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Title: This was fun to read...
Review: I really enjoy Seth Godin's way of writing. His books have always kept me turning the pages...And even opening up boxes. I know this is a business book, and heaven forbid we have fun with it, but All Marketers Are Liars is extremely fun to read. It's easy to digest, it has very clear points and you do not need a translator to decode the messages. A very good marketing resource!
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