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Title: Unprofessional and patronizing
Review: While I'm not the most prolific or most experienced writer, I am familiar enough with the field to not be talked down to like a 6th grader in a father-son chat. While the authors attempts to be "chumy" with the reader, they really do no more than patronize and make apparent their academic lack. There were no new ideas presented here--even for a beginning text, I would recommend looking elsewhere for a better basic understanding of the guidelines that will help your work work.
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