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Title: Horrible
Review: Don't bother with this book, thankfully I only borrowed it from the library intending to use it as a source for an MBA paper on the online book industry. I ended up using zero material in my paper. Most of the sentences aren't complete sentences ... factual errors abound. If Jeff Bezos chose Seattle because Ingram Book Company is there (as Saunders claims) he made a mistake because they're not ... Amazon.com was NOT the first bookseller on the web ... bol.com is not Borders ... the dates for B&N's planned takeover of Ingram are wrong. Who knows what other mistakes there are because I put it down at that point so I didn't mistakenly use any of her "facts" in my paper. Saunders should have done at least some research to make the book factual and interesting and her editor should have caught the fact that she was clueless. If your 6th grader or below is writing a paper, it could be ok because the book because is at that reading level ... if you're older than that don't bother.
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