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Title: Can't Buy My Love
Review: This book is a critical review of the approach advertisers use to promote their products. The author presents the attractive messages provided, and then goes on to describe the intended and actual effect of product use. A crucial conclusion provided in each chapter is the potential addiction of adopting the various services offered with the purchase of each product. This book is of great value to the individual reader as well as to college-level students, in that it provides a healthy approach to critically reviewing items considered for purchase. Readers are thus enabled to make consumer expenditures in terms of informed judgments, rather than from momentary impulses.
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