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Title: On the mark!
Review: I've been involved in Direct sales for over 20 years and this book sheds some specific insights on why people do what they do,and why stellar sales champions unconsciously do some of the things they do. There is nothing wrong with purposeful betterment of ones ability to communicate or influence- as long as one's intent is to truly benefit the buyer. As a matter of fact, if you believe you have a product that people will greatly benefit from and you don't try to help them get it- you aren't sincere. It did seem that the author's view seemed to be somewhat jaundiced towards salesperson's motives as a whole. Nontheless, a Fascinating Read!
