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Title: Dated....But the first half had some real pearls of wisdom
Review: This is a book that generally speaks to a "senior manager" who is capable of steering company culture but I truly believe anyone can change the culture in their own space. The book did a great job of emphasizing the importance of never standing still and the constant need for change. Yes, not new information but to hear it and see examples is important to your organization's growth. Many great examples of real companies competing from less advantageous positions and ultimately outperforming their competition. Again, the first half is very valuable. I struggled to find more value in the second half of the book. In summary, a very good book to help you evaluate your own competitive standing and help you adjust to succeed in the future.
