Had a talk with my daughter that instagram is a filter/ marketing channel for OF and YouTube. Mostly to hack the limbic system of men and monetize. This not only affects men but other women's perception of fashion, what to wear, behavior etc. and to be very careful. It's very easy to be influenced to adopt the clothing style, behavior, looks and be unwittingly signaling what they are marketing. 
She asks how do I know. I know because I'm friends w/people minting money on OF/YouTube running this hack and minting money. It's more science, and you don't want to get caught up in that experiment tangentially unwittingly. 
I never imagined I'd be discussing behavior design this way and collateral damage with my daughter 16 years ago. It's gone way past a simple birds and bees discussion.