The '' Up All Night Tour '' , comprising 62 shows , was met with positivity both critically and commercially , with critics praising their singing abilities and stage presence , and with tickets selling out in minutes . A recording of a concert from the tour , '' Up All Night : The Live Tour '' , was released in May 2012 . In addition to the DVD topping the charts in twenty-five countries , its global sales had exceeded 1 million copies by August 2012 . One Direction 's first book to be licensed in America , '' Dare to Dream : Life as One Direction '' , published in the United States in May 2012 , topped '' The New York Times '' Best Seller list . In June 2012 , Nick Gatfield , the chairman and chief executive officer of Sony Music Entertainment UK , stated how he expects One Direction to represent a $ 100 million business empire over 2013 . Gatfield was quoted as saying , " What you might not know about One Direction is that they already represent a $ 50 million business and that 's a figure we expect to double next year " . In August 2012 , the group 's record sales exceeded 8 million singles , 3 million albums , and 1 million DVDs , and they performed " What Makes You Beautiful " at the 2012 Summer Olympics closing ceremony in London , which represented the handover to Rio de Janeiro as the host of the 2016 Summer Olympics . One Direction were the biggest winners of the 2012 MTV Video Music Awards winning their three nominations on 6 September 2012 , including Best New Artist
2012 Summer Olympics closing ceremony
2012 Summer Olympics closing ceremony
One Direction