article_snippet: I feel there's a potential viral marketing opportunity here.
article_snippet: I tweeted Daily Mail Australia hoping Daily Mail Australia'd have a sense of humour and tweet back - but I definitely didn't expect that!'
article_snippet: The job-search site used lyrics from the One Direction song 'Up All Night' to continue the Twitter war .
article_snippet: We're going to be kept 'up all night' with this One Direction infection...' SEEK added. '
article_snippet: Queensland Police have also had Queensland Police share of comedic genius after posting that the wet roads in the morning could have been due to One Direction fans crying .
article_snippet: Possibly being added to from the tears of One Direction and Top Gear fans,' it read.
article_snippet: The lighthearted post also hash-tagged '1D,' and has nearly 40,000 likes.
article_snippet: Although, I do suspect there was a bit of googling members/ song titles going on between tweets!'
article_snippet: Crazed fans have gone into meltdown, some even taking to self harm in a bid for the star to return to the group.
highlights_snippet: QLD police also joined in posting QLD police own comment on Facebook .
  