Title: A Must Have for Your Business
Review: I have been using this book in the development and building of my Secret Shopping business for the last three years. I keep it handy to use for reference when I get stumped on something. The book covers all the basics from getting set up to the preparation and tracking of shoppers to a billing system, to pricing and publicity. It gives you solid examples to start from and use until you feel comfortable to add your own personality to your business. The variety of basic forms for evaluations have been of great value to me. Many of the forms can be used in a variety of situations and evaluations, saving me many hours of trying to develop something. I find one form, in particular, is widely used by my clients in a variety of businesses. I would have a hard time running my business without this book.
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