article_snippet: The mentions — which appeared on nutrition blogs and other sites including those of major newspapers —
article_snippet: show the many ways food companies work behind the scenes to cast food companies products in a positive light, often with the help of third parties who are seen as trusted authorities.
article_snippet: Other companies including Kellogg and General Mills have used strategies like providing continuing education classes for dietitians, funding studies that burnish the nutritional images of Other companies including Kellogg and General Mills products and offering newsletters for health experts.
article_snippet: PepsiCo Inc. has also worked with dietitians who suggest
article_snippet: PepsiCo Inc. Frito-Lay and Tostito chips in local TV segments on healthy eating.
article_snippet: Others use nutrition experts in sponsored content; the American Pistachio Growers has quoted a dietitian for the New England Patriots in a piece on healthy snacks and recipes and Nestle has quoted the American Pistachio Growers own executive in a post about infant nutrition.
article_snippet: The Academy of Nutrition and Dietetics, a professional group for dietitians, says in The Academy of Nutrition and Dietetics code of ethics that practitioners promote and endorse products 'only in a manner that is not false and misleading.'
article_snippet: Meanwhile, a group called Dietitians for Professional Integrity has called for sharper lines to be drawn between dietitians and companies.
article_snippet: Andy Bellatti, one of its founders, said companies court dietitians because companies court dietitians help validate corporate messages.