He was a speechwriter under both presidents , helping Roosevelt with his speeches from his days as governor . Rosenman was responsible for the term " New Deal " , a phrase in the conclusion of FDR 's acceptance speech at the 1932 Democratic National Convention . While he was not heavily involved in speechwriting during Roosevelt 's first term , he started traveling to Washington to help out with important talks during the 1936 campaign and was a key speech aide for the remainder of Roosevelt 's life . He officially joined the White House after ill health forced him to have to choose between his judicial work and his presidential work
1932 Democratic National Convention
1932 Democratic National Convention
Samuel Rosenman