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Title: A must for grassroots managers
Review: This wonderful publication provides unique insight to how to start, run and grow a grassroots program for a corporation or association. Each chapter is written by a different practitioner that gives a special perspective on how grassroots works and how they have made it successful in their company or association. There is nothing else like this on the market. If you are thinking of starting a grassroots program for your corporation or association you need to start by reading this book!
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