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Title: Love this color
Review: I use this product to put just a streak of color at the front of my hair. I don't bleach beforehand, but even with my naturally dark brown hair this product gives a magenta highlight that especially stands out in the sun. It turns the water bright pink the first time I shower, but after that it doesn't bleed on pillows or clothing or anything. It's more reddish than purple, so if you're wanting a strong purple color go with another dye. I love this color and will buy again.
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