Turbo Assembler

Turbo Assembler (sometimes shortened to the name of the executable, TASM) is an assembler for software development published by Borland in 1989. It runs on and produces code for 16- or 32-bit x86 MS-DOS and compatibles or Microsoft Windows. It can be used with Borland's other language products: Turbo Pascal, Turbo Basic, Turbo C, and Turbo C++. The Turbo Assembler package is bundled with Turbo Linker and is interoperable with Turbo Debugger.
Borland advertised Turbo Assembler as being 2-3 times faster than its primary competitor, Microsoft Macro Assembler (MASM). TASM can assemble source in a MASM-compatible mode or an "ideal mode" with a few enhancements. Object-Oriented programming was added in version 3. The last version of Turbo Assembler is 5.4, with files dated 1996 and patches up to 2010; it is still included with Delphi and C++Builder.
TASM itself is a 16-bit program. It will run on 16- and 32-bit versions of Windows, and produce code for the same versions, but it does not generate 64-bit x86 code.
Example.
A Turbo Assembler program that prints 'Merry Christmas!':
.model small
.stack 100h
.data
msg db "Merry Christmas!",'$'
.code
main proc
 mov ax, SEG msg
 mov ds, ax
 mov dx, offset msg
 mov ah, 9
 int 21h
 mov ax, 4c00h
 int 21h
main endp
end main