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Title: Timelessnes of a unique wisdom and craft
Review: My initial contact with Bettger's wisdom was some 27 years ago through an audiotape version of his book. Now, I've been reacquainted with the man through his book. What a timeless nugget of wisdom! This book,in its virtuous compactness, has turned out to be The BEST book from which I've learned much that is priceless in effective communications (sales). In fact, it is so priceless to me that it has become a constant companion, occupying an enviable corner of my briefcase. I recommend this book very, very highly to any serious-minded sales/communications apprentice, anywhere, anytime. Read, re-read, internalize, practice, and watch the positive results materialize, inexorably!! Things (generations, perceptions and culture) may change, yet there appears to be a constant theme and thread common to them all. This book, in my opinion, transcends those boundaries...
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