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Title: One of the "Building Blocks" of Professional Selling
Review: Frank Bettger's lessons in successful selling have long since passed the test of time. Whenever I'm asked "What else should I read?" in one of my sales training seminars, I always tell them that no sales training library is complete without a well-worn copy of Frank Bettger's "How I Raised Myself from Failure to Success in Selling" - especially with young and/or new salespeople!Note:You may have noticed that all of my book reviews carry "5 Star" ratings (*****). But that's not the sign of a "soft reviewer." I only review books to which I can honestly give a a "5 Star" rating. You may assume, therefore, that any sales training/self improvement book without my "5 Star" rating is either less than "5 Star," or I simply haven't gotten to it yet . . . and there are certainly plenty of those!"
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