The song was used as part of Apple Inc. 's iPod iTunes advertisement campaign . Coldplay performed the song live for the first time at the 2008 MTV Movie Awards . It has since gone on to make many media appearances , including being featured throughout the episode " A Person of Interest " from the paranormal drama '' Medium '' , as a song played on the radio in the episode " We 're Not in Kansas Anymore " from the teen drama '' 90210 '' , used as bumper music on Bill Bennett 's " Morning in America " radio talk show , and on the international soundtrack to the Brazilian soap opera '' A Favorita '' which helped push " Viva la Vida " up the charts in Brazil , where the telenovela had been shown . In 2009 , Solange Knowles covered the song . Lady Gaga also covered the song for BBC Radio 1 . A live version of the song appeared on Coldplay 's 2009 live album '' LeftRightLeftRightLeft '' . Pet Shop Boys also performed the song live on their 2009 Pandemonium Tour and the song appeared on their Christmas EP . It was also used in an episode entitled " Million Dollar Maybe " of '' The Simpsons '' . The song was covered in the seventh series of '' The X Factor '' by the boyband One Direction in 2010
2008 MTV Movie Awards
2008 MTV Movie Awards
Viva la Vida