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Review title: An absolute must for any sales person or sales manager!
Product review: This book is a must for any sales person or sales manager of ANY experience level! As a sales person with only 2 years sales experience, Mr. O'hara opened my eyes and defined for me many of the challenges that I face everyday. Now I am armed with the information and message I need to go back to my sales manager and discuss our internal inefficiencies to maximize my revenue stream, and translate that to the rest of the sales team. The implementation plan was well thought out and included everything that we will need to maximize our revenues! There is a message in this book for any level employee or manager in the sales/customer service/supply chain function!
