Title: Brilliant. Five Stars
Product review: Try this - Read the introduction and the first chapter and tell a friend what the book is about. If you're anything like me, you'll realize that you've miraculously absorbed virtually every "sticky" example given along with the reasoning and methodology, without even thinking about it. The book practices its own preaching, making it not only everything you'd hope for in a book of this nature, but living proof that it works. Its very form supports its message, all the way down to the fluorescent orange, textured cover. Absolutely LOVED it.
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