article_snippet: the GREAT Festival of Creativity in Shanghai was held in Shanghai's Long Museum, to promote British businesses.
article_snippet: The Duke of Cambridge is the first senior royal visit to the Chinese mainland in almost three decades . '
article_snippet: The festival, which ran from March 2 to 4, is part of the GREAT Britain campaign aimed at promoting the UK as a world-class destination for trade, tourism, investment and education to generate jobs and growth.
highlights_snippet: The event, for British businesses, was attended by the Duke of Cambridge .