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Title: so and so
Review: The author "gets" eBay. Unfortunately, he was not granted interviews or access to eBay people. As a result, the book is little more than a collection of articles from the Industry Standard, Fast Company abd the like. Furthermore, the book covers eBay until December 1999 or Q1 2001 at most. Back then, it looked like Yahoo! had a business model, remember? And yes, the author contemplates the possibility of a Yahoo! takeover (which was possible) and even the ridiculous idea that eBay should perhaps create its own "portal" in order to grow... Not worth the money. Buy "The Perfect Store" by Adam Cohen instead.
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