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Title: Selling What? Definitely a pre "dot-bomb" book!
Review: There are better books out there. This covers all the same basics that everyone else has, but there is nothing special here. Who are these "pioneering experts in the field" (quote from the back cover) who are unheard of in the Affiliate Manager community? Note that both of their companies (and affiliate programs) are dot-gone. Can you trust authors who actually think (no offense Mr. Bezos) that Amazon.com created this idea, when there are documented examples of programs running years before? Just examples of gross issues that detract from the "expert" value I need in an author before I will accept them as credible.Dan Gray's book is a bit dated, but is better, and Shawn Collins' book gives a great perspective. Shawn is still managing one of the best run programs out there. Buy either of these books first.
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