article_snippet: The money they're quoting that I made on the night re-enacted is gross of course, not profit,' Lisa Stockbridge wrote. '
article_snippet: I believed so much in the concept I had developed with Urban Society, that I made the decision to liquidate everything I owned and worked for my whole life to fund the business,' Lisa Stockbridge wrote.
article_snippet: Lisa Stockbridge said in the first year of business, it ended up costing Lisa Stockbridge just under $250,000 - a sum Lisa Stockbridge hadn't factored and ended up borrowing money from a friend. '
article_snippet: and I had two choices: a) find a way to pay back the money or b) fold the company,' Lisa Stockbridge said. '
article_snippet: There was no-one who could have done this for Lisa Stockbridge as it would have involved chasing money.