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Review title: Filled with Lots Great Ideas!
Product review: There are lots of really great marketing ideas in this book. To implement them is a different story. You have to have a big imagination, plus lots of creativity to emulate the super successes found in the book.I noticed that many of the other reviews seem to think that Seth is going to give them a step-by-step system how to turn their idea into an idea virus. Reading this book with that expectation you are going to be let down.Every situation is different. You have to connect the dots. You have to apply the ideas in this book, it to make it work for you. You get the idea. (No pun intended)Zev Saftlas, Author of Motivation That Works: How to Get Motivated and Stay Motivated
