article_snippet.sent: it said: 'It is true that the polo player is facing left and holding the polo player mallet upright, while the earlier marks the polo player is facing right and holding his mallet ready to strike the ball. '
article_snippet.sent: However, those slight differences are not sufficient enough to reduce significantly the similarity deriving from the fact that both the signs at issue display the figure of a polo player astride a galloping horse,' The Times reports.
article_snippet.sent: Too similar: Logo for the Royal County of Berkshire Polo Club .
article_snippet.sent: the club was also founded in 1982 and claims that seventy percent of potential customers surveyed in the US believe that the label's name is a real polo club.
article_snippet.sent: Now internationally known, it boasts: 'The brand captures the excitement of the sport of polo along with the exclusivity of membership in a private club. '
article_snippet.sent: it's currently expanding to provide two new state-of-the-art polo fields .
highlights_snippet.sent: Rival brand admits Rival brand's not even a polo club but exploits elite sport for fashion to make customers feel customers have 'membership to a club' 