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Title: BORING at the very best
Review: I really was expecting an Andy Grove's "only the paranoid survive" and was dissappointed that it was so dry and internal looking , with all the PR fluff and lack of personal perspective.Too narrative ...not enough focus on the external environment, what the market was doing at all those moments, how competitors tried to react, all the decisions and factors considered at various inflection points etc...Just a bunch of PR. Personally its a shame since its THE greatest success story ever, yet it lacks any juice for the million Dell fans. If the entire company functions like this with strong internal focus and execution I doubt this army of parochial worker ants , as successful as they have been, will be able to survive the impending sea of change he talks of in his book.
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