Title: Has its place
Product review: Siegel has done a fair job at cobbling together some of the better thoughts about e-business. Problem is Customer.com and Net Gain already did it a couple of years ago. The thin "prototypes" of businesses that Siegel covers have existed for years too. So it is really a book that is a couple of years too late (like Siegel's promised futurizenow companion web site --which is a shell as of early Nov -- ouch! credibility gap).However Futurize does have a place as a quick reference or if I had a dumber than a rock boss that I was trying to spoonfeed, I'd likely choose Siegel's book.
Would you say this review depicts the product in a flattering or unflattering light?
