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Review title: Focus is on the Business of Photography
Product review: Do not look at this book if you are interested in improving your photography. I has a few "tricks" for making some slick modern looking images in post production, but there is little to no mention of capturing the images on the day of the wedding. However, I would HIGHLY RECCOMEND this book to professional photographers looking to actually run their business like a business. Although some of the sales techniques in this book are "high pressure" they can easily be tuned down to fit the individual photographer's taste. The negative reviews I have seen in here so har have mostly been from people who are only interested in the art of photography, and not the business side of it. All I have to say is that digital is making the market far more competitive. Not making the transition to digital today would be like not making the transition to color a few decades ago. Film is going the way of "fine art" and will have little commercial use in the next few years.
