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Review title: Very basic...tactics & info is available for free on the net
Product review: I did not have very high expectations for this book. After all, you are talking about ideas and concepts that change frequently and drastically. If you have never worked to promote your web site, then this is not a bad choice for an introduction. I like the way the author breaks down log files, talks about organizing your stats, etc.However, web site promotion is a very dynamic and fast moving area of the Internet. This book will let you know how much you don't know. But if you want to actually learn more about promoting your site, go to the web and read the online sources. There are many free discussion boards, newsletters, etc. that will cut right to the heart of promoting your site. The concepts and beginning points outlined in this book are a good place to start, but it's like publishing a Yellow Pages for web sites, as soon as you do it...it's out of date and innacurate.See ya
