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Title: Based on five key qualities effective salespeople need
Review: In How To Hire & Develop Your Next Top Performer: The Five Qualities That Make Salespeople Great, Herb Greenberg, Harold Weinstein, and Patrick Sweeny successfully collaborate to debunk the myths that age, education, and even experience are valid predictors of sales success -- and share the secrets to effective and successful "job-matching" techniques for hiring top sales performers. Their approach is based on five key qualities effective salespeople must have in today's competitive marketplace: Empathy; Ego-drive; Service Motivation; Conscientiousness; and Ego-Strength. How To Hire & Develop Your Next Top Performer is strongly recommended reading for corporate managers and human resource directors charged with the responsibility of recruiting effective personnel for their marketing department and sales force.
