Title: Here are THE Media Essentials... a quick read & very meaty!
Product review: This is THE ESSENTIAL media relations book for ALL businesses...because it is from a businessman, Emmy award-winning journalist and international public relations expert who has the knack for delivering a message in the most concise and direct way...this little field guide is a quick read, spiced with the author's great sense of humor and an insider's look at both sides of the desk... for the one with something to sell and the one being sold! This is the book to buy if your company needs damage control, the one to buy if you are just entering the field of media relations or just want specifics for working with the media.
Would you say this review depicts the product in a flattering or unflattering light?
