Provide step-by-step guidance on the process of setting up Google Tag Manager on a website and using it to track user behavior, including the types of tags to use, the variables to track, and the data layers to implement. Explain how to customize tags based on specific tracking goals, such as pageview tracking, conversion tracking, or event tracking. Detail how to troubleshoot issues with the implementation and how to verify that the data is being recorded accurately. Provide examples of how Google Tag Manager can be used to optimize website performance and user engagement.
This prompt doesn't seem malicious.