article_snippet.sent: The specially-produced advert will be played, featuring 'Darren' –
article_snippet.sent: the man fictionally in charge of keeping E4 on air, sitting in the channel's control room.
article_snippet.sent: A specially-produced advert will be played on E4 on May 7 featuring 'Darren' – the man fictionally in charge of keeping the programme on air .
article_snippet.sent: The adverts will ask viewers: 'How many times have you missed life-changing events because you wanted to watch your favourite show? '