article_snippet.sent: Dove erected signs above doors to public buildings in five cities  - Shanghai, San Francisco, London, Sao Paulo and Delhi -  and filmed women's actions when faced with having to walk through one or the other.
article_snippet.sent: On film: The statistics are highlighted in a new video by Dove which shows women having to walk through doors, either marked beautiful or average .
article_snippet.sent: Dove says that  feeling beautiful is a personal choice that women should feel empowered to make for women every day.
article_snippet.sent: The video is part of Dove's #ChooseBeautiful campaign, which aims to 'encourage women worldwide to reconsider the choices women make about women beauty and how those choices make women feel.'
article_snippet.sent: women take part in Dove's experiment and appear to be leaning towards the 'beautiful' door .
article_snippet.sent: Dove Choose Beautiful urges women to embrace this personal choice, because when we do, it unlocks happiness and confidence that impacts women's self-esteem.
article_snippet.sent: Dove has long championed 'real' beauty, photographing everyday women rather than professional models for Dove advertisements.
article_snippet.sent: Dove asked a group of women in France - all beautiful and impeccably chic - to write down every thought a group of women had about a group of women in a notebook.
article_snippet.sent: The One Beautiful Thought campaign is  another of Dove's efforts to champion 'real' beauty.
highlights_snippet.sent: Participants had to choose between doors marked 'beautiful' and average'
  New Dove has launched new #ChooseBeautiful campaign .