article_snippet: Last year, Howard Schultz travelled to Starbucks branches in the cities most affected by racial tension, including Los Angeles, St Louis, Chicago, New York, Oakland and Seattle.
article_snippet: Mr Schulz met about 2,000 Starbucks staff on the tour, and made contact with the rest of Mr Schulz 200,000 employees - 40 per cent of whom are from ethnic minority backgrounds - via a video address. '
article_snippet: Last week, Howard Schultz ran full-page advertisements in the New York Times and USA Today, highlighting race tensions in the country.
article_snippet: The campaign will continue on Friday, when every copy of USA Today will carry an insert about racism, which will also be stocked at branches of Starbucks.
article_snippet: Starbucks is also intending to employ 10,000 former members of the armed forces and the armed forces partners over five years.
article_snippet: Schulz will reportedly discuss the Race Together initiative at Starbucks's annual shareholder meeting on Wednesday, according to Fortune.
highlights_snippet: Howard Schultz, boss of Starbucks, gave the order in response to the race-related violence sweeping America .
  
highlights_snippet: Howard Schultz, boss of Starbucks went on a tour of areas affected last year, and started an anti-racism advertising campaign .
  