Month Tyre Warranty Program for its Run Flat Tyre offering and services.
BMW Roadside Assistance and Accident Hotline.
The BMW Group Loyalty+ Mobile App - BMW
White Card.
BMW Service Online.
The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world's leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
About BMW Malaysia Sdn. Bhd.
BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation's presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.
BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Head of Corporate Communications, Malaysia
Telephone: (+601) 2381 7182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com
Chongreena Cirikwong
Corporate Communications Assistant, Malaysia
Email: chong.reena@bmw.com.my