Title: An Epiphany Read
Review: A been there and done that accounting of how an old economy company became a leader in the new economy by turning the old rules on their heads. It is not filled with tech speak or jargon, just real life recounting of how one committed comfortable group changed their entire business to the benefit or all stakeholders. If you have any dreams or desires to become an internet entrepreneur or want to turn your existing enterprise into a world class customer focused organization this should be on your desk. I recommend it to all members of my team and they have had the same reaction.
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