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Title: ONLY THINKING WE'RE #1 DOESN'T COUNT!
Review: It all comes down to innovation.This book is a wake-up call for America to get back into the ideabusiness before it's too late.We've become the "United Markets of America" where the quick money ofdistribution, marketing, and finance garners more importance than thehard work of R&D.;There's another book out there ("Cult of the Mouse"), written by aex-creative head at Disney, that offers a similarly insightful andengaging read, but goes on to suggest ways to fix the problem.Hopefully, such books can act as a GPS in helping us negotiate theparadigm shifts brought on by globalization.
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