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Title: Great Overall Look at the Industry
Review: Gary Keller's book is a great introduction to the industry. It is helpful, not only from an agent's perspecitve, but also from a consumer one as well. Real estate is certainly a complex subject and it is certainly important to understand the workings of the industry especially if you are an investor making many real estate transactions. For teh agent, it provides a proven real estate model in which to set up your business.The book takes the overall view, looking not at too many specifics or specific situations, but more of the overall picture on how to create your business plan from day one.
