Negative Positive
Title: Not that useful
Review: Although this book is considered as a standard introductory textbook for data mining classes, in my view it has limited scope. Key issues such as the logic (and perhaps some theory) behind classification and clustering techniques is not presented thoroughly, while there is an extended presentation of association analysis. This is in line with the research interests of the authors of course ( at least that is what I concluded by viewing the reference lists at the end of the chapters - the authors have published extensively in this field). The problem is that association rules are reported by other sources to be less useful than newest algorithms such as collaborative filtering. No coverage on regression exists in the book as well. So in overall I believe there are more useful books to introduce someone on this very interesting and fun field!
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