article_snippet: Country of origin representations, particularly those designed to grab the eye of the consumer by using well known symbols, colours, or slogans, must be truthful,' the ACCC Chairman Rod Sims said.
article_snippet: Consumers will often place a premium on the provenance of a product, but are unable to check the accuracy of those claims.
article_snippet: This is particularly the case with Australian made products which encourage consumers to support local industries. '
article_snippet: Consumers are entitled to expect that prominent representations made on packaging are accurate without having to check for disclosures in the fine print.'