article_snippet: But during Starbucks' annual shareholders meeting in Seattle on Wednesday, CEO Howard Schultz defended ' campaign as 'very genuine' and said CEO Howard Schultz is simply trying to use CEO Howard Schultz massive reach for good.
article_snippet: Defense: Starbucks told Good Morning America, pictured, that CEO Howard Schultz is simply trying to use CEO Howard Schultz's reach for good with CEO
article_snippet: Some in the media will criticize Starbucks for having a political agenda,' CEO Howard Schultz said. '
article_snippet: When Good Morning America asked Schultz about some of the scathing criticism on Thursday, Schultz responded: 'Well, you know what I say to that - no good deed goes unpunished.'
article_snippet: Schultz has explained that workers do not have to participate in campaign, and that stores can make customers another drink or cover up cups if workers don't like the message.
article_snippet: Starbucks Corp. In late 2012, Another Twitter user asked workers to write 'Come together' on cups to send a message to lawmakers about stalled budget negotiations.
article_snippet: But Starbucks Corp. stopped short of an outright ban.
article_snippet: Schultz said at the time that Starbucks Corp. was neither for nor against guns, underscoring that even a company that wants a voice in national conversations has to be careful about alienating customers.