You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product?
Review title: a good fun read
Product review: I first came across Dr. Shahi's interesting ideas on biobusiness when I heard him speak at a conference a few months ago. His presentation created a bit of a buzz. In subsequent discussions, several attendees strongly recommended this book.I found "BioBusiness in Asia" to be very readable and well-structured to engage the general reader even though it is clearly organized for educational use (each chapter starts with a Summary and ends with Key Points).At the same time, the book is quite original with sometimes quirky anecdotes, memorable analyses, and intriguing insights. These include, among many others, the so-called "BioBusiness Landscape" and Dr. Shahi's perspective on the "Innovation Development Pipeline".A good read for both the novice and the industry savvy, as well as those who want to understand how we might go about translating the potential of biobusiness into practical reality.
