In a staged publicity stunt at the 2009 MTV Movie Awards , Baron Cohen appeared as Brüno to present the award for Best Male Performer . Dressed as a winged angel wearing a jockstrap and white go-go boots , he was suspended on wires and flew over the audience towards the stage , but fell and landed on rapper Eminem , with his head in Eminem 's lap and his buttocks in front of Eminem 's face . Eminem shouted , " Are you fucking serious ? " and , " Get this motherfucker off me ! " , Eminem and his entourage then walked out of the show and did not return . It was later revealed that Eminem and Baron Cohen had staged the incident , rehearsing it beforehand to make sure it went off without a hitch , and leaving Eminem laughing to himself in his hotel room about how the crowd was easily fooled
2009 MTV Movie Awards
2009 MTV Movie Awards
Brüno