THORChain Marketing
@jpthor @ninerealms_cap 

The EASIEST way for @RujiraNetwork and all the dapps to take off is to create a referral link where BOTH the referrer, AND the person clicking the link get a benefit

I'm actually quite nervous that the designers haven't made this design an option

@markfromdenmar_ maybe you've got some Rujira insight on this?

Designs:
1) Only the Referrer Gets A Benefit
In this design it's motivating (initially) for the person referring links, and might work for generating marketing... until NOBODY actually clicks the link

And why would they?
What is the pitch here for the referrer...
"I you want to support me, please you my link I get a small kickback"

The creator has to basically guilt their audience into clicking the link... I've tried this with other products in the past, and it simply does not work

The creator will get burnt out and stop shilling the link because conversion will be dismal

The creator could just ignore any benefit and sell convenience...

"If you want to try out the platform I conveniently put the link below for you"

Again though, this doesn't convert that well because convenience clicks are just luck

2) Referrer AND User Benefit
As someone that's done affiliate marketing, I can tell you this is SO EASY to convert, ESPECIALLY if you believe in the product

Ask anybody shilling ref links and they'll tell you ALL DAY that they would GLADLY give up some of their earnings in order to offer a benefit that goes to the user

The creator has a pitch:
"Don't be a dummy.. use my link to save yourself some money. We both win. See you at the yacht party"

With higher conversions, creators will make more money, the users are happy and save some money, and this leads to more content/marketing/etc

In crypto we like flywheels... well this, is the affiliate marketing flywheel

Praying to God design number 2 can be implemented, otherwise it'll be a huge missed opportunity imo