Title: Public Relations Kit For Dummies
Product review: Really exciting book! Learned an awful lot! Great examples. Great writing.Similiar to other Dummie books. Got my psyched to try and look at marketing isssues in a different way. Maybe an old marketing guy can take a real shot at "out of the box", now! Although I highly endorse this one, I did find it noteworthy that there were 9 typo's in a book written by a pr practioner! Wouldn't his clients fire him for that? If so, can we get our money back? I'm kidding! Shame on the editor though!
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