In addition to working on several other feature films , Lee continued to direct television commercials for clients around the world . In 1999 , he was commissioned to produce a sixty-second commercial for Kingdom Holding Company controlled by Prince Al Waleed bin Talal , nephew of the Saudi Arabian King Abdullah . The production involved the use of over 50 helicopters for an 18-week reconnaissance and shoot at multiple locations around the world , followed by a massive three months in post-production . It cost over £ 4m to make , making it one of the most expensive to date . The prince 's unpopular comments on the September 11 attacks were one reason why it was withdrawn without ever being aired
September 11 attacks
September 11 attacks
Jim Lee (photographer)