evidence: Ford Motor Co. has a potential controversy on its hands. In recent days, a year-old video called "Ford’s Very Gay Raptor Redefines ‘Tough’ for a New Generation" has surfaced, prompting calls for a boycott. The video, made in honor of a Gay Pride celebration in Germany, features a Ranger Raptor pickup being put through some rugged paces and then the badass nameplate emerges painted in sparkling gold adorned with rainbow graphics. [...] Ford’s employee resource group, Ford Pride ERG (formerly GLOBE), was launched in 1995. Five years later, Ford, GM, and Chrysler jointly announced they would offer full health benefits to the same-sex domestic partners of their then nearly 500,000 U.S. employees, a move hailed by gay rights activists as a watershed moment persuading other "old economy" employers to do the same. [...] In support of a Gay Pride event in Cologne, Ford last year launched ‘Ford Presents Tough Talks’, a series of videos exploring how the automotive and other industries could foster a culture of inclusion and allyship for the LGBTQ+ community.