Title: There's a sucker born every minute
Review: Companies are spending so much money trying to inspire employees that they have spawned an industry: the motivation industry. Bob Nelson is cashing in on it for sure. What executive wouldn't buy in to the notion of some pundit who champions "no cost" motivation? I wonder what they pay to hear him say it on his motivational tours??What inspires people remains vague and elusive. For every reader who is moved by his book, there are likely ten who see it as childish drivel.Nelson is just repackaging old anecdotes and fictional stories, then reselling them. There is not one shred of proof that any of his methods have any lasting value. Don't waste your time or money on this garbage.
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