Negative Positive
Title: 2001 is ancient for an Internet Business Plan Book
Review: The book, Internet Business Plan, by Robert Weinberg, has all the merits of an excellent Business Plan book.For the internet, it is lacking. The book is dated 2001 and that is extremely dated for use for an Internet business. The appendix references AltaVista as a search engine...There is one good story of an un-successful story with DCG in chapter 10 that has tips you can learn from. There is a success story of a company that started in the late 1970's and then went online in the 1990's, which is not relative to most internet businesses today. The Appendix has an example of a fish and condiments business and a "doohickie" business both, bricks and clicks companies, not a purely internet based companies.The standard set of forms are included. Nothing internet specific. The simple executive summary on pages 108-110 are probably the most valuable pages in the book.Good Luck!Professor Click
Is the review positive or negative? 