The song was not promoted through an official music video , although Houston appeared at the 1996 MTV Movie Awards held at Walt Disney Studios , Burbank and performed " Why Does It Hurt So Bad " . The performance was directed and taped by Bruce Gowers and was later used as a promotional clip to accompany the song . The performance features Houston sitting on a chair , wearing a white outfit , and singing the song
1996 MTV Movie Awards
1996 MTV Movie Awards
Why Does It Hurt So Bad