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Title: Useful Insights about Growth Options
Review: The authors have focused on one type of real options - growth options - and written a useful book on the topic. They take a high-level strategy view of the topic and do not cover the actual pricing of growth options. However, such options represent the majority of the value of most technology and startup companies. As a result, focusing on growth options can provide useful insights for managers and break through some of the short-sighted management fads (such as Stern Stewart & Company's Economic Value Added (EVA) metric) which focus on short-term profits at the expense of long-term value creation.
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