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Review title: An invaluable guide for would-be creatives
Product review: I am a fiction writer who also wants to write ad copy. I got this book on the recommendation of a professional copywriter and have been glad I did ever since. The book offers sage advice, a comforting hand, and many amusing anecdotes from both Ms. Paetro (herself an advertising professional) and several of the industry's stars.It has informed and inspired me. It has answered questions that troubled me and others I didn't even know I had. It even includes an address to contact Ms. Paetro at for advice-something I've done a couple times.If you want to get into advertising, I highly recommend this book.
