The psychology of narcissism - a modern epidemic

 "The lack of empathy, together with the constant need for praise and adulation makes the narcissist a scourge of the social world.  Those who interact with the narcissist must support the narcissist's fantasy of superiority.
 Since the narcissist thinks of himself as better than most other people, he often finds it only natural to exert control and power over those in his social circle.  Therefore, the best way is to
 we cope with the narcissist by avoiding them.

 The encouraged ideals we aspire to are the beautiful celebrity or the ultra-rich entrepreneur.  If we cannot achieve this, then we should at least be an attractive person, live in a big house, drive a nice car, have a high-status job and hang out with high-status people.  If we are led to believe that we must achieve these things in order to be considered successful, many of us are destined to feel ashamed.  To escape feelings of inadequate self, social media combined with the debt economy has made narcissistic shame avoidance easier than ever.

 Those who feel ashamed turn to social networks because through the profile we can easily create a new image of ourselves and thus replace the ugliness and failure that we feel inside."