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Title: Out of Print, but well worth searching for!
Review: The mind of a strategist: Business Planning for Competitive advantageA ground-breaking approach to strategic planning in the world of business, Ohmae goes beyond the standard formula for success into the mind of the creative corporate thinker.It is Dr. Ohmae's contention - supported by facts and figures from companies such as Sony, Nissan, Honda and Yamaha - that in today's market strategic thiking is the key to success. He shows the creative planner in action - dissecting the market, weighing the competition's strength's and weaknesses, questioning the prevailing assumptions of an industry, discovering the actual needs and wants of the customer, and finally, implementing the strategies that mean success in the marketplace.
