In early 2008 , before the 80th Academy Awards , the NFB began a promotion campaign entitled " NFB at the Oscars " , commemorating the 12 awards and 70 nominations that NFB productions have received . To celebrate the nomination of '' Madame Tutli-Putli '' for Best Animated Short Film , the NFB announced that it would make the film freely available for viewing online , but with a caveat — each of the 23,287 frames had to first be unlocked , one by each visitor from a unique IP address . Once the entire film was unlocked , it was made available for viewing at CBC.ca
80th Academy Awards
80th Academy Awards
Madame Tutli-Putli