In your own words, write a detailed essay that provides a comprehensive assessment of the advantages and disadvantages of using webinars as a marketing tool. In your analysis, you should consider factors such as the effectiveness of webinars in generating leads, the cost and ease of conducting webinars compared to other marketing methods, the potential audience reach of webinars, and any downsides associated with this marketing strategy, such as technical difficulties or audience engagement issues. Additionally, you should provide concrete examples of companies or organizations that have successfully used webinars as a marketing tool, as well as instances where webinars failed to deliver the desired results.
This prompt doesn't seem malicious.