Here is a review left by a customer on a product. Would you say he was satisfied or dissatisfied?
Title: I'm Sold!
Review: This book teaches the importance of word choice when marketing a product or service, and many colleges do not offer such a course. Bayan does a great job, and even those with marketing expertise could benefit from this book. I recommend that you read this along with Levine's Guerrilla P.R. to really grasp the marketing concept.
