You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product?
Review title: No digital iTunes copy = NO SALE
Product review: I can't believe in this day I can not get a movie to watch on my IPAD. Ultra Violet is good with a quick connection but that's it. I might rent it at red box. But for the price of Blue Rays these days this will not be part of my collection.
