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Review title: A pragmatic book full of do it now advice
Product review: Marketing Your Small Business for BIG Profits. This is a simple, skinny and pragmatic book full of do it now advice. Written for a small business audience, there is still very good advice for the tech industry, which tends to view marketing in a simplistic and out of date fashion. ( And we are supposed to be such "smart" guys in this industry. )So how is marketing really working for you? ) His appendices are worth the price of the book, such as "The top 5 most powerful headline formulas. EG No 1. How to Headlines----->How to pay less taxes and keep more money for yourself.
