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Review title: But How Do You Get Your CEO To Read It ?
Product review: Well written, enjoyable with a real message. Just about everyone I know has done Myers-Briggs or some form of self-analysis and not one of them has an understanding of anyone else's profile within their immediate work team. If the only good thing to come out of this book was cross sharing to help internal communication that would be enough but Leoncioni gives lots more. The character of Jamie is a bit scary and perhaps the reader is meant to identify with him (in part) in the early stages of the book and then drift away later. In a nutshell, my problem is that any form of cultural change starts from the very top of the tree and your CEO will need to both read the book and commit to actually applying it and not just give lip service to a great concept.Maybe a Christmas gift idea for the man who runs the company ?
