In this day and age of instant gratification, today's shoppers want – and expect – instant service. With a self-service solution in the store aisles, shoppers can always access the help they need, when and where they need it. This application brief illustrates how retailers are setting the bar for self-service excellence with the Motorola MK4000 Multimedia Micro Kiosk. This multifunction device delivers an outstanding return on investment, with versatile applications that can provide customers with instant service, improve productivity of sales staff, and increase success of store promotions.