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Review title: INFORMATIVE, INSPIRING FOR ADVERTISING CAREER HOPEFULS ... and much more!
Product review: I didn't know Ms. Paetro was an advertising pro until I looked her up with the intention of doing a recommendation GUIDE for her fiction books. In case you don't know, she's the co-author of two of James Patterson's best books, 4th of July and The Fifth Horseman. (I'm happy to hear she's co-authoring his next release, also ... which pleases me since I'm her biggest fan and think she enhances his writing.) Now don't get me wrong, Patterson is awesome and stands alone without any help, but there's something that clicks for me when Paetro gets into the mix.But getting back to this "how-to" book, it's a real help to anyone desiring a career in advertising. It's interesting to hear the anecdotes Ms. Paetro tells from her own experience and to learn from a real "pro" who excels in so many areas of writing.Informative! Inspiring! Thanks Ms. Paetro!
