NEW WORLD BRANDS INC
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<TYPE>EX-10
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<P ALIGN=CENTER><FONT FACE="Times New Roman, Times, Serif" SIZE=2>AMENDMENT NO. 1 TO
AGREEMENT FORPURCHASE <BR>AND SALE OF STOCK </FONT></P>

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<P><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Reference
is made to that certain Agreement for Purchase and Sale of Stock (the
&#147;Agreement&#148;) entered into as of May 1, 2004 by and among New World Brands, Inc.
(the &#147;Company&#148;), Marvin Ribotsky (&#147;Guarantor&#148;) and Selvin Passen
and/or assigns (&#147;Buyer&#148;). Capitalized terms used herein and not otherwise
defined shall have the same meaning herein as in the Agreement. </FONT></P>

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<P><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;The
purpose of this Amendment No. 1 is to set forth the parties&#146; agreement with respect
to certain issues under the Agreement. </FONT></P>

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<P><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Accordingly,
the parties hereby agree as follows: </FONT></P>

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               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>1. </FONT></TD>
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               The following schedules and/or exhibits are hereby deleted in their entirety and
               replaced with the schedules attached hereto and incorporated herein by reference
               and Section 14.15 of the Agreement shall be deemed so amended. <BR><BR>Schedule
7.01(k)Schedule <BR>7.02(g) &#151; deletedSchedule <BR>2.27Schedule <BR>2.28Schedule <BR>7.01(j)<BR>
Schedule
11.01 &#151; form of options granted &#151; attached</FONT></TD>
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<TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;</FONT></TD>
<TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>2. </FONT></TD>
<TD WIDTH=90%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;          A
new Section 6.07 is hereby added as follows:  </FONT></TD>
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<TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>6.07</FONT></TD>
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<U>Buyer, Company and Guarantor Acknowledgments</U>. The parties acknowledge that the
Company Shares must be held indefinitely unless they are subsequently registered under the
Securities Act and under applicable state securities laws or an exemption from such
registration is available. The parties have been advised and are aware of the provisions
of Rule 144 promulgated under the Securities Act which permits limited resale of the
securities purchased in a private placement subject to the satisfaction of certain
conditions including, among other things, the availability of certain current public
information about the Company and compliance with applicable requirements regarding the
holding period and the amount of securities to be sold and the manner of sale. The parties
understand and agree that all certificates for Company Shares shall bear a legend in
substantially the following form: &#147;These securities have not been registered under
the Securities Act of 1933, as amended, or qualified under any state securities laws. The
securities may not be offered, sold, transferred or otherwise disposed of without such
registration or the delivery to the issuer of an opinion of counsel, satisfactory to the
issuer, that such disposition will not require registration of such securities under the
Securities Act of 1933 as amended, or any state securities laws.&#148;</FONT></TD>
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               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>3. </FONT></TD>
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               Section 3.01 of the Agreement is deleted in its entirety. </FONT></TD>
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               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>4. </FONT></TD>
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               Section 7.01(i) is hereby amended to provide that the Certificate shall state
               that shareholder notification of the Transaction is not required under
               applicable securities laws. </FONT></TD>
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               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;</FONT></TD>
               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>5. </FONT></TD>
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               Section 7.01(o) is hereby amended by deleting &#147;and NASDAQ&#148; therefrom
               in its entirety. </FONT></TD>
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               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;</FONT></TD>
               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>6. </FONT></TD>
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               In the event that the Buyer assigns any or all of rights in or to the Agreement,
               such assigns shall executive the form of assignment attached as Exhibit
               &#147;A&#148; hereto and incorporated herein by reference. </FONT></TD>
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               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;</FONT></TD>
               <TD WIDTH=5%><FONT FACE="Times New Roman, Times, Serif" SIZE=2>7. </FONT></TD>
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               Except as hereby amended, the Agreement is ratified, confirmed and stated to be
               in full force and effect. </FONT></TD>
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<P><FONT FACE="Times New Roman, Times, Serif" SIZE=2>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;IN
WITNESS WHEREOF, the parties have duly executed this Agreement as of the date first above
written. </FONT></P>



















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     <TD WIDTH="50%"><FONT FACE="Times New Roman, Times, Serif" SIZE="2">COMPANY:                          <BR>
<BR>
<BR>
NEW WORLD BRANDS, INC.<BR>
<BR>
By:_____________________________  <BR>
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Harvey Bronstein, President <BR>
<BR>
<BR>
GUARANTOR:<BR>
<BR>
<BR>
_________________________<BR>
MARVIN RIBOTSKY
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     <TD WIDTH="50%"><FONT FACE="Times New Roman, Times, Serif" SIZE="2">BUYER:<BR>
<BR>
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<BR>
<BR>
____________________________<BR>
SELVIN PASSEN
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