article_snippet: (CNN)Many years ago, a colleague told me how frustrated a colleague was by "Amazon Mom," a special membership program offered by the retail giant that provides discounts, recommendations and other information to help parents during the crazy toddler years.
article_snippet: In bold print, the retail giant says the "Amazon Mom" program is "open to anyone, whether you're a mom, dad, grandparent, or caretaker.
article_snippet: But still it is called "Amazon Mom," irking Dad to no end since Dad was the one ordering the majority of diapers and other products for the majority of diapers and other products babies. '
article_snippet: A petition created a few years ago calls on Amazon to change the name of the "Amazon Mom" program from "Amazon Mom" to "Amazon Family.
article_snippet: In 2013, Miller called on men and women to sign the petition to get Amazon to change the name of the "Amazon Mom" program.
article_snippet: Why did Amazon bother changing the name of Amazon when the "Amazon Mom" program started in the UK?
article_snippet: What made them realize them couldn't get away with calling it 'Amazon Mom,' and why do them get away with it here?
article_snippet: Someone actually started a petition to change the name to 'Amazon Family' in the US, and so far Amazon has less than 100 signatures.
article_snippet: Heenan, like several other dad bloggers, took to Twitter using the #AmazonFamilyUS hashtag to call for Amazon to make the change.
article_snippet: The push for inclusivity in the parenting arena has been well received by many a brand in the past few years and, like Oren, many of us think the change to 'Amazon Family' is a no-brainer," Heenan said.
article_snippet: Buzz Bishop, a father of two in Calgary, Alberta, and founder of the blog Dad Camp, points out how Amazon calls Amazon program "Amazon Family" in Germany, Japan, Austria, France and Canada as well as the United Kingdom.
article_snippet: So why is it called 'Amazon Mom' in America?"
article_snippet: Amazon has not commented on the movement.
article_snippet: Do you think Amazon should re-name
article_snippet: Amazon "Amazon Mom" program "Amazon Family"?
highlights_snippet: Two years ago, Dad called attention to the "Amazon Mom" program .
  
highlights_snippet: After Dad death, dads are urging the retail giant to change the name to "Amazon Family"
  The petition drive has gotten more than 4,800 signatures .