Title: Simplistic and Vastly Over-rated
Product review: I find this strategy model to be a far too simplistic of the real business world and, thus, vastly over-rated in terms of its value. It deals with the "old" analog business world and pays little regard to the major changes sweeping corporations with the digital revolution..In my opinion, of far greater value is a book called "BIZNETS: The Webopoly Future of Business" by Frank Feather, and I suggest you check that out and compare before buying this one. It covers 6 case studies to find the common threads of successful strategy in the "new" and future digital business world..By contrast, Blue Ocean is somewhat tired. Sure, I highly regard the successes of some of the chosen companies. But the way they are presented is so 1980s. I rate it 2 stars..
Would you say this review depicts the product in a flattering or unflattering light?
