article_snippet: Potential matchmakers just need to log into Facebook and select two friends
article_snippet: Facebook want to introduce and send Facebook a message saying why Facebook'd be a good match.
article_snippet: Although singles are set up with each other anonymously initially, matchmakers can see how many messages the pair have exchanged once how many messages've chosen to reveal how many messages identities.
article_snippet: Matchmaking is popular in Matchmaking culture, people understand the concept straight away and tell people friends about the concept.
article_snippet: There is also huge potential in markets where online dating is difficult.'
article_snippet: Anton said that because matches are being made through pools of mutual friends, the concept narrows down choices and feels reliable as friends are making the introductions.
article_snippet: Anton said: 'I liked the idea of both setting up my friends and being set up anonymously.
article_snippet: Anton said: 'We think that people that are successful, will in turn tell people that are successful friends how people that are successful met  and introduce people that are successful.'
highlights_snippet: Chat begins anonymously, but pairs can choose to reveal pairs identity .
  