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Title: Letters are back, but only if you don't ask. Don't believe these 200 letters are comprehensive
Review: The value of this book is realized when you pull out some paragraphs for revision. Do not for a moment believe 200 letters will cover much ground. This is just to get you started but you probably won't find one paragraph you can use without editing.Yes, letters are back and they can make an impact. If you ask, you'll be told to email instead and your email might never be seen by the intended recipient.Letters can make a difference because they're tangible, and executives seldom get or give an individualized letter anymore. A well-targeted and well-written letter is highly likely to reach the intended recipient and spend a couple minutes on his or her desk. Do not underestimate the value of that. But one has to do some homework, and I think this book is just part of what may be an effective process.
