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Title: Brilliantly Written and Essential for any Entrepreneur
Review: Every business minded individual should be read this book! There is a lot of information that sounds so simple yet don't let that take away from its effectiveness. It is incredibly profound and instrumental in all successful small businesses.The style in which it is written was also a huge plus. I still remember when this was an assigned reading for a business consulting class. I made the mistake of opening it up late one night and found it so profound and engaging that I literally stayed up all night until it was read. Never before and never again was this the case in my long collegiate experience. :)
