In 2010 he was approached by Gaga 's stylist Nicola Formichetti about creating a dress made of cuts of raw beef for the 2010 MTV Video Music Awards . Fernandez agreed , and went to his local butcher and asked what the best cut of meat would be for such a project , and the butcher told him flank steak . Fernandez purchased 40 pounds . He and a collaborative assistant made up the design as they went along , seeing which cuts would best fit which areas , as " there is not much plan you can do with such an organic material . " The dress took two days to complete , and Gaga had to be stitched into it backstage
2010 MTV Video Music Awards
2010 MTV Video Music Awards
Franc Fernandez