article_snippet: Every year in the UK, 10,000 people are diagnosed with bladder cancer, and of that half will die from Cinderella' disease.
article_snippet: The scientists, who estimate treating Cinderella' disease currently costs NHS £65 million a year, found being able to reliably identify those patients with the most aggressive cancers early after diagnosis 'significantly improved outcomes'.
article_snippet: A new campaign aims to raise public awareness of the 'Cinderella disease', in a bid to prevent thousands of 'unnecessary' deaths each year.
article_snippet: Louise de Winter, chief executive of The Urology Foundation (TUF), said: 'At TUF Louise de Winter, chief executive of The Urology Foundation (TUF) became very aware that bladder cancer is the Cinderella disease which people shy away from talking about. '
article_snippet: Louise de Winter, chief executive of The Urology Foundation (TUF) were receiving fewer applications for research into bladder cancer and wanted to make a push to encourage people to do more research into this area. '
article_snippet: By working together with the other charities Louise de Winter, chief executive of The Urology Foundation (TUF) believe we can create more awareness of the 'Cinderella disease' and hopefully provide more funding for research.'
article_snippet: she colleague in the fight against bladder cancer, Andrew Winterbottom, founder of Fight Bladder Cancer, and a patient of the 'Cinderella disease' himself, warned that the chances of surviving the 'Cinderella disease' are 'getting worse'.
article_snippet: However, in almost half of cases experts still do not know what causes the 'Cinderella disease'.
article_snippet: the 'Cinderella disease' is one of the reasons the Shout Out
article_snippet: The result is that treatments for the 'Cinderella disease' are much the same as treatments for the disease were 35 years ago.
highlights_snippet: 'Cinderella' disease costs NHS £65 billion