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Title: Not very useful
Review: Talk about "repurposing;" I didn't feel there was anything in this book that couldn't be interepreted from a sophmore level marketing class. The number of glowing reviews led me to purchase this book and, after reading it cover to cover, still haven't found anything particularly useful or new. Even the examples on the disk were poorly formatted and not particularly complete or relevant to Internet marketing per se. Nice cover but that's about it.
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