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Title: "A Dour, Hectoring Treatise..."
Review: "A Dour, Hectoring Treatise..." says the reviewer from Publsihers Weekly. It is an entirely just criticism, as this is possibly the most downbeat book on achieving business success that I've ever read. While the premise is intriguing, the actual substance of the book is pretty thin. Yes, we know that details are important and that the little things do matter. Yet, the author's idea of good business practice seems to be to obsessively micromanage every aspect of your business and of your employees' behavior. Do yourself a favor and read anything by Seth Godin, instead of this condescending drivel. Seth says, "Stop trying to be perfect and start being remarkable." I couldn't agree more.
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