article_snippet: It puts privacy in the hands of you and your [business], without any sacrifices.
article_snippet: So there are a lot of things that you do that help them track your behaviours, but on the other hand them give you features for that.
article_snippet: Or take another example, Facebook.
article_snippet: People love the features on Facebook –
article_snippet: but people give up people privacy in order to benefit from the features.
article_snippet: That’s built into Facebook’s business model.