On March 23 , 2012 , Peter Schlessel announced that FilmDistrict hired Christine Birch as President of Marketing as the company rebuilt its distribution team . She worked on '' The Help '' , '' Real Steel '' and '' War Horse '' when she was at DreamWorks . On April 12 , 2012 , Schlessel announced Jim Orr has joined FilmDistrict as the new President of Distribution . He held similar positions when he was at MGM and Paramount Pictures . At the 2012 Cannes Film Festival , FilmDistrict bought the U.S. rights for romantic thriller '' Dead Man Down '' and , from Intrepid Pictures , '' Oculus '' . On May 31 , 2012 , they have hired three new executives : Tracy Pollard ( Senior VP of Creative Advertising ) , Brad Goldberg ( Senior VP of Media ) , and Anna Baxter ( Senior VP of Digital Marketing ) . FilmDistrict also announced that Adrian Alperovich has been promoted from President of Acquisitions and Operations to COO . On June 25 , 2012 FilmDistrict announced they have hired Elissa Greer as Senior Vice President of Publicity
2012 Cannes Film Festival
2012 Cannes Film Festival
FilmDistrict