article_snippet: Yet the outfits for the video almost looked very different.
article_snippet: the video was directed by famous Dutch photographer duo, Inez and Vinoodh
article_snippet: (Inez van Lamsweerde and Vinoodh Matadin), who were also responsible for Lady Gaga's Applause.
article_snippet: we've tried to capture all the nuances in the full length video and still keep the full length video fun.