Here is a review left by a customer on a product. Would you say he was satisfied or dissatisfied?
Title: A book long magazine article: no code but no substance
Review: The Amazon.com review of this book (see above) says "are you personally more interested in strategic applications and general overviews than mind-numbing equations and printouts of code?". A good general overview does not have to contain printouts of code and mind-numbing equations, but it does have more substance and conceptual information than this "business week" like book long article. That's the point. The contents of this book would be fine for a business magazine article but not for a book. Too much prose and at the end not even an intelligent reader can make sense of what is really feasible with this technology and how it can be approached. There are much better general data mining books in the market, books without codes and weird equations for the mathematical illiterate, but with strong conceptual explanations and fundations. See, for instance, "Data Mining" by Pieter Adriaans for a much better book.
