Jayrem Records

Jayrem Records, a New Zealand record company, has operated since the early 1980s. Initially concentrating on alternative rock and indie music, the Wellington-based company was, for many years, the main rival to South Island based Flying Nun Records, and produced records which had a similar sound to its southern compatriot, though concentrating less on the Dunedin-sound groups which formed a major part of Flying Nun's repertoire. Jayrem's repertoire extended into Urban Pasifika and Māori music, as well as folk/roots and reggae.
Over 100 albums have been released on the Jayrem label, with notable releases from artists ranging from Upper Hutt Posse and Dalvanius Prime to Jordan Reyne and Cassandra's Ears.