The Maha Kumbh Mela, the world's largest religious congregation, began in Uttar Pradesh's Prayagraj on January 13, 2025, with millions gathering for the first Shahi Snan (royal bath) on the occasion of Paush Purnima. The event, held after a gap of 144 years, marks a significant spiritual and cultural celebration at the confluence of the Ganga, Yamuna, and the mythological Saraswati rivers. By 8 a.m. on the first day, over 40 lakh devotees had taken a holy dip at the Triveni Sangam.

This 45-day-long Maha Kumbh is expected to draw more than 450 million (45 crore) devotees, including 1.5 million (15 lakh) foreign tourists. The event has been described as a unique blend of spirituality and technology, with Uttar Pradesh Chief Minister Yogi Adityanath highlighting the preparations that ensure both tradition and modernity are upheld.

“Our focus this year is on sanitation, security, and a digital Kumbh. This event is a reflection of Sanatan pride and showcases unity in diversity,” said Adityanath. Prime Minister Narendra Modi extended his wishes, calling the Maha Kumbh a sacred confluence of faith, devotion, and culture.

The Maha Kumbh is not only a spiritual event but also an economic driver for Uttar Pradesh. Officials estimate a government revenue boost of $3-4 billion (₹25,000 crore) and a ₹2 trillion economic spinoff, benefiting self-help groups, artisans, hoteliers, and local vendors. Major brands such as Dabur, ITC, and Mother Dairy are projected to invest ₹3,000 crore during the event.

The state has allocated ₹6,900 crore across 549 projects to improve infrastructure and sanitation for the event. These include new roads, bridges, and enhanced connectivity, further solidifying Prayagraj’s role as a spiritual hub. The success of the 2019 Kumbh, which drew 24 crore devotees, has set high expectations for this year’s event.

The event features extensive safety measures, including the deployment of underwater drones, AI-enabled cameras, and remote life-saving buoys. Security teams from the PAC, NDRF, and SDRF have been stationed on over 700 flagged boats.

#MahaKumbh2025