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Title: the writer has never been a CEO!!
Review: This book is complete nonsense. The author (apart from being a self employed CEO) has never been higher than a marketing director for a company, and it shows! His advice is pure opinion with no examples or case studies. This book is lazy and should be called ' how to play office politics'. No wonder he has no company CEO's to endorse this book, just a bunch of his friends to nod along. Its lazy and probably written over a few drinks one night at his countryclub.For example, in one chapter you are given a reading list of books to buy. Recommending we read the bible, C.S. Lewis and anything by authors.... REALLY! REALLY! We have purchased this rambling nonsense so that he in return can tell us to read other books, two beginning the most widely read books on the planet... Lazy.
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