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Title: I *used* to be a Mitchells customer
Review: My family shopped at Mitchells for many, many years, beginning in the 1960s. We were loyal customers - spent a lot of money at Mitchells (which once was called Ed Mitchells) - and loved shopping there.THEN, this customer-hugging family business owner changed his inventory and GREATLY raised his prices. Effectively snubbing his loyal customers of many years. It has become a joke for anyone who is not a CEO at Fortune 500 company to shop there.Granted, I have not read the book but my feeling is it is really ironic that this man would have the gall to write a book like this. Ironic and insulting.
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