You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product?
Review title: Sales expert hits the potty market
Product review: I don't trust this author because of all the bad press over his other books. Picked this up in a bookstore and it looks like any other toilet training book. I'll go for an author with more experience in childrearing issues just to be safe.
