He married in 1944 , and with his wife Eileen set up his own music publishing company , the Edward Kassner Music Co. Ltd . He wrote songs under the name '' ' Eddie Cassen ' '' , and had his first success in 1946 as co-writer of Vera Lynn 's hit recording of " How Lucky You Are " . By the early 1950s , he had acquired rights to songs recorded by many leading singers of the day including Frank Sinatra , Perry Como , Nat King Cole , and The Inkspots , and opened an office in New York City in 1951 . He expanded the business by acquiring several other publishing companies , including Broadway Music Corp. which held the rights to a number of pop standards including " You Made Me Love You " , " I 'll Be With You In Apple Blossom Time " and " Take Me Out To The Ball Game " . He also bought , for $ 250 , the rights to the song " Rock Around The Clock " , which became one of the most recorded songs of all time and reportedly sold over 170 million copies . In 1955 , he and his business partners formed President Records in New York , but it had little success and was amalgamated into a larger company by 1961 . He then formed another company , Seville Records , which had hits with " Shout ! Shout ! ( Knock Yourself Out ) " by Ernie Maresca and " Bobby 's Girl " by Marcie Blane , but failed to capitalise on its early successes . He decided to reactivate the President label , partly inspired by the memory of John F. Kennedy after his assassination . Soon afterwards , in 1964 , his London office acquired a management and publishing deal with a new group , The Kinks , who had a string of successful releases in both the UK and US starting with " You Really Got Me " . With the British Invasion , Kassner decided to prioritise his activities in the UK , and launched the President label in Britain in 1966 . The label 's early successes were " Bye Bye Baby " and " The Best Part of Breaking Up " by The Symbols , a London band , and " I Feel Love Comin ' On " by Felice Taylor . In 1968 the company had greater success with " Baby , Come Back " by The Equals , a UK no. 1 which also made the US chart and was followed up by a string of hits for the group in the UK . The company also set up a subsidiary label , Jay Boy , for releasing US singles on the TK and other labels in the UK , and had a series of hits in the 1970s with recordings by George McCrae and KC and the Sunshine Band . From the 1980s onwards , Kassner 's company had particular success through its association with Rick Wakeman . In 1987 Edward Kassner signed up a young English band leader , Graham Dalby and his band The Grahamophones . Four albums followed plus a Children in Need single on the President label . One of the published songs by Dalby was used as the title of a BBC 2 documentary '' I 'd Sooner Be A Crooner '' in 1988
his assassination
Assassination of John F. Kennedy
Edward Kassner