Negative Positive
Title: why CRM doesn't work
Review: Brilliant book, I recently purchased the book to help annalize why our CRM program doesn't work. The reasons are in the book time have changed so treat your customers accoriding to the changes. Our sales have increased since we have changee the mindset of the sales and marketing staff. I am currently on page 100, I can't wait too read the rest of the book.
Is the review positive or negative? 