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Title: What a bunch of fluff!
Review: Read this book only if you want to build a kindler, gentler Web community. The style of the writing of this book was so chummy and "we are just women who want to share nice things and we don't know much about that technical man-stuff." Yuk! If there was any real content to this book, I couldn't find it. I am building a business community on my Web-site but this book focues on social communities. Social communities certainly are valid, but I need something professional, not fluffy. Also, it totally ignored the technical tools I need to build the discussion boards and chat rooms.
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