evidence: In 2015, the committee of secretaries set up by Hon’ble Prime Minister Shri Narendra Modi to look into the health related issues which had recommended that "Jan Aushadhi Kendra" should be expanded and the budget of 2015- 16, announced a target of 3000 kendras. [...] "By the year 2024, 10,000 Jan Aushadhi stores will be opened in the country. The aim is to have at least one such store at every block level," CEO BPPI Shri Sachin Singh. Urging the people to buy the generic medicines from the nearest Jan Aushadhi stores, he said the medicines sold at these stores are cheaper and consumers must take the benefit.