Title: For Graphic Designers and Junior Production Artists
Product review: An excellent primer on designing for print. Mark Gatter's writing style and focus is what sets this book apart; the books is well organized and accessibly written. It covers those questions you so often encounter on the job but never get useful answers to. He starts from the most basic level of knowledge such as CMYK versus RGB, but does not avoid such complex issues as colour profiles. He speaks to the most recent developments in document formats including InDesign and PDFs for print. Recently, design has become a dangerous business because of the resposibilties loaded on to the shoulders of designers. With this book, you will be able to make peace with your printer and get him to help you with some of that responsibility.
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