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Title: Unreadable
Review: This book was once thought to be the new rival to Michael Porter's books. Porter talked about sustainable competitive advantage and D'Aveni countered that nothing is really sustainable. I don't have any problem with the gist of the argument, but the book is largely unreadable for another reason. It is an orgy of charts and tables and confusing terminology. The author doesn't really try to build on exiting work. He wants to reinvent everything. When the book was written in the mid-90s, management consultants' fancy charts and diagram were in their zenith. So the author tries to awe the reader and runs with it as far as possible. The result is largely unreadable. I would say four stars for actual content and one for style. The book is now 15 years old, so it is not worth more than two stars.
