Title: Here is the book I've been looking for for the past 10 years
Review: Mr Rushkoff is not a pessimist, we are merely used to looking at the world through rose colored cathode ray tubes. Mr. Rushkoff is not a conspiracy theorist, he admits that much of the time our coercers are unaware of their own behavior. It is the system itself which is coercive. It is the buisness of the book to tell you how, not that you might join, or donate, or buy from Douglas Rushkov, (get the book at the library if you like.) but so that when you do act you understand first how you have been acted upon. If that is not the most important information any one can give you at the end of the 20th century, I don't know what is.
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