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Review title: know your industry
Product review: This book was current in it's day, more than 30 years ago. But other than the guidelines for visual research, which is standard practice in Design school today, along with understanding how repeats work, save your money for a book that let's you design in Adobe Illustrator or Adobe Photoshop. It has a method of transferring parts of design using a rice paper that is hard to find today, and the industry is different with samples being printed on wide format inkjet before being put into production.
