The firm provides public relations and advertising services to clients , including multinational corporations and government agencies . It is primarily known for its crisis management services and political lobbying . It has won numerous awards from the public relations industry over the years for its work in high-profile crisis management , including the late 1990s Asian financial crisis , a 2002 extortion attempt against British company GlaxoSmithKline , and a response described as the " gold standard " for its crisis management of the 1982 Chicago Tylenol poisonings . Other high-profile crisis cases include the manufacturers of the Three Mile Island Nuclear Generating Station and Egypt following terrorist attacks on tourists in 1993 . At times it has also been the subject of protests and criticism for its use of smearing and doubt campaigns ( to undermine concerns about passive smoking for Philip Morris in the 1990s and anti-Google smear campaigning for Facebook in 2011 ) and its work for regimes facing severe human rights criticisms ( Argentina and Indonesia ) . The firm also works in corporate PR , public affairs , technology and healthcare communications , and brand marketing
Chicago Tylenol poisonings
Chicago Tylenol murders
Burson Cohn & Wolfe