article_snippet.sent: Google launched a new U.S. wireless service today that switches between Wi-Fi and cellular networks .
article_snippet.sent: Google is already the world’s most popular phone software provider, and a pay-TV operator - and now Google wants to be your mobile network carrier.
article_snippet.sent: Google has unveiled a U.S. wireless service that switches between Wi-Fi and cellular networks to curb data use and keep phone bills low.
article_snippet.sent: Besides trying to bring down the prices of wireless phone plans, Google is promising subscribers that subscribers Nexus 6 model will automatically connect with the fastest network available.
article_snippet.sent: Rather than building Google own network, Google is leasing space on cellular towers built by Sprint and T-Mobile, which are hoping the deals will boost the deals profits without costing them too many customers tempted to defect to Project Wi-Fi.
article_snippet.sent: Google is promising Project Wi-Fi will automatically switch over to an available Project Wi-Fi network if that is running at a higher speed than the cellular alternatives.
article_snippet.sent: T-Mobile CEO John Legere, whose company already has been cutting whose company prices and rolling out new options, said it was a 'no-brainer' to work with Google on Project Wi-Fi. '
article_snippet.sent: Anything that shakes up the industry status quo is a good thing — for both US wireless customers and T-Mobile,' Legere wrote in a blog post.
article_snippet.sent: Google has an incentive to promote cheaper and faster wireless service as a mobile virutal network operator.
article_snippet.sent: This is because Google operates some of the world's most popular online services, including Google search engine, maps, Gmail and YouTube video site.
article_snippet.sent: The Mountain View, California, company believes most people will visit those services more frequently if most people are enticed to stay online for longer periods, giving Google more opportunities to show the digital ads that generate most of Google revenue.
article_snippet.sent: Similar motives prompted Google to begin building high-speed, hard-wired networks capable of navigating the Internet at speeds up to 100 times faster than existing broadband services.
article_snippet.sent: Although Google is only selling Google broadband service in a handful of U.S. cities so far, AT&T and Comcast are now offering options with comparable speeds in a few communities.