Title: Why my company bought 30 copies of this book
Product review: David stirs the imagination as to what the future holds with the Internet. And he is stunningly accurate when he describes the the hurdles a business must overcome in creating a successful site that is customer driven. So accurate that our web team has used the book as a hands-on guide to building our site and evangelizing our company to a new way of thinking. Even if all you do is read the "signs of e-cancer" call outs, it's worth the money to get your brain cells moving.
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