The " Coma White " music video garnered considerable controversy . The MTV premiere of the video was delayed in the spring of 1999 due to the Columbine High School massacre , which the band was falsely accused of inspiring . The premiere was delayed again in the summer of that year due to the death of John F. Kennedy Jr . Manson issued a statement about the video through his publicist which MTV 's Rob Mancini said was an " attempt to nip any potential controversy in the bud . " In the statement , Manson said that the clip " enact s the ' Journey of Death . ' It was always intended to make people think of how they view and sometimes participate in these events . Little did I know that the tragedy at Columbine and the accidental death of JFK Jr. would follow . But it was telling to see the media shamelessly gorge itself on these events , which ultimately made my observations in the video even truer than I had originally imagined . " He added that the video was " in no way mockery " and " a tribute to men like Jesus Christ and JFK who have died at the hands of mankind 's unquenchable thirst for violence . " MTV 's senior vice president of programming and talent Tom Calderone said that he was comfortable airing the video alongside Manson 's statement , and the video premiered on the network on September 13 , 1999 after '' Total Request Live '' Carson Daly read the statement on air . It became one of the network 's most requested videos . NBC News ' Ree Hines and Anna Chan compared the controversy engendered by the clip to the controversy surrounding " Reverence " ( 1992 ) by The Jesus and Mary Chain , which featured the lyrics " I wan na die just like JFK / I wan na die on a sunny day / I wan na die just like JFK / I wan na die in the USA " ; " Reverence " became a top-ten hit in Britain despite being banned by a British television show . According to '' I Love Rock 'n' Roll ( Except When I Hate It ) : Extremely Important Stuff About the Songs and Bands You Love , Hate , Love to Hate , and Hate to Love '' by Brian Boone , by the time that the " Coma White " video was shown on MTV , " '' Mechanical Animals '' was no longer a top album that needed promotion . " Matthew Jacobs of '' HuffPost '' , in an article analyzing various cultural portrayals of Kennedy , deemed the video " tame " and " a touching tribute to a fallen legend " . Jonathan Barkan of Bloody Disgusting called the clip " a wonderful video that actually follows through with telling a full story . The addition of Rose McGowan ( '' Scream '' ) and Matthew McGrory ( '' House of 1000 Corpses '' ) is a very cool treat for horror fans " . The '' Dallas Observer '' Laura Mann ranked the " Coma White " clip fifth on her list of " The Ten Best Videos Banned By MTV " . She praised Twiggy Ramirez 's fashion in the video . Alona Wartofsky of '' The Washington Post '' said that the video was released " at a time when music videos seem to be looking beyond thrusting pelvises and jiggling booties for ways to be provocative , " noting the violence in the video for Limp Bizkit 's " Re-Arranged " ( 1999 ) , which was released around the same time as the clip for " Coma White "
Columbine High School massacre
Columbine High School massacre
Coma White