evidence: Mention Malaysia Airlines and most peoples' thoughts will turn to the enduring mystery of the disappearance of Flight MH370 a decade ago and the tragic shooting down of MH17 just months later. [...] Malaysia Airlines has undergone five turnaround programs since the 1997 Asian financial crisis, and was delisted from Malaysia's stock exchange and taken private by sovereign wealth fund Khazanah Nasional Bhd. after the twin disasters of MH370 and MH17 - in which 534 people died. [...] That plan aims to have Malaysia Airlines among the world's top 10 by the end of the decade, although Izham admits its current products are "inferior" to premium segment leaders such as Singapore Airlines Ltd. and Qatar Airways - which the carrier is looking to emulate. Both carriers have reported record profits after staging a faster comeback from the pandemic.