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Title: This book never gets old
Review: I have recommended this book to every young creative person I have ever worked with or mentored. Sadly most of them were unable to read it as it was long out of print.NOT ANYMORE!This brilliant book reads like a draft of the script for the first series of Mad Men. Which should come as no surprise given Jerry Della Femina was a Mad Ave man of Draperesque renown. I think he may even have consulted on the show.A brilliant book, which is worth reading if only for the story behind the title.
