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Review title: If you work at your writing but it doesn't get better, read this slender book.
Product review: You can be highly literate, and know good writing from bad, and hate your own writing and not know why. This book explains what teachers you had decades ago never managed to tell you about what makes language nice, and clear, for your readers. The title of the book, "Style", is not about popularity. It's about readability. This was an important book for me.
