Title: Jeremy Rifkin is an attention-seeking nuthatch.
Review: Ever since the 70's, a decade that was quite receptive to this type of character, Jeremy Rifkin has been inventing false crises and getting himself media attention for them. I first remember him for a book on the physical principle of entropy, from which he inferred the obviously false conclusion that all human doings are fated to decay and decline. Entropy may increase with time for the universe as a whole, but any subsystem, including the earth and its human civilization, can become more ordered with time. After all, we've been doing just that for 5,000 years or more. Rifkin latches onto, or just fabricates, whatever piece of pseudo-scientific crap he thinks he can get away with - entropy, "time-wars", biohazard-chicken-little dross, ad infinitum. The only thing he's really promoting is his career.
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