You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product?
Review title: Another Westener "Saves the World" and Goes Home
Product review: If I see another article or story about a Westener or European who goes over for a limited time to a "struggling country" of one that their country has destroyed and then returns to all of the advantages of his home but thinks that he or she has or is "billed" as having "saved the world of these poor, poor people," I will be sick.And here we go. A whole book.
