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Title: Disappointing
Review: IMHO, this doesn't yield any valuable conceptual insights into humor.If you're interested in the cognitive patterns behind jokes, comedy etc. you might want to check out Arthur Koestler's "Act of Creation" instead. He sets out to discover common patterns behind creative acts in humor, art and science and comes up with very broad original insights that I found very enlightening.Another interesting (and more formalized) attempt to conceptualize creative thinking (including humor) is being developed by some cognitive linguists (Gilles Fauconnier, Mark Turner). Their concepts seem to go along very well with Koestler's findings. You might want to check out their book "The Way We Think".
