In the 2008 Pacific-10 Conference Men 's Basketball Tournament , the Bruins defeated the USC Trojans , featuring O. J. Mayo , in the semi-finals . Both Mayo and Love were nominated to the All-Pac-10 tournament team . Later , Love guided UCLA to the regular season Pac-10 conference championship , the conference tournament championship , and a No. 1 seed in the 2008 NCAA Men 's Division I Basketball Tournament . Love helped the Bruins to the Final Four of the tournament , where they lost to the Memphis Tigers , whose season and tournament appearance , in turn , were later vacated . At the end of the 2007 – 08 regular season , Love was named consensus first-team All-American , Pac-10 Player of the Year , All-Pac-10 , and Pac-10 Freshman of the Year . He led the Bruins with 17.5 ppg , 10.6 rpg , and 23 double-doubles
2008 Pacific-10 Conference Men 's Basketball Tournament
2008 Pacific-10 Conference Men's Basketball Tournament
Kevin Love