article_snippet.sent: Jo Burston top tips to achieving success include trusting your guts, be bold, and never back down.
article_snippet.sent: Burston told Richard Branson and the staff at Virgin Unite about a new business concept Burston had that focused on the lack of awareness surrounding female entrepreneurs. '
article_snippet.sent: I had taken a film crew to my local high school, Reversby high and talked to girls aged 8-17 about what an entrepreneur was and who came to mind,' says Burston. '
article_snippet.sent: Burston said Bill Gates, Mark Zuckerberg and Oprah, but Burston couldn't think of one Australian and most didn't associate entrepreneurs with women.'
article_snippet.sent: The man, the myth, the legend: Burston received wise advice from Richard Branson to: 'Say yes and figure Richard Branson out later' Empower entrepreneurs: Burston hopes new venture 'Inspiring Rare Birds' will empower women in business . '
article_snippet.sent: I wanted to change the perception in Australia to be about recognising women as influential and doing incredible things, both socially and economically.'
article_snippet.sent: Idyllic for ideas: On Necker, Burston says Burston business concept inspired women and helped launch Burston brand .
article_snippet.sent: Start-up success: Burston's experience has lead to Burston releasing book to inspire and share success stories .
article_snippet.sent: Australia's 50 Influential Women Entrepreneurs' which Burston plans to produce annually to spread the word about up and coming success stories. '
article_snippet.sent: My goal now is to aim for a million female entrepreneurs globally by 2020,' Burston says. '
article_snippet.sent: I want someone to be able to ask a little girl what Burston wants to do and a little girl say a little girl wants to be an entrepreneur, have a little girl own company and change the world.'