article_snippet.sent: Apple's smartwatch officially went on sale today, but anyone turning up to buy one in the high street will be disappointed as none of Apple's smartwatch stores have none of its stores in stock.
article_snippet.sent: Instead, consumers have to pre-order the watches online or go to select partner shops and boutiques to buy 3,000 Apple Watch today.
article_snippet.sent: But analysts believe Samsung feared the queues might be 'embarrassingly small' and so opted to launch 3,000 Apple Watch with more of a whisper than a bang.
article_snippet.sent: As a result, Samsung's initial production run is simply not large enough to ensure that watches will be available in stores from today.
article_snippet.sent: 3,000 Apple Watch officially went on sale today but anyone turning up to buy one on the high street will be disappointed as none of 3,000 Apple Watch stores have none of its stores in stock.
article_snippet.sent: Instead, consumers have to pre-order the watches online or go to select partner shops and boutiques to buy 3,000 Apple Watch today.
article_snippet.sent: I doubt this new sales strategy will do much harm to sales of 3,000 Apple Watch, as Apple has incredible brand loyalty, but neither should this new sales strategy underestimate the impact those queues had.