Title: One of the best books on how to effectively communicate
Product review: This book is the best I have read at teaching you how to say something so it can be remembered. It doesn't matter how great the information is that you have, if when you tell others, they will not remember it. It is a must read for anyone serious about business, marketing, advertising, management, and just being an effective communicator. The authors bring very unique and valuable perspectives to this book, and it delivers everything and more that it claims to!
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