Belgian singer Loïc Nottet rose to fame after finishing second in singing competition '' The Voice Belgique '' in 2014 . He then represented his country at the 2015 Eurovision Song Contest with his debut single " Rhythm Inside " , and achieved fourth place . The singer also participated in and won the sixth season of French television dance contest '' Danse avec les stars '' in the same year . For '' Selfocracy '' , Nottet 's debut studio album , he composed several songs by himself as he desired to have creative control over the record . He also collaborated with writer Army Morrey and producer Alexandre Germys on a great majority of the album 's material , which was recorded at the ICP and Synosound Studios in Brussels , Belgium , as well as at the Rooftop Studio in London , United Kingdom . When creating songs , Nottet would complete a basic instrumentation with his desired sounds , and then reach out to professional producers to " put the nail polish " in accordance to his vision . During an interview , the singer stated that this process took him a year and a half . The first song to be composed for '' Selfocracy '' was " Mud Blood " . The album was originally planned to be called '' The Reign of Selfocracy '' , but its title was shortened " at the last minute " . Nottet detailed : " To find the title of the album , I put together all its songs and realized that they were mostly a call for tolerance . I wanted to summarize the current society — which I believe is rather egocentric , narcissistic and selfish — in a single word . So I started from the word ' democracy ' and , as I did some Latin , I knew that ' cratia ' means power . I then looked for a word in English that meant ' myself ' and I got to " selfcracy " . And then a friend of mine who is British told me that if I had been British , too , I would have added an ' o ' because it sounds better . And that 's why I chose '' Selfocracy '' . " Prior to its official premiere , excerpts of '' Selfocracy '' had been leaked online . In February 2017 , an event was held at Éléphant Paname in Paris , France , where 30 people were given the chance to exclusively listen to unmastered mixes intended for the album . '' Selfocracy '' was ultimately released for digital download in various countries , as well as on CD in France on 31 March 2017 , although 24 March 2017 was originally announced as its release date . A vinyl was also made available on 15 September 2017 . All aforementioned releases were conducted by Sony Music Entertainment . Nottet originally envisioned the album 's accompanying cover artwork to solely consist of symbols but — due to the disagreement of Sony Music Entertainment — it ended featuring a shot of him . Unveiled on 1 March 2017 through social media , the artwork portrays Nottet in a dark setting , lying on the ground in front of a mirror and looking off in the far distance
2015 Eurovision Song Contest
Eurovision Song Contest 2015
Selfocracy