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Title: Much ado about nothing
Review: "Crossing the Chasm" is essentially about crossing a 'chasm' in the Technology Adoption Lifecycle.There is, however, a major flaw with this idea. The Technology Adoption Lifecycle is a normal distribution and there are no chasms in normal distributions -- it is against the very definition of normal distributions.Notwithstanding, I do think the author was before his time. If you graph the phenomenon he is talking about, it seems very similar to the Gartner Hype Cycle, and how to get you and your product through the Trough of Disillusionment.Even Rogers in the fifth edition of his book, Diffusion of Innovations, denies the chasm suggestion.If you are interested in technology adoption, give this one a miss.
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