Could not agree more on program involvement, Jake, likely falling under compliance umbrella.  Coaches aren’t equipped and have too much on their plate to get actively involved.  It starts with player education.  States could/should also get involved and enforce their athlete agent laws since many of the “NIL agents” I’ve run across don’t bother registering.  Also have to differentiate between 3rd party NIL marketing agreements and revenue sharing agreements negotiated directly with the school.  Lots of layers to the issue.