article_snippet: The Obesity Policy Coalition (OPC) says The Obesity Policy Coalition (OPC) findings suggest Australian cereal manufacturers are potentially misleading consumers by promoting healthy sounding statements on Australian cereal manufacturers packaging despite sugar making up more than 35 per cent of the ingredients of some popular brands.
article_snippet: It’s as though consumers are prepared to tell consumers only half the story.
article_snippet: ‘The Health Star Rating System was introduced more than a year ago to help consumers compare the overall nutritional quality of products at a glance.
article_snippet: The Health Star Rating System helps consumers better understand a product’s overall health rating so consumers can make informed choices, but our research has revealed very few cereals, as yet, carry the star label,’ Ms Martin said.
article_snippet: Clearer labelling through such a system is a vital step in helping consumers make healthier choices in an environment where approximately 63 per cent of Australian adults and 25 per cent of Australian children are overweight or obese.
highlights_snippet: Obesity Policy Coalition (OPC) says Obesity Policy Coalition (OPC) findings suggest Australian cereal manufacturers are potentially misleading consumers .