Title: Flower, Flower, Flower, Power, Power, Power
Product review: Deerhoof makes noise-rock for people who don't necessarily like noise-rock. Injecting some much needed volume, chaos, and general racket into the pop genre, Deerhoof breath life into a stale music scene by keeping it simple. Simple lyrics, powerful chords, and a Boredoms-aesthetic work wonders, and thus Apple O became Deerhoof's most cohesive release thus far. Perhaps a better place to start than the scattered, yet excellent Reveille, Apple O is the perfect record for the listener looking for the brash simplicity of early punk, the disregard for conventional sound of noise-rock, and a certain arty disregard for song structure. Listening to "Flower" is like getting hooked on nicotine; it'll be difficult to shake.
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