You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product?
Review title: Great CEO Tool!
Product review: Great interpretation of an ancient philosphy for CEOs. Instead of these airy philosophical renderings that we see in many management books today, the author shows his experience with the thousands of CEOs he's coached over the years. I could apply it directly to my executive team. This translation allows specific business practice so it can be applied for bottom line impact without having to waste time intellecualizing it.
