Title: Your Brain: With you or against you?
Review: The real contribution here is in viewing the brain's functioning in a balanced way. Cooper goes beyond the normal self-help cheerleading, the kind that suggests that all we need to do is "tap in" to our infinite cerebral potential. He helps us to understand that primitive tendencies, many of which have been evolutionarily adaptive, are now obstacles to achievement. The brain is in some ways so happy to have arrived at Point A that it is too comfortable to risk the journey to Point B. This more sophisticated understanding of mental functioning, informed by new brain mapping/scanning technology, can help those who embrace the idea that NOW IS NO TIME TO STOP EVOLVING.
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