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Title: Trend Blah-ing
Review: This book is chock full of glib prognostications like robots will be introduced to us within the next decade, the government will not control the Internet, and the awkwardly worded "the end of privacy leads to us becoming a paranoid people." Really? Yet Laermer doesn't mention anything about terrorism. He also doesn't mention that he didn't foresee the dot com bust. His PR business was made up mostly of Internet companies. When they went belly up, Laermer's busines dried up. Talk about not Trendspotting. And it raises an important question: Why should you believe a word of what this guy says?In his book Laermer implores us "to think like the Jetsons." I guess that makes sense: it was fiction, too.
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