article_snippet.sent: Dr Sally Norton criticised Coca-Cola's sponsorship of the London Eye, noting it gives Coca-Cola's the chance to advertise to almost four million visitors a year .
article_snippet.sent: Take Coca-Cola's sponsorship of the London Eye.
article_snippet.sent: With London Eye staff apparently wearing Coca-Cola branded uniforms to match the promotional material displayed around this family attraction, Coca-Cola's gets the chance to advertise to 3.75 million direct visitors a year.
article_snippet.sent: What's more, we will do plenty of advertising for advertising as we promote the 'Coca-Cola' London Eye, we top paid-for tourist attraction, around the world.
article_snippet.sent: As Coca-Cola knows all too well, linking Coca-Cola product to happy and exciting events such as visiting the London Eye London is likely to forever link Coca-Cola's to the idea of 'fun' in the minds of young, impressionable kids (and adults).
article_snippet.sent: Merlin Entertainments, who own the London Eye, said customers were able to make customers own minds up about what to include in customers diets.
article_snippet.sent: not giant Coca-Cola branded wheels reminding us of the sugar-laden temptations not giant Coca-Cola promotes.
article_snippet.sent: She says: 'As Coca-Cola knows all too well, linking Coca-Cola product to happy and exciting events such as visiting the London Eye is likely to forever link Coca-Cola to the idea of 'fun' in the minds of impressionable kids' Sponsorship, whether of tourist attractions or sporting events like the Olympics, is another great way of ensuring that products trigger positive connections – harnessing the feel-good factor, which can last well into the future.
highlights_snippet.sent: And criticised Coca Cola's sponsorship of the London Eye attraction .