Title: Lots of easy tips to follow...once you have a goal!
Product review: "Personal publicity" is a must in building a strategy for success. If we want people to hire us or promote us, buy from us or invest in our companies, they have to know who we are, what we have accomplished and why they should do business with us! Before implementing any publicity tactics, however, the first critical step is to develop a "personal publicity plan" that clearly outlines your personal goals, a step-by-step process that will help even the most timid become comfortable with the concept of self-promotion. Then...it's time to get that "free publicity."
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