article_snippet: At the moment this is about giving parents and users the information parents and users need to make a more informed viewing choice and decision.
article_snippet: To be effective it requires that parents also take an active interest in what parents children are watching.
article_snippet: Vivienne Pattison, from campaign group Media Watch-UK, said: ‘When parents are surveyed, the two areas that came up as being particularly problematic were soap operas and music videos, those are the two areas that come up again and again as the issue.