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Title: Trite material
Review: This book is full of too-clever-by-half advice and pedestrian observations about how to "con" average people into giving you, the online marketer, money for nothing. The thesis is supported only by the most rudimentary documentation. What's required to enjoy this book is wishful thinking - that people are pre-programmed, and that you can become a millionaire by manipulating them with these blunt tactics. The average Internet user will see through this crude wishful thinking by the third page.
