article_snippet.sent: Shoppers have been taking advantage of cheaper milk, vegetables and clothes as a result of the supermarket price wars and the falling price of oil.
article_snippet.sent: Consumers are taking to the shops as Consumers cash in on the falling prices of supermarket staples and clothes .
article_snippet.sent: Mike Watkins, head of retailer and business insight at data firm Nielsen told the Financial Times: 'Prices continue to fall across the retail industry and deflation is likely to be with us for the near future, which means shoppers are going to be able to stretch shoppers budgets further when shopping in store or online.'
highlights_snippet.sent: Shoppers are taking advantage of cheaper eggs, milk, cheese and meat .
  
highlights_snippet.sent: Bigger stores competing with rise of budget chains Aldi and Lidl on price .
  