In response to major natural disasters , Apple provides the facility for donations to be made through iTunes Store . Unlike other iTunes purchases , donations made to charitable organisations through this system are not subject to the 30 % handling fee Apple usually charges . iTunes donation pages were set up following the 2010 Haiti earthquake , the 2011 Japanese earthquake and ensuing tsunami , and 2012 's Hurricane Sandy . In all of these cases , donations were redirected to the Red Cross
2010 Haiti earthquake
2010 Haiti earthquake
ITunes Store