In April 2013 a new advert was launched featuring Gio coming into a meeting to introduce a new idea which is a dog with a fake dog and box attached to it saying it will stop people getting a "rough" deal.
In April 2013 a new advert was launched featuring Gio coming into a meeting, saying that he takes the hint, and his singing was annoying. He proceeds to introduce a new idea which is a dog with a fake dog and box attached to it saying it will stop people getting a "rough" deal.