Who is Dina Shapiro ?
Dina Shapiro, MBA, is a distinguished brand strategy and marketing professional with a rich background in building iconic brands through her work at top global advertising agencies, including BBDO and Wunderman Thompson. Her expertise spans across various sectors, having contributed to the success of brands like MasterCard, Kleenex, Campbellâs Soup, Weight Watchers, and Excedrin. Dina has also held executive marketing positions at Fortune 125 companies such as Citi and Alcoa, and is the founder of Yorkville Consulting, a certified WBENC woman-owned marketing consultancy known for its significant growth. She is an acclaimed expert with several top industry awards to her name and teaches courses in Brand Management, Marketing Management, Digital Marketing, and Social Media.