Title: not just for geeks
Product review: this book is THE eye-opener for any "Creative" (think journalist, inventor, venture capitalist, competitive analyst, etc.) who needs to stay up with theri kind of news - and knows that that it can be found in unexpected places today.Benkeler, Scoble, Lee Hopkins - and, yes, next ... Chris Anderson (The Long Tail, out next month) help so many of us on the edges to understand the The Power of Us. Web 2.0 and all that stuff in ways we can apply to our work and our lives. A big thank you to Morville, one of the key playersin the Think Tank for the info geek elites and for the rest of us
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