Title: Pass the Savings on to the Consumer!
Product review: At least part of the cost of a magazine subscription is determined by the cost of the materials used in its publication. The cost of paper will do more to influence the price of a newspaper or magazine than anything else. The printing press, the ink, warehouse storage, and finally the cost of actually mailing it out.So why is a digital version, which eliminates all of the materials cost, and most of the delivery cost (pennies for bandwidth) priced the same as or more than the print version?Consumers aren't stupid, and I have no intention of paying for this product until the publishers pass off some of the savings on to the consumers, giving us a financial incentive to go green, instead of trying to take advantage of our desire for convenience.
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