Title: Promises too much
Product review: Not that Bly's book isn't filled with useful information, it is. But it becomes somewhat problematic when he glosses over the difficulties in breaking into freelance commercial writing. He did, however, discuss this in the book's predecessor: The Copywriter's Handbook. Buy Secrets of a Freelance Writer for its invaluable information on the nuts and bolts of ad writing and commercial writing in general. But read it with the premise that cracking open your first commercail acccount(s) is considerably more difficult that the author conveys.
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