Title: SMALL BUSINESS OWNERS' BEST BUY!
Product review: Marcia Yudkin doesn't hold back: she generously shares her expertise in this practical guide to self publicity, and as the president of a young consulting practice, I can't recommend this book often or loud enough! Don't know how to write (or use) a press release? Wondering how to communicate effectively with the media? Always wanted to write articles for magazines and newspapers, but haven't a clue where to begin? Read this book: Marcia Yudkin walks you through the critical steps of garnering publicity for your business, in clear, crisp and often hilarious prose. What a treasure of terrific advice!
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