The game, which began development in 2013, was developed around the concept of a mobile game on a similar level to a home console game: this goal prompted skepticism from both in-house staff and external sources.
The game, which began development in early 2014, was developed around the concept of a mobile game on a similar level to a home console game and "a rich gaming experience, anytime, anywhere". This prompted skepticism from both in-house staff and external sources.