A music video for the song was directed by Beyoncé , Ed Burke and Bill Kirstein and released through '' Beyoncé '' itself on December 13 , 2013 . It was shot at The Standard , High Line hotel , New York City in black-and-white using a slow motion technique and features various shots of the singer , who appears dressed in lingerie for most of the time . Many critics considered it to be one of the most erotic clips on the entire album and praised its filming technique . At the 2014 MTV Video Music Awards , Beyoncé performed " Rocket " during a medley consisting of songs from her fifth studio album . It was also a part of the setlist during The Formation World Tour ( 2016 )
2014 MTV Video Music Awards
2014 MTV Video Music Awards
Rocket (Beyoncé song)