Title: Shameless Self Promotion
Product review: After reading the Amazon reviews of this book I enthustiastically ordered it only to now believe that the reviews have been "peppered" by well wishers. The author has undoubtedly read the consultants handbook that recommends writing a book to extol the benefits of your practice and the author has done just that. The topic of competitive advantage takes a back seat to tales of glory of how the author has succeeded on the lecture circuit, with seminars and serving a broad range of clients. The stoties told are directed at agrandising the author rather than making relevant points about competitive advantage. This is a book for neophites to the competitive advantage arena who would be better advised to look elsewhere for a book on topic rather than one intended as shameless self promotion for the author. I will offer my used copy for resale as almost new since it unfortunately didn't get underlined as I normally do.
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