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Title: charity case
Review: Yuk! This over-blown string of apochryphal-sounding anecdotes about the Newman's Own empire is the literaray equivalent of Newman's notorious movie bomb "The Silver Chalice." If you ever thought you liked Paul Newman on the screen, do yourself a favor and skip this unfunny account of how he and his equally smug and self-satisfied beer-drinking buddy pal A.E. Hoetchner made the world safe for salad scarfers. What might have made a quirky magazine article has been stretched to the point of tedium, padded with phony-sounding letters from customers, comic strips featuring celebrity dressing gags with, of course, the renegade food manufacturers thumbing their nose at the establishment at every turn. Lettuce hope that any profits this vanity project generates are donated to charity, too--meager though they'll probably be.
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