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Title: Awesome Book
Review: To put it briefly this is an invaluable book to understanding many of our behaviors relating to influence but it is written in a way that keeps you completely engrossed in it, nothing dry here. I agree with so many of the reviews here on this book. It is just excellent and if I were to have kids this would be something they would have to read. Having your wife read it is a good way to get her to stop buying thousand dollar canvas bags from Louis Vuitton also... CANVAS ..sheesh they should be laughing :-)
