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Title: I'd like the world to buy a coke
Review: I'd Like The World To Buy a Coke is the story of how Coca-Cola became one of the world's leading brands. The story follows Goizueta's life on the way to success of becoming one of the best CEOs in the world.Personally I learned a lot from that book, it clearly showed Goizueta's way to success, and how he managed to pull Coke company to the top. I also learned some of the famous quotes that he used while he was a CEO like, "It's better to be the head of the mouse then the tail of the lion," or "The fish only gets hooked when he opens his mouth."
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