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Title: Solid History, Insightful Analysis
Review: This is an excellent history of the last decade of operation of a once proud company and the man who tried to save it. It presents company president James Nance as a talented executive whose strategies were constantly thwarted by fast moving events beyond his control.It provides an excellent analysis of the trends in the market that the after World War II, the problems faced by the independent auto manufacturers, and the variety of responses their respective company presidents made.The author does an excellent job of tracing the decision making process by company executives and their board of directors despite the fact that company records were burned shortly after the band was dropped.
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