evidence: BPCR facilitates the decision to seek care via two distinct approaches. To begin, birth preparedness recommends planning on having a skilled professional present during labour. If this plan is put into action, the woman can get the necessary care before any potential issues arise during the birth, Consequently, the two delays are avoided. The second step, complication readiness enhances knowledge about danger signs in families and communities, increasing awareness of the problem and hastening the choice to seek treatment [26,27,28]. The Pradhan Mantri Surakshit Matritva Abhiyan in India, which was launched in 2016 has an objective mandating the BPCR plan for all the pregnant women with special emphasis on the women identified as having risk factor or with co-morbid condition [29]. [...] Pradhan Mantri Surakshit Matritva Abhiyan | PMSMA. [cited 2023 Aug 10]; Available from: https://pmsma.mohfw.gov.in/.