Google , Bing , Yahoo and Ask.com all place the phone number and website details of the National Suicide Prevention Lifeline as the reserved first result for when one enters keywords related to suicide , such as " How to tie a noose " and " I want to die . " In April 2017 , the musician and Hip Hop artist Logic released a song featuring Alessia Cara and Khalid for his third album '' Everybody '' titled " 1-800-273-8255 " , the number used for The National Suicide Prevention Hotline . On the day of the song release , the lifeline received one of its highest daily call volumes . It was made to bring awareness to the hotline and to the problems associated with suicide . After being featured on the 2017 MTV Video Music Awards , it increased the calls to the hotline by 50 % that night . On the day of the song release , " Lifeline 's Facebook page saw 3 times its usual traffic " and Lifeline 's " website saw a 17 % increase in users in May 2017 over the previous month . " Many of the callers to several crisis centers have mentioned Logic 's song , and a third of those callers were struggling with suicidal thoughts
2017 MTV Video Music Awards
2017 MTV Video Music Awards
National Suicide Prevention Lifeline