Strava Metro collects riding data about bike rides through the GPS information that participants share on the app. The information gathered includes: minute by minute activity count over a certain area; activities defined by their start and end points; and the wait time and activities performed at intersections.
Strava Metro anonymizes the rider information collected from its participants and then shares this with city planners and administrators. Often this data is combined with existing city data to provide more accurate insights into urban activities and road usage.
Strava Metro provides crowdsourced data from over 90 million bike rides and 24 million runs to help urban planners understand how and where cyclists and runners use public streets.