In 1971 , Ceballos served as president of New York NOW . She appeared in the April 30 , 1971 town hall debate entitled , '' A Dialogue on Women 's Liberation with Norman Mailer , Germaine Greer , Diana Trilling , Jacqueline Ceballos , Jill Johnston '' . The debate was recorded and released as D. A. Pennebaker 's 1979 documentary film '' Town Bloody Hall '' . During the debate , Ceballos made a case that women had the right and duty " to have a voice in changing the world that is changing them . " Angry about the image of women in media , Ceballos described the advertiser 's portrayal as " She gets an orgasm when she gets the shiny floor ! " Ceballos became NOW 's Eastern Regional Director in 1971 and served as its representative at the 1972 Democratic National Convention . She co-founded the Women 's Forum in 1974 and served as the organization 's first executive director . She later worked as a representative at the United Nations International Women 's Conference . Along with dozens of other prominent feminists , Ceballos helped found the National Women 's Political Caucus . In 1972 , she joined the '' Ms. '' campaign , “ We Have Had Abortions ” which called for an end to " archaic laws " limiting reproductive freedom , they encouraged women to share their stories and take action
1972 Democratic National Convention
1972 Democratic National Convention
Jacqueline Ceballos