The music video , directed by Erik White and choreographed by Laurie Ann Gibson , takes place in a high school in California . JoJo is seen with friends in the yard , corridor and girls ' bathroom . She is also seen dancing with cheerleading girlfriends , including pictures hanging on the walls with her alleged ex-boyfriend . It received heavy rotation on MTV , Black Entertainment Television , VH1 , Disney Channel , Nickelodeon and The N ( which was where this video premiered ; specifically on April 16 , 2004 at 6:51 p.m. eastern ) . The video was nominated for Best New Artist at the 2004 MTV Video Music Awards , which made JoJo become the youngest MTV Video Music Award nominee . The video also retired on MTV 's '' Total Request Live '' after spending 50 days on the countdown , including two days at 1 , making her the youngest artist to both have a video retired and reach the summit of the chart
2004 MTV Video Music Awards
2004 MTV Video Music Awards
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