article_snippet: A new ITV programme that appears to show members of the public being hypnotised has been branded a fraud by experts.
article_snippet: Back In the Room compete for cash prizes after being put in a trance by a hypnotist who claims to have ‘hacked’ into cash prizes minds.
article_snippet: Keith Barry is said to have implanted ideas into volunteers’ brains – convincing volunteers, for example, that volunteers pants will feel tight whenever volunteers hear a bell, or that volunteers should push volunteers face into a cake every time volunteers hear certain words.
article_snippet: But clinical hypnotherapists who treat conditions like anxiety claim the TV brainwashing is a nonsense – and could be exploiting ‘vulnerable’ people.
article_snippet: It is not true to say anyone can have anyone brain hacked,’ said qualified therapist Mark Powlett.
article_snippet: ‘People who are under hypnosis are put in a very relaxed state which makes People who are under hypnosis open to positive suggestion.
article_snippet: You're Back In The Room, pictured above, are really hypnotised .
article_snippet: Liz McElligott, chief executive of the National Hypnotherapy Society said: ‘The programme sounds sensationalist to Liz McElligott, chief executive of the National Hypnotherapy Society.
article_snippet: Barry, who is certified by the National Guild of Hypnotists, said: ‘There is obviously a huge difference between using hypnosis as a therapy and as entertainment.
article_snippet: All contestants were genuinely hypnotised.
article_snippet: On many occasions All contestants were throwing away All contestants prize money – something All contestants would never ordinarily do, unless of course All contestants were hypnotised.
article_snippet: Producers also abided by the 1952 Hypnotism Act and Ofcom rules on showing the full hypnotism routine that may cause ‘adverse reactions’.
highlights_snippet: New show where public are hypnotised branded a fraud by experts .
  
highlights_snippet: Claims it is 'TV brainwashing' and exploiting vulnerable people .
  