Title: Hey, its a textbook...its supposed to be dry
Product review: I came across this little gem during my MBA program, and kept it around as a desktop reference. Mr. Steele attempts to write a guideline for managing technology from the perspective of the mid-level manager, from innovation through integration. The book is dry, and not really positioned for the individual entrepreneur - its more of a large company mid-managed type book.Remember in the movie 'Dead Poets Society' how they had to read a book on how to appreciate poetry, and it was very militaristic and tedious? This is the technology management version of that book.I've referenced it a couple times, but there are far better guidelines on the market.
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