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Review title: Great!
Product review: This book is great at teaching you how to elicit people's values (ie, what they want, and how they know when they get it). This allows you to much better understand people with whom you are dealing, and gives you the power to please and connect with them in ways that most people would miss. The techniques are simple, involving asking a number of targeted questions. The best thing about the book is that it includes many examples, so you can really "observe" the techniques working.
