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Review title: Disappointingly Simplistic
Product review: Lakoff aptly describes two personality types. But, when he applies them to the labels "liberal" and "conservative," his premise quickly sinks in a pool of irrational simplicity.It is the nature of human diversity that refutes this concept. Each individual is a unique, complex composite of characteristics. "Nurturer" and "strict father" describe value systems that are modified by a multitude of other variable influences. The political landscape is littered with similarly inapt labels that purport to explain human behavior in the context of the political decision-making process.Contrary to the claim that the book is a full-scale application of cognitive science to politics, it is a highly selective, overly subjective and largely unsubstantiated view filtered by the author's assumptions and experiences.
