article_snippet.sent: Yet, I talk with thousands of parents every week who say otherwise.
article_snippet.sent: Why trying to make our kids happy can backfire .
article_snippet.sent: thousands of parents are clearly making thousands of parents voices heard.
article_snippet.sent: Two hours later, Wardy received a comment from TOMS on her Facebook page, saying that Wardy completely agrees and that the wording has been changed to now say "new arrivals for kids."
article_snippet.sent: The success with Springs Creative and TOMS and other wins we've had in the past is an example of the power of parents (moms and dads) and children's advocates aggregating their voices to say, 'Enough is enough.'
article_snippet.sent: Wardy said it's a sign of the power of parents becoming "more aware, reactive and using social media to make social media voices heard by companies that market to children.
article_snippet.sent: It is clear, from these two examples, that parents using their voices online and with their wallets can encourage companies to change.
highlights_snippet.sent: In both cases, the companies responded quickly to answer parents' concerns .