Title: pop economics lacking sound basis
Product review: Read the reviews before buying book. Buy book if you like pop economics. The book is full of statistics that support the "story line" of Levitt in Dubner speak. Every statistic supports the flow. There is attempt to show cross correlation and distinguish between causal effect and correlation. If this book is to be taken seriously more attention needs to be paid to the soundness of the analysis. "Similar to TV ads reporting that 4/5 doctors recommend that..." Pop, goes the cash register. Statistical analysis requires sound statistical design of experiments and reporting of significance of variables studied and not studied. Not a serious report but apparently highly lucrative by the number of weeks on the best seller list. Won't stand the test of time. Or economic revew.
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