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Title: Lacking Specific Content
Review: This publication is basically a general marketing digest/workbook derived from various sources. There are only a few paragraphs that relate to Home Care Agencies and/or Elder Care Agencies; this was very dissapointing to me. I expected more.A person could put the title, "Marketing Strategies for _________"; fill in the blank to anything they want, change a few paragraphs to match the title, and whamo! -- a brand new book. That's what this "book" appeared to be.
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