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Title: EXCELLENT BOOK!
Review: This is an oldie but goodie. I purchased 'Successful Telemarketing' as a reminder and refresher to what I have already known. I guess when I purchased this book I was in a place where most marketing people get sometimes when your just in a rut. This book will bring you back with a sense of purpose again. Those who are just starting out in the marketing field--welcome--this is the perfect first step--keep it in your library for future reference.
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