article_snippet.sent: The Information Commissioner's Office (ICO) and the Telephone Preference Service (TPS) registered 801 concerns about the  company between January 2013 and July last year.
article_snippet.sent: Every complaint came from someone who was registered with the TPS and who had not given permission for the company to call them, ICO said.
article_snippet.sent: One elderly and deaf complainant said the callers left One elderly and deaf complainant in fear of answering the phone that One elderly and deaf complainant relied on to maintain contact with family.
article_snippet.sent: ICO ICO found that Direct Assist instructed ICO staff to deliberately use phone numbers from lists that included people on the TPS, even claiming that the calls were being made by someone else using the calls company name.
article_snippet.sent: ICO head of enforcement Steve Eckersley said: 'Direct Assist behaviour shows a blatant disregard for the law and the customers they tried to contact. '
article_snippet.sent: Even though the TPS contacted them 525 times to warn them about complaints being made them continued to market them services through unsolicited phone calls. '
highlights_snippet.sent: Firm plagued households offering people access to solicitors for claims .