He was the head of EMI 's Columbia label for many of the label 's most successful years . He was also a much sought-after lyricist , sometimes writing under the pen-name David West , responsible for co-writing songs that included " My Thanks To You " ( music by Noel Gay ) and " Portrait of My Love " ( music by Cyril Ornadel ) , a hit for Matt Monro . In addition , he provided the English lyrics for " More " , ( the theme from the film '' Mondo Cane '' ) . Newell also wrote the English lyrics of Shirley Bassey 's 1961 number one hit " Reach for the Stars " , ( composed by Nini Oliviero and Riz Ortolani ) ; " This Is My Life " ( " La vita " , written by Antonio Amurri and Bruno Canfora ) ; " The Importance of Your Love " ( " Important C'est La Rose " , by Gilbert Bécaud ) ; " Born to sing " ( " Mourir sur scène " , by Dalida ) ; " Monday Morning Again " ( " Le lundi au soleil " , by Claude François ) and " Never , Never , Never " ( " Grande , Grande Grande " ) . He also wrote with the composer , Philip Green , the United Kingdom 's 1963 Eurovision Song Contest entry , " Say Wonderful Things " , recorded by Ronnie Carroll . The song was later recorded in the United States by Patti Page
Eurovision Song Contest
Eurovision Song Contest 1963
Norman Newell