Title: Incisive money-maker
Product review: After reading "The Experience" you have to ask yourself: why hasn't anyone approached this subject with such clarity before?The book crystallizes the key problems surrounding customer interaction. It causes one to think, and think hard, about your own business and, as a result, you come away from this quick read with ideas that you can immediately implement to help build your brand and make money.At first, the concept of the fable as a device seems simplistic. But the author unearths truisms that will resonate with a wide variety of businesspeople. You will come away with ways to build your brand and profits -- as well as motivate your people.
Would you say this review depicts the product in a flattering or unflattering light?
