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Title: Full Disclosure Required
Review: Regardless of the content of the book, which might be well worth the purchase, please note that Rashid N. Khan is founder and CEO of Ultimus apparently a player in the BPM field. Now the prior reviewer either didn't know that or perhaps found this irrelevant. If the CEO of Ford professed to identify all the best in class for SUV's you might anticipate he would be pointing out features found in his own product line even if sub-consciously, because if he believes in what he says.. he builds them that way.(...)His book may well provide his target market with information, I just choose to read from a disinterested 3rd party for this information. "BPM the Third Wave" is a bit higher level look at BPM but they have no products to offer.
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