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Title: Very Basic
Review: I just read this book but skipped a lot of it. It's very basic and doesn't get into depth on any one subject. It covers customer targeting, marketing, basic HTML, basic search engine info, etc. If you know nothing about web sites and nothing about business, it might be worth checking it out at the library but I wouldn't pay for the book. Just when you get some information on a subject, the author moves on to something else. A book with a wide scope should be much longer than this so it can flesh out some of the details.
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