Tourism in modern-day Greece started to flourish in the 1960s and 1970s , in what became known as mass tourism . During that time , large-scale construction projects for hotels and other such facilities were undertaken , and the country saw an increase in international tourists over the years . International events such as the 2004 Summer Olympic Games and the Eurovision Song Contest 2006 , both held in Athens , greatly helped to boost tourism in the country , while large-scale nationally funded cultural infrastructure such as the New Acropolis Museum also contributed to the flow of tourists in the country . Thessaloniki was the European Youth capital in 2014
Eurovision Song Contest 2006
Eurovision Song Contest 2006
Tourism in Greece