Title: Learn About What Visionary Companies Do and Walk The Same Path
Product review: Built To Last should be required reading for anyone in charge of an organization (even if you are just leading a team), looking to start a new organization or looking to improve an organization. This book provides a well written summary of a research study (that was admittedly executed 15 years ago) that sought out the defining characteristics of visionary companies. In a nutshell, a visionary company: 1. Focuses on clock building (building an organization and processes that live on beyond the current leader. 2. Focuses on the genius of the AND (everything does not have to be an EITHER OR situation; sometimes you can have it all). 3. Preserve their core ideologies and stimulates progress. 4. Creates alignment with core ideologies and purpose. This is a must read for anyone with an entrepreneurial spirit; even if they work in a huge bureaucratic mess.
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