evidence: NEW DELHI: A social media rumour in the form of a text message that "Narendra Modi has been declared the best prime minister in the world by UNESCO" hoodwinked many internet users, including billiards champion [...] The news received a sudden spike in attention after billiards and snooker star Pankaj Advani tweeted to his 2.4 lakh followers on Friday: "Congratulations @narendramodi sir for being declared the best PM in the world by @UNESCO #ProudIndian @PMOIndia." He was soon called out, and corrected himself. "I know I got my facts wrong but this apparently gets more attention than when I win a WORLD TITLE!!," he wryly posted. But by now, the joke had already written itself. The message, various variations of which had been doing the rounds, read: "Our PM MODI Ji is now declared as the BEST PM OF THE WORLD by UNESCO Just few (sic) minutes ago. Kindly share this. Very proud to be an INDIAN." @manvendraverma7 was one of the first few who posted: "Congratulation to all of us Our PM *"NARENDRA D. MODI" is now declared as the BEST PM OF THE WORLD by UNESCO*. Just few minutes ago."