Title: A BOOK FOR IDIOTS!
Review: What a terrible disappoinment it was to read this book. The secrets of sex as a tool in advertising and design are talked about in this so-called exploration of erotic and exotic media. The want to be interviews with what they call leading figures in mainstream marketing tries to focus on sex and innuendo, but from a very bad point of view. They bring in pornography of Calvin Klein ads, graphic and advertising design from music, art, film, packaging, and publishing. SO WHAT! What are they really trying to get across, only an idiot will know. I thought this book was stupid, shallow and totally senseless. I DO NOT recommend it to anyone.
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