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Review title: truth in advertising?
Product review: There's an old adage, "He who has the gold, makes the rules."A point that no one who has reviewed this book has proffered, is that Shugart OWNS the business that publishes his book and price listings as well as buys, sells, and trades vintage watches that are listed in his 'Price Guide'. As a serious collector, things like overall condition for watch cases, dials, movements, etc. are, in my experience, VERY subjective, whether he defines the parameters or not. Just ask anyone who has purchased a vintage watch on Ebay and returned it because the condition was not as it was described. As for new price listings, I have to take their word that there are, I believe they claim, '10,000' new prices for the 2003 edition. But, are these prices based upon a true market value, or some nebulous value that Shugart's elected to publish?
