Title: Outrageously Refreshing
Product review: There are many great marketing ideas in this book. Even more valuable is the conditioning to think differently or even outrageously.Here are just a couple thing I'm taking with me:Write on a card "what will it take for me to________________?" Fill in the blank with your really big goal. Carry that card with you always and often think about the question and possible answers.On the other side of that same card write "what did I do today to make money for my company?" Think about that question continually until you get in the habit of creating revenue daily. Spoelstra's suggestion is to make at least one sales call every day. Whether or not you are in sales, this will help the company, help you, and teach valuable lessons.
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