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Title: This is a tremendous resource
Review: Bill Lee has done a wonderful job in explaining the in's and out's of gross profit margin, a concept too often misunderstood not only by salespeople and their managers, but also by many owners of businesses today. He writes clearly and engagingly. Each page is packed with timely and insightful information that can help any business improve its bottom line. A great job with a subject that in other hands can be downright tedious.
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