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Review title: Excellent For The Short Sale
Product review: This book targets the person who can close a sale in 1-3 calls.It's not for the rep who makes 50 calls a week and goes on outside appointments. That's an entirely different approach, and this type of selling would not work for you. If you make 100+ cold calls a day and can close your product either on the inital call or within a couple of weeks, this book will be perfect for you. Brokers, People who sell advertising, web sites, radio commercials would benefit from a book like this.It's definetly geared for the short cycle close. If that's whay your situation is, buy the book, it won't dissapoint.
