article_snippet.sent: Sam Allardyce Sam Allardyce believes filling your home ground is paramount to Premier League clubs - with the Hammers announcing their new season-ticket structure ahead of the move to the Olympic Stadium.
article_snippet.sent: Sam Allardyce says filling the Olympic Stadium is the most important thing for any football club .
article_snippet.sent: And Sam Allardyce believes performing in front of a sold-out crowd is something that should not go unappreciated as the other 19 Premier League clubs are now being pushed to follow West Ham lead. '
article_snippet.sent: The most important thing at a football club is to fill the Olympic Stadium,' West Ham's vice-chairman Karren Brady said. '
article_snippet.sent: I think filling the Olympic Stadium is the ultimate for the success of the team.
article_snippet.sent: A view of the Olympic Stadium on Tuesday ahead of West Ham switch to the 54,000-capacity arena . '
article_snippet.sent: It's about creating the atmosphere in a stadium that thrills not only the fans there enjoying the atmosphere, but the players who respond to that . '
article_snippet.sent: To make sure everywhere you go in Premier League maintains a high level of attendance and selling out the Olympic Stadium has to be the ultimate goal for any Premier League football club, for me.
article_snippet.sent: An artist's impression of what the Olympic Stadium will look like during a West Ham match . '
article_snippet.sent: What we've announced has to be the best piece of business, for me, seen in Premier League for a long, long time. '
article_snippet.sent: Hopefully everybody at West Ham football club, particularly the fan, will come and enjoy, as Karren says, a fantastic facility for less.
article_snippet.sent: That will only encourage future young West Ham supporters to be West Ham supporters.'
highlights_snippet.sent: West Ham move to the Olympic Stadium ahead of the 2016-17 season .
  
highlights_snippet.sent: Sam Allardyce says filing the Olympic Stadium is most important thing for a club .