In 2012, the total value of the Chiang Mai MICE industry reached 3.9 billion baht, of which 3.8 billion baht was contributed by 46,826 foreign MICE travellers.
In 2012, the total value of Chiang Mai's MICE industry reached 3.9 billion baht (US $129.7 million). Of this amount, 3.8 billion baht was contributed by 46,826 foreign MICE travellers.