" Brian Writes a Bestseller " was broadcast on November 21 , 2010 , as a part of an animated television night on Fox , and was preceded by '' The Simpsons '' , and '' Family Guy '' creator and executive producer Seth MacFarlane 's spin-off , '' The Cleveland Show '' , and followed by an episode of '' American Dad ! '' . It was watched by 6.59 million viewers , according to Nielsen ratings , despite airing simultaneously with the '' 38th Annual American Music Awards '' on ABC , '' Undercover Boss '' on CBS and '' Sunday Night Football '' on NBC . The episode also acquired a 3.3 rating in the 18 – 49 demographic , beating '' American Dad ! '' and '' The Cleveland Show '' in addition to significantly edging out both shows in total viewership . The episode 's ratings decreased significantly from the previous week 's episode
38th Annual American Music Awards
American Music Awards of 2010
Brian Writes a Bestseller