article_snippet: Despite backlash from some critics, the film sold out 400 sessions before the movie had premiered- and new figures have shown that the film may have influenced a dramatic increase in sales of adult toys sold in the country.
article_snippet: A 30% increase in sales volumes at online adult stores was recorded in the week following the film's release on Valentine's Day, with Melbourne topping the list as Australia's friskiest capital city, taking 44% of the very special deliveries.
article_snippet: Ms Lewis said that Ms Lewis store experienced a significant spike in sales following the film's release on Valentine's Day, and that Ms Lewis believes the figures reflect a greater openness in discussing female pleasure. '
article_snippet: Especially in terms of BDSM products, we stock light bondage items such as small whips, bondage tape and beginners handcuffs, and there has definitely been an increase in the sale of those,' Ms Lewis said.
article_snippet: Ms Lewis Ms Lewis said there had been an increase in beginner level adult toy sales . '
highlights_snippet: Since the film premiere of 50 Shades of Grey adult toy sales have peaked .
  
highlights_snippet: She said that She store has recorded an increase in BDSM merchandise .